international academic conference on multidisciplinary ......reﬂections and lessons learnt by...

International Academic Conference on MultidisciplinaryResearch in Humanities, Business & Social Sciences

Bangkok, ThailandJuly 11-12, 2018ISBN:978-969-670-861-3

CONFERENCE PROCEEDINGSBOOK OF PROGRAM & ABSTRACTS

International Academic Conference on Multidisciplinary Research inHumanities, Business & Social Sciences

July 11-12, 2018Movenpick Hotel Sukhumvit 15 Bangkok, Thailand

MRHB-2018

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TABLE OF CONTENTSDisclaimer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4Preface . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5HOST COMMITTEE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6Chair’s Welcome . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7Program at a Glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8THEME: BUSINESS MANAGEMENT & SOCIAL SCIENCES . . . . . . . . . . . 12

Healthcare Across the Border: Stigmatization Experiences and Healthcare-seeking Behavior of Male Expatriates with HIV/AIDS in Thailand . . . . . . . 13

E-Commerce Strategies on Facebook: The Case of Supplements and Cosmeticsin Thailand . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Establishment of the Shariah Framework for the Application of Somatic GeneTherapy in Human . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15

Challenges of Trade Services by Banks: Bangladesh Perspective . . . . . . . . . 16Income Redistribution from a Proposed UAE-South Korea Free Trade Agreement 17Measuring the Impact of Non-Farm Activities on Rural Household Welfare . . . 18Practices and Challenges in Managing Curriculum Implementation by Female

School Heads in South Africa and Zimbabwe . . . . . . . . . . . . . . . . . . 19A Conceptual Framework towards Understanding the Factors Influencing Aca-

demic Performance of First-Time Entering Students (FETs) at a University ofTechnology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20

Reflections and Lessons Learnt By Biology Pre-Service Teachers from Using theLesson Study Approach For Micro-Teaching . . . . . . . . . . . . . . . . . . . 21

Pre-Service Teachers Reflections on Mentor Support during Teaching Practiceand Lessons for Teacher Educators . . . . . . . . . . . . . . . . . . . . . . . . 22

The Use of Hydrophobic Beads in Triglyceride Hydrolysis . . . . . . . . . . . . 23Variations in Essential Oil Contents and Composition in Achillea Fragrantis-

sima (Forssk) Sch. Leaves in Iraq . . . . . . . . . . . . . . . . . . . . . . . . . 24

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Disclaimer

These abstracts are provided to all the honourable participants who have submit-ted their papers and are registered in our conference. Committee has made all thepossible efforts to ensure precise/accurate replication of abstracts however if anyinaccuracies found in the studies, event organisers will not be liable. Thank You.

Copyright c⃝ 2018 Vertex Research Society.

All rights are reserved. Permission is granted for personal and educational use only.Commercial copying, hiring and lending is prohibited. The whole or part of thispublication material cannot be reproduced, reprinted, translated, stored or trans-mitted, in any form or means, without the written permission of the publisher. Thepublisher and authors have taken care that the information and recommendationscontained herein are accurate and compatible with the generally accepted standardsat the time of publication. The individual essays remain the intellectual propertiesof the contributors.

Head Office Address:

Address: Flat 405. Al Razouki Exch. Building Mowaihat 2, Ajman, UAEEmail: [email protected]

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Preface

Vertex Research Society is a forum for dedicated to development of society throughresearch. A major goal and feature of the conference is to bring scholars, profes-sionals, and government agencies together to exchange and share their experiencesand research results about the challenges and proposal on the development of soci-ety. More importantly this conference will serve as a platform to disseminate researchfindings and a catalyst to promote innovation. VRS would be proved as a key factor inthe transformation of the e-learning field. Through our well established conferences,opportunities of quality learning, and strategies for individual and institutional suc-cess we have proven to be a part of this rapid growth.

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HOST COMMITTEE

Dr. Balachandar S. Sayapathi (PHD)Conference ChairEmail: [email protected]

Mr. Muhammad Zahid Khan Muham-mad YounisConference ExecutiveEmail: [email protected]

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Chair’s Welcome

We are delighted to welcome you to the International Academic Conference on Multidisciplinary Re-search in Humanities, Business and Social Sciences”, taking place in ”Bangkok, Thailand”, from”11-12 July”.Education, in our contemporary world, is a right since we are born. Every experience has a for-mative effect on the constitution of the human being, in the way one thinks, feels and acts. Oneof the most important contributions resides in what and how we learn through the improvement ofeducational processes, both in formal and informal settings. Our International Conference seeksto provide some answers and explore the processes, actions, challenges and outcomes of learning,teaching and human development. Our goal is to offer a worldwide connection between teachers,students, researchers and lecturers, from a wide range of academic fields, interested in exploringand giving their contribution in the field of research. We take pride in having been able to connectand bring together academics, scholars, practitioners and others interested in a field that is fertilein new perspectives, ideas and knowledge. We counted on an extensive variety of contributors andpresenters, which can supplement our view of the human essence and behavior, showing the impactof their different personal, academic and cultural experiences. This is, certainly, one of the reasonswe have many nationalities and cultures represented, inspiring multi-disciplinary collaborative links,fomenting intellectual encounter and development.

We would like to express thanks to all the authors and participants, the members of the academicscientific committee, our media partners and, of course, to our organizing and administration teamfor making and putting this conference together.Hoping to continue the collaboration in the future.

Dr. Balachandar S. Sayapathi (PhD)Conference Chair Person

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Program at a Glance

DAY 1st Wednesday (July 11, 2018)

Welcome Reception & Registration

09:00 - 09:10 am

09:10 am - 09:20 am Opening Ceremony

09:20 am - 09: 50 am

Introduction of Participants

Dr. Balachandar S. Sayapathi

Welcome Remarks

09:50 am - 10:00 am Group Photo Session

Grand Networking & Tea Break (10:00 10:30 am)

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DAY 01 Wednesday (July 11, 2018) - Track 001: Business Management, Community & SocialSciences

Session 1 (10:30 am - 12:00 pm)

Venue: Movenpick Hotel

MRHB-101 Healthcare Across the Border: Stigmatization Experiencesand Healthcare-seeking Behavior of Male Expatriates withHIV/AIDS in Thailand

Dennis C. Casing

MRHB-102 E-Commerce Strategies on Facebook: the Case of Supple-ments and Cosmetics in Thailand

DonyapruethKrairit

MRHB-112 Establishment of the Shariah Framework for the Applica-tion of Somatic Gene Therapy in Human

Zakiah Samori

MRHB-110 Challenges of Trade Services by Banks: Bangladesh Per-spective

Shah Md AhsanHabib

MRHB-135 Practices and Challenges in Managing Curriculum Imple-mentation by Female School Heads in South Africa andZimbabwe

Alfred H. Makura

MRHB-119 Income Redistribution from a Proposed UAE-South KoreaFree Trade Agreement

Hugo Toledo

MRHB-108 Measuring the Impact of Non-Farm Activities on RuralHousehold Welfare

Kien T. Le

Lunch Break (12:00 pm - 01:00 pm)

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Session 2 (01:00pm 03:30pm)

MRHB-139 Pre-Service Teachers Reflections on Mentor Support dur-ing Teaching Practice and Lessons for Teacher Educators

Dr. Patricia Lu-lama Ndamani

MRHB-133 Reflections and Lessons Learnt By Biology Pre-ServiceTeachers from Using the Lesson Study Approach ForMicro-Teaching

Wendy Setlalentoa

MRHB-142 A Conceptual Framework Towards Understanding the Fac-tors Influencing Academic Performance of First-Time En-tering Students (FETs) at a University of Technology

Itumeleng Moro-long

MRHB-149 Variations in Essential Oil Contents and Composition inAchillea Fragrantissima (Forssk) Sch. Leaves in Iraq

Sahar A. A. MalikAl-saad

MRHB-152 The Use of Hydrophobic Beads in Triglyceride Hydrolysis Astri Nur Istyami

03.30pm 03.45pm Evening Tea Break

Closing Ceremony

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DAY 02 Thursday (July 12, 2018)

Whether visiting from overseas or interstate, delegates and guests are free todiscover Dubai, UAE and its surrounds by their own (Optional).

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International Academic Conference on Multidisciplinary Research in Humanities, Business andSocial Sciences

THEME: BUSINESS MANAGEMENT & SOCIAL SCIENCES

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Healthcare Across the Border: Stigmatization Experiences andHealthcare-seeking Behavior of Male Expatriates with HIV/AIDS in Thailand

Mr. Dennis C. Casing*

In ASEAN (Association of Southeast Asian Nations), Thailand is considered as the regions leader withregards to its effective response to the HIV/AIDS epidemic. In order to understand the epidemic, it isessential to investigate one of its significant drivers: HIV-related stigma and discrimination. Hence,this research study assessed the experiences of stigma and the healthcare-seeking behavior of maleexpatriates with HIV/AIDS in Thailand. A PLHIV (People Living with HIV) questionnaire was used asthe survey tool in this study. The questionnaire focused on three main domains: sociodemographiccharacteristics, health-related stigma, and disclosure and confidentiality. Health-related stigma tar-geted three specific forms: anticipated stigma, experienced stigma, and internalized stigma. Themethodology of this study is descriptive qualitative and explanatory in describing the stigmatizationexperiences of the respondents and their healthcare-seeking behavior. Findings suggest that health-related stigma is still persistent, which made the respondents avoid or delay going to a healthcarefacility. Specifically, the response categories that were prominent in anticipated stigma include thefeeling of not being sick enough, high cost of healthcare services, and the venue of healthcare facilitiesbeing near their workplace that induces fear that they might be seen by their colleagues. Internalizedstigma was also prominent as majority of the respondents felt guilty and ashamed of their HIV status.The results of the study can be used in the development of programs and interventions that will helpreduce the three forms of health-related stigma. It also suggests expatriates as a key affected groupin need of intervention.

Keywords: Health, Migration, Psychology, ASEAN.

*Pridi Banomyong International College, Thammasat University, Bangkok, Thailand.Email: [email protected]

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E-Commerce Strategies on Facebook: The Case of Supplements andCosmetics in Thailand

Donyaprueth Krairit*

Thailand is ranked among the top ten countries of using Facebook the most. Facebook in Thailandhas become another platform for small-and-medium enterprises (SMEs) and individual sellers aliketo offer their products to the customers. Thai Facebook market is very fierce as many types of sellerscompete to get the customers. So, it is useful and interesting to find out what strategies Thai sellersare using and which ones are more effective than others. This research follows the directions of ac-tion research, in which the researcher actually acts and participates in the research themselves andthen observe the impacts and analyze the results. The scope of the research is limited to Thailandand Thai users as Thai online markets are very challenging to sellers because Thai customers behavedifferently in online environments.

Keywords: E-Commerce, Facebook, Thailand, Marketing.

*NIDA Business School National Institute of Development Administration, Thailand.Email: [email protected]

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Establishment of the Shariah Framework for the Application of Somatic GeneTherapy in Human

Zakiah Samori1*, Fadilah Abd Rahman2

Human gene therapy is best known as a transfer of nucleic acids to either the somatic cells or germcells of an individual. It introduces genetic materials which have therapeutic purpose ranging frominherited genetic disorders to certain malignancies and infectious diseases. This medical scientificbreakthrough has received lucrative demand worldwide as it offers potential treatment to cure geneticdiseases in human at the molecular level. Since then, thousands of people have already participatedin the trials thus it is likely to be part of medical practice in the future. Despite of the tremendousbenefits that it promises, this new biomedical technology has given rise to several contentious issuesfrom the ethical and religious point of view. Since it comprises of two different therapies namelysomatic and germ line gene therapy, each involves different procedures thereby poses different legalruling and decision. This study attempts to propose a complementary model of the Shariah frame-work on the human gene therapy with special reference to the somatic gene therapy. This proposedframework is designed and developed to fulfil the lacuna of the Shariah Framework on the applicationof the somatic gene therapy after an in depth study of its position from the Shariah point of view. Inachieving this, a detailed analysis and outlook into the Quranic evidences along with the Hadith of theProphet Muhammad pbuh were carried out. Following this, its position from the pragmatic approachof the Maqasid al-Syariyyah (Objective of the Shariah) and the Qawaid Fiqhiyyah (Islamic Legal Max-ims) is also analysed in further detail. Various fatwas (Islamic verdict) decreed by the variety of fatwacouncils from all over the world are also highlighted.

Keywords: Somatic Gene Therapy, Shariah, Framework, Islamic, Principles, Maqasid, Syariyyah,Qawaid, Fiqhiyyah.

1, 2Academy of Contemporary Islamic Studies, Universiti Teknologi MARA (UiTM), Malaysia.Email: [email protected]

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Challenges of Trade Services by Banks: Bangladesh Perspective

Shah Md ahsan Habib*

The paper attempts to examine the challenges of trade services by banks with special reference toBangladesh. Trade facilitation by banks in Bangladesh is particularly crucial when involvement ofbanks is significant in the country’s trade facilitation. The paper concludes that trade based moneylaundering and compliance risks are required to be addressed for effective trade services in the coun-try.

Keywords: Documentary Credit, Open Account, Trade Based Money Laundering.

Bangladesh Institute of Bank Management, BangladeshEmail: [email protected]

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Income Redistribution from a Proposed UAE-South Korea Free TradeAgreement

Hugo Toledo*

Background and Problem Statement The growing commercial relationship between the UAE andSouth Korea is evident. Non-oil trade between the UAE and South Korea has grown significantlyover the last decade reaching USD 22 billion in 2011, up by almost 16% relative to USD 19 billionin 2010. UAE exports to South Korea toped USD 14.8 billion in 2011 representing a 21.3 percentincreased relative to the previous year. The problem, however, is that while free trade benefits societybroadly, losses are concentrated. The link between international trade, output prices and incomeredistribution has been based on the well-known Hecksher-Ohlin (H-O) model of trade. The relation-ship between trade and wages is embodied in the Stolper-Samuelson (1941) Theorem and its gener-alizations that trade-induced output price changes have a magnification effect of factor prices andwages. Abundant factors gain while scarce factors lose from more free trade. Research Objectives andMethodology,The objective of this paper is to estimate the potential impact of a proposed UAE-SouthKorea FTA on income redistribution across labor groups in the UAE using the Specific Factors modelof production and trade. The factor payment matrix from which factor shares and industry sharesare derived is built using 2012-2014 data. Preliminary Results and Conclusion Preliminary findingssuggest that an FTA between the UAE and South Korea could have a significant negative impact onwages in the UAE labor market as a result of limited labor mobility. An inflexible labor immigrationsystem known as the khafala limits labor mobility and commits foreign workers to work only for theirresidence visa sponsor (usually a business). To change jobs, the current visa sponsor must agree to arequest from the worker to release him/her from the sponsorship, a request which if it is not denied,it is often a lengthy process. In addition, a new employer must agree on becoming the new residentvisa sponsor. In extreme cases, workers must leave the UAE for a minimum of 6 months before theyare allowed to return. This kind of policy imposes high transaction costs on foreign workers and as aresult limits their mobility in the UAE labor market. This preliminary finding has important implica-tions for domestic labor policy given than 90% of workers in the private sector are non- UAE nationals.

Keywords: UAE, South Korea, Free Trade, Income Redistribution

*American University of Sharjah, UAEEmail:[email protected]

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Measuring the Impact of Non-Farm Activities on Rural Household Welfare

Kien T. Le*

The rural non-farm sector has grown rapidly and became an important source of income for ruralhouseholds in developing countries. Various studies have attempted to measure the impact of thissector on household welfare (e.g., household income, poverty and inequality). Unlike previous studieswhich estimate the household income function to measure the impact, we start by estimating theprojection function for farm income and then use this function in a simulation to measure the im-pact. When applied to a sample of Vietnamese farmers, we find that households anywhere along theincome distribution benefit from non-farm activities but lower income households benefit more thanupper income households, suggesting a pro-poor and pro-equality feature of non-farm activities inVietnam.

Keywords: Agricultural Households, Non-farm Income, Farmers, Rural Vietnam

*SESRI, Qatar University, QatarEmail:[email protected]

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Practices and Challenges in Managing Curriculum Implementation by FemaleSchool Heads in South Africa and Zimbabwe

Prof Alfred H. Makur*

This comparative study investigated curriculum management and implementation practices and thechallenges being faced by some female primary school heads in South Africa and Zimbabwe. Thestudy attempted to establish the extent to which subordinate teachers and the female heads them-selves perceived issues and challenges in managing curriculum implementation in school heads questto improve learning. The research adopted a quantitative research design, where descriptive surveywas employed. A randomly selected sample of ten female school heads and forty teachers from bothcountries was used. Two self constructed questionnaires were used to collect data. The research re-sults showed that, though female primary school heads perceive themselves as effective and confidentin managing curriculum implementation, teachers perceive them as weak in managing curriculumimplementation. Good management practices were as perceived as impacting positively on learning.Their major challenges women school leaders face are cross-national and emanate from lack of re-sources, cooperation, support from teachers and the community. Despite these challenges, femaleleaders were found to be resourceful in improving learning and their schools. Very few workshops inservice programmes have not be initiated to enrich female heads on the areas they are perceived to beweak, especially curriculum evaluation. The paper calls for more interactive meetings between andamong teachers, the department of education and female school leaders to improve decision makingand curriculum management and implementation in respective schools.

Keywords: Female School Heads, Curriculum, Challenges, Management, South Africa, Zimbabwe

*Central University of Technology, South AfricaEmail: [email protected]

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A Conceptual Framework towards Understanding the Factors InfluencingAcademic Performance of First-Time Entering Students (FETs) at a University

of Technology

Itumeleng Morolong1*, Wendy N. Setlalentoa2

The Central University of Technology (CUT) like other institutions of higher learning has been experi-encing a poor performance by First-Time Entering students (FETs) as well as a significant attrition rateparticularly in the Somatology and Human Resource Management programmes. Literature suggeststhat the univeristy environments and related factors can be attributed to that. This study investigatedhow First-Time Entering students (FETs) perceive the university environment with reference to theirinteractions with CUT staff and as well as their choice of programmes of study. Participants of thisstudy were a convenient sample comprising 20 students enrolled in first year Somatology and HumanResource Management programmes. Through data analysis generated by the quantitative methodwherein 40 questionnaires were distributed and collected, the study presents a conceptual frame-work for exploring personal, biographical and institutional issues impacting on poor performanceand attrition amongst FETs. Through this framework, new insights are illuminated. It is hoped thatthis study will shed light on the calibre of the FTEs at CUT, thus putting the university in a betterposition to assist.

Keywords: Immigrant, Halal Certificate, Kosher Attrition, First Year Students or First Time EnteringStudents (Ftes), University Environment As Experienced by FTEs

1, 2Central University of Technology, South AfricaEmail: [email protected]

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Reflections and Lessons Learnt By Biology Pre-Service Teachers from Usingthe Lesson Study Approach For Micro-Teaching

Wendy Setlalentoa*

The teacher education preparation programs deal with the challenge of helping new teachers trans-late what they have learned in their teacher preparation program into practice. This study is aboutreflections of Biology pre-service teachers after using the lesson study approach in planning for micro-teaching. The use of microteaching is a conventional practice in pre-service teacher education to de-velop novice teachers in their teaching skills before they encounter challenging and complex teachingsituations in real classrooms.Lesson Study (or jugyou kenkyuu in Japan), a classroom-based pro-fessional development model where teachers learn together to meet their students learning needs, amechanism that helps Japanese teachers to improve their practice based on evidence from the class-room. Underpinning this study is Deweys idea of reflection and Vygotskys view that more knowledge-able members of the society guide social interactions and provide gradual construction of knowledgeby the less knowledgeable members of the community. Participants in this study comprised twenty sixthird year pre-service teachers enrolled for Biology major, the lecturer and the laboratory technician.Student teachers involved in this study have teaching experience acquired during teaching practice.Through data analysis generated by the qualitative method wherein focus group discussions weremade, pre-service teachers were able to reflect, amongst others, on the content they taught, teachingmethods, and to improve on their practice. The reflection upon their learning showed evidence ofwillingness to incorporate the learnt ideas of good teaching in their future classrooms teaching. Theuse of micro-teaching and reflection allowed them to restructure their pedagogical knowledge throughidentification, comparison, modification and synthesising.

Keywords: Reflective Practice, Micro-Teaching


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Pre-Service Teachers Reflections on Mentor Support during Teaching Practiceand Lessons for Teacher Educators

Dr. Patricia Lulama Ndamani*

Mentoring is a very important aspect of teacher training. This study which is exploratory and descrip-tive in nature examined pre-service teachers experiences of their interactions with school mentors.The sample consisted of 51 participants, 26 (51%) female students and 25 (41%) male students at aUniversity of Technology in South Africa. A questionnaire was used to collect data from the partici-pants. The questionnaire was distributed in class to ensure that all students had an opportunity toparticipate although their participation was voluntary. The questionnaire was divided into three sec-tions; Section A: Biographical Data, Section B: 20 items that requested students to indicate througha 5 point Likert-scale on how they best felt about their mentors and Section C: additional or otherinformation that students wanted to share with the researcher. The data on student feelings abouttheir mentors were analysed using both Microsoft Excel and Graph Pad. Descriptive statistics wereused to analyse and present the data. The findings suggest the majority of the students would like toreceive regular mentoring. Their however reported that they had positive experiences which includedmotivation, support and acceptance. Negative experiences were also reported. Some recommenda-tions have been made on how to strengthen and sustain the positive experiences and eliminate thenegative experiences.

Keywords: Reflection, Pre-Service Teachers, Experiences


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The Use of Hydrophobic Beads in Triglyceride Hydrolysis

Astri Nur Istyami1*, Made Tri Ari Penia Kresnowati2, Tirto Prakoso3, Tatang HernasSoerawidjaja4

Fatty acid is an important intermediate substance in oleochemical industry. The demand of fattyacid is predicted to increase significantly in the future due to the development of biofuel technologythrough decarboxylation of fatty acids. For decades, fatty acid is commercially produced via thermalhydrolysis of triglyceride. Technology of fatty acid production in mild temperature and low energy con-sumption is currently developing through enzymatic triglyceride hydrolysis. The aim of this researchis to investigate the effect of hydrophobic beads in hydrolysis of triglyceride. From the experimentaldata, higher conversion of triglyceride hydrolysis was attained with the use of several hydrophobicbeads: polypropylene, polyethylene, and polystyrene. This phenomenon was not shown in utilizationof hydrophilic materials, such as silica gel, silica stone, and rice bran acetone powder. It is hypoth-esized that the higher hydrolysis conversion is caused by mass transfer facilitated by hydrophobicbeads, while in hydrophilic materials, water substrate was adsorbed and lower the hydrolysis con-version. Experimental data also shows that this phenomenon depends on reaction pH. Utilizationof hydrophobic beads will be an advantage in triglyceride hydrolysis in room temperature, especiallywhen hydrophobic supported enzyme is used.

Keywords: Fatty Acid, Triglyceride Hydrolysis, Hydrophobic Beads, Polypropylene, Polyethylene,Polystyrene

1, 2, 3, 4Institut Teknologi Bandung, IndonesiaEmail: [email protected]

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Variations in Essential Oil Contents and Composition in AchilleaFragrantissima (Forssk) Sch. Leaves in Iraq

Sahar A. A. Malik Al-Saad1*, Karzan Omer Qader2

Abstract Essential oil of Achillea fragrantissima extracts were prepared and analyzed by gas chromatography-mass spectrometry (GC-MS). A total of 57 phytochemical constituents of chemical compounds wereidentified in leaves of Achillea fragrantissima. The components were mainly 4 sesquiterpenes (7.01%),35 monoterpenes (61.40 %). The major constituents of the essential oil were camphor (34.50 %), 1,8-cineole (14.60 %), artemesia ketone (10.25%) and 3-thujanone (7.82%). In addition, 44 componentswere present at less than 1%.

Keywords: Achillea Fragrantissima, Essential Oils, Camphor, GC-MS.

1, 2University of Basrah, Iraq, 2University of Sulymani, IraqEmail: [email protected]

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