6. November 2014

Guest Lecture at Aalborg University

Kåre Werner Storgaard

INTRAPRENEURSHIP IN SOFTWARE COMPANIES

Who learned a new

language in the last

year?

Who are contributing to

an open source project?

WHO AM I?

_ AAU – Master in Industrial Management

_ Entrepreneur (IT & Hosting)

_ Telenor (Developer, Team lead, Manager)

_ KMD (Manager for Telenor IT & Operations)

_ Wife and two kids (2 and 4 years old)

_ Passion for board games and starting initiatives

Who is KMD?(Commercial break)

WHO IS KMD?

_ KMD is one of Denmarks largest IT companies

WHO IS KMD?

AGENDA

_ Introduction

_ Intrapreneurship vs. Entrepreneurship

_ Why the hype

_ What to innovate

_ How to be an intrapreneur

What is the

similarity/difference

between

entrapreneurship and

intrapreneurship?

An entrepreneur is someone who, through

his or her skills and passion, creates a

business and is willing to take full

accountability for its success or failure.

An intrapreneur, on the other hand, is

someone who utilizes his or her skill,

passion and innovation to manage or

create something useful for someone else’s

business... with entrepreneurial zest(http://www.ourknowledge.asia/our-knowledge-blog/entrepreneur-or-intrapreneur-whats-the-difference)

ENTREPRENEUR VS. INTRAPRENEUR

Intrapreneur

_ Hold in high regard

the existing processes

they are disrupting

_ Must get buy-in

_ Failure means going

back to the drawing

board

_ Gets a paycheck

Entrepreneur

_ Hold in high regard

time to market,

ideation and

validation

_ Freedom to react on a

whim

_ Failure results in no

paycheck

http://www.slideshare.net/InfoQ/innovation-in-the-enterprise-the-intrapreneurs-behind-the-scene

WHY THE INTEREST?

_ In general?

_ Telenor?

_ KMD?

_ From my organizational unit

EXAMPLES

Unfortunately very few …

CORPORATE INITIATIVES

KMD INTRAPRENEURSHIP

_ Individual and scattered initiatives

_ No corporate policies to support initiatives

_ Idea backlog and upsale

_ Community workshops

_ Customer products

… but that does not

mean that it doesn’t

happen!

DEGREES OF INTRAPRENEURSHIP

_ End user products

_ Internal products

_ Internal tools

_ Culture

_ Processes

_ Approved / unapproved initiatives

MY EXAMPLES

_ Small tools

_ Internal Q&A site

_ Team experiments

_ Software craftsmanship (workshops)

_ Product innovation

_ Mobile apps

_ Innovation days

_ Ambassadors for company

AGENDA

_ Introduction

_ Intrapreneurship vs. Entrepreneurship

_ Why the hype

_ What to innovate

_ How to be an intrapreneur

What should an

intrapreneur

be good at?

INTRAPRENEUR DNA

_ Is passionate (learns new languages, reads

books, develops in their spare time, etc.)

_ Curious and wants to automate/be smarter

_ Self-reliant and not afraid to go against the

stream

_ Good at communication and compromises

_ Ensuring buy-in

_ Willing to make sacrifices

INTRAPRENEUR EFFECTS

_ Better customer relations

_ Catches problems before customers do

_ Focus on both the big picture and small details

_ Reduce costs

_ Higher employee satisfaction

_ Other?

RECOMMENDATION

_ Get approval from line manager

_ Find people to help you

_ Be ready to work underground

_ … Or find strategic allies

_ Do any task regardless of your job description

_ Honor your sponsors!

WHAT CAN YOU DO?

_ Be engaged/passionate about your company

_ Always look for things to automate/improve

_ Engage in networks

_ Find proactive leaders

_ Facilitate innovation camps

_ Arrange hackathons

WHAT CAN YOU DO?

_ Share your passion and knowledge

_ Prototype and get sponsors

_ Learn idea pitching

_ Lean startup

_ Lean development (Kaizen)

RESISTANCE

_ Processes

_ Project models

_ Management

_ Politics

_ Idea generation vs. execution

SACRIFICES

_ Lower performance

_ Be fired / be reprimanded

_ Work extra hours

_ Might not get direct credit

WHAT’S IN IT FOR ME?

_ Usually more requested

_ Better network

_ Better job offerings

_ Better recommendations

_ Better salary

TL;DR

_ A successful intrapreneur performs other roles

of value without them necessarily being in their

job description

_ A successful intrapreneur is passionate, self-

relaint, and not afraid to make sacrifices

_ A successful intrapreneur respects, but does

not fear disrupting existing corporate processes

Thanks for you time!

Questions?