Intro to Media and

policy

J3: 2003

Coming up in this lecture:

• Course requirements

• Course outcomes

• Course outline

• Policy issues for research project

• Summing up

Coming up

Requirements

Outcomes

     

Summary

External and internal environments of media

and journalism

     

Requirements

Attendance & readingResearch:

presentation, report

Examination

     

Course outcomes 1

Define policy in terms of perspectives,

Describe media’s role in making policy,

Summarise key issues in SA media policy,

     

Course outcomes 2

Outline key editorial policies for newspapers,

Conduct basic research into a policy issue for Grocotts’ Mail,

Present & report on research

     

Course outline

Intro: What is policy?Grocotts policy issues Media role in policy Research techniques

     

Course outline

Rationales for regulationSA policy landscapeSABC’s policy consultationPresentationsPublic meeting

     

Policy for Grocotts’ on:Free coverage for good causesFree tickets, trips and giftsDigital manipulation of pixPlagiarism Reporting race, gender, sexualitySexual abuse

     

Policy for Grocotts’ on:

HIV and AIDSSuicidesAdvance copy reqs Source diversityAccuracy & correctionsFairness & balance

     

Policy for Grocotts’ on:

Covering schoolsCovering religionCovering the environment Covering politics (including

provincial and local)Covering gown vs town

     

Policy for Grocotts’ on:

Advertising standardsEditorial independence from the

boardEditorial independence from

advertisersLocal versus wider content

     

Summing upCourse covers:

Internal and external policy environments

Grocotts’ projectPresentations and reports

You’ll enjoy it!