internet marketing
DESCRIPTION
a) Describe the ways in which the internet is being used by the organisations to support their marketing efforts. b) Show the link between internet marketing and the traditional 7P’s and how these are used together within the organisation. c) Identify at least 2 trends currently impacting on internet marketing and discuss the potential impact on each organisation.TRANSCRIPT
UNIT 12- INTERNET MARKETING
Task 1: Jack Matthews
WHAT IS INTERNET MARKETING?
• Internet marketing is a method of promotion an organisation will use to promote their product or service.
• Social Media
• YouTube adverts
• Emails
• Apps
PRIVATE SECTOR
The main ways Starbucks use internet marketing is through
• Social media
• Television
• Apps
NON-PROFIT SECTOR
The main way that the Labour party use Internet Marketing is through social media:
• Google+
• YouTube
TRENDS- ALTERNATE WAYS TO PAY
Online there are alternate ways to pay for products and service such as:
TRENDS- POWER OF USERS
Users of websites such as:
• YouTube
• Blogger
• Tumblr
SOCIAL MEDIA- INTERNET MARKETING TREND• Build a reputation
• Customer service
• Advertisement
• Build a trust with customers
ANY QUESTIONS?