integrating web 2.0 technology in your job search

Wednesday, October 21, 2009

Integrating Web 2.0 Technology in Your Job Search


Leslie Camacho, M.S. Ed.

Career Counselor & Employment Coach/Partner at B&B Career Services, LLC.

[email protected]

Career Developers Forum presents the workshop



What is “Web 2.0”?

How about Social Networking?

Definitions – Alphabet Soup

Source: utube.com



Web 2.0

“A Web 2.0 site allows its users to interact with other users

or to change website content, in contrast to non-interactive websites where

users are limited to the passive viewing of

information that is provided to them.”

Example: Wikipedia.com

Definitions – Via Wikipedia

Social Network Service“A social network service focuses on

building online communities of people who share interests and/or activities, or who are

interested in exploring the interests and activities of others. Most social network

services are web based and provide a variety of ways for users to interact, such as

e-mail and instant messaging services.

Social networking has encouraged new ways to communicate and share

information. Social networking websites are being used regularly by millions of people.”

Example: Flickr

Source: Wikipedia



What does this have to do with my job search?



New WayMultiple

Directional and Active

Old Way One Direction

and Passive

The Evolution of the Job Search

Ideal WayInformation about a Job Openings

Return to You



Putting The Pieces Together

• Clear career goals• Understand and use networking

properly• Marketing yourself – your image

• Choose the right Social Networking tools• Putting it all in action!



• Know your targets• Location, job title, and environment

• Salary range• Aim for a level that is right for you

• Communicate this CLEARLY via marketing

Putting The Pieces Together – Clear Career Goals



Putting The Pieces Together – Networking

Crashstorm!Name as many ways you have networked?

What is your approach?



Putting The Pieces Together – The Art of Networking

• Start with people you know• Use commonalties and friends to make new

connections, new and old• Work on your approach and practice• Desperate vs. investment networking

• Keep track and nurture each seed• Prepare for “no”

• ALWAYS, always, follow-up, no matter what!



Putting The Pieces Together – Social Networks



Putting The Pieces Together – Social Network Review

“LinkedIn is an interconnected network of experienced professionals from around the world, representing 170 industries and 200 countries. You can find, be introduced to, and collaborate with qualified professionals that you need to work with to accomplish your goals.”

Highlights: Jobs, Applications, and Answers.

Lowlights: Some may find this too professional/stuffy.

Source: linkedin.com



Putting The Pieces Together – Social Network Review

“Giving people the power to share and make the world more open and connected.”

Highlights: Fan, Groups, and Wall.

Lowlights: Very informal, easy to get “carried away”.

Source: facebook.com



“MyWorkster specializes in building exclusive, professional College networks. Through these networks, our members get connected to exclusive career opportunities. These networks allow members to brand themselves through professional and social content in an effort to advance their career and the careers of those around them.”

Highlights: Inside Jobs, Events, and Advisors

Lowlights: Targeted for those currently enrolled in college.

Putting The Pieces Together – Social Network

Source: myworkster.com



“Twitter is a free service that lets you keep in touch with people through the exchange of quick, frequent answers to one simple question: What are you doing?”

Highlights: Find People, Followers/Following, and Goodies!

Lowlights: Don’t expect a response from your Tweets.

Putting The Pieces Together – Social Network

Source: twitter.com



Putting The Pieces Together – Social Networks MUSTS!

Open an Account

“Profile”

Security Settings

Source: LinkedIn Public Profile



Putting The Pieces Together – Is this for me?

?

??

??

?



Crashstorm!Integration

Thomas is looking for a job in the communications industry. He has applied on line, gone to employment agencies, and posted his resume on various popular job search sites. After months of looking, he hasn't been able to

secure a job to meet his career goals.

1. How can Thomas integrate web 2.0 into his job search?

2. How will he put the pieces together?

3. How will you?



Real Snap Shot – LinkedIn Search “Communications”

Source: LinkedIn Keyword Search “communications”



Summary

Don't underestimate the power of the net Tap into all available resources

Be smooth and clear Have a plan and stick to it

Get help and support



Q&A



Parting Words

Source: Google Images



Thank You!

Career Developers Forum

B&B Career Services, [email protected]



Social Networking Sites• linkedin.com/• facebook.com• myworkster.com/• twitter.com

List of social networking Sites• mashable.com/

Web Resources

Videos• youtube.com

Definitions• wikipedia.com

Organizations•labor.state.ny.us/•ncda.org



ReferencesCommon Craft (Producer). Social Networking in Plain English. Retrieved October 14, 209, from utube.com. Web site: http://www.youtube.com/watch?

v=6a_KF7TYKVc

Hubbard, P. Creating, Shaping, and Managing your Internet Presence. Retrieved October 20, 2009, from National Career Development Association. Web site:

http://associationdatabase.com/aws/NCDA/pt/sd/news_article/5292/blank/blank/true

Interactivity (Producer). Web 2.0 In Plain English Hot to Use. Retrieved October 14, 209, from utube.com. Web site: http://www.youtube.com/watch?v=Wq- Y3Lsuykc

Koucos, B. If you Never Leave Your Network You Never Have to “Comeback”. Retrieved October 20, 2009, from National Career Development Association. Web site:


Keyword Search. Communications. Retrieved October 18, 209, from LinkedIn. Website: http://www.linkedin.com/search?

pplSearchOrigin=GLHD&keywords=communications&search= 10/18/09

McDonald, B. The Emergence of Creating an Online Presence. Retrieved October 20, 2009,, from National Career Development Association. Web site:


New York State Department of Labor. New York State Loses 18,300 Private Sector in September. Retrieved October 20, 2009, from National CareerDevelopment Association.

Web site: http://www.labor.state.ny.us/workforceindustrydata/pressreleases/pruistat.htm

LinkedIn. About. Retrieved October 16, 209, from http://press.linkedin.com/about

MyWorkster. About Us. Retrieved October 16, 209 http://www.myworkster.com/page/aboutUs

Sternberg, M. & Soto, M. Facebook! Put your Best Face Forward! Retrieved October 20, 2009,from National Career Development Association. Web site:


Twitter. About. Retrieved October 16, 209 http://twitter.com/ablegrape

Public Profile. Unnamed. Retrieved October 18, 209, from LinkedIn. Website: ttp://www.linkedin.com/ppl/webprofile?action=vmi&id=4184350&pvs=pp&auth

Token=aDuT&authType=name&trk=pproviewmore&lnk=vw_pprofile

Wikipedia. Web 2.0. Retrieved October 15, 209, from http://en.wikipedia.org/wiki/Web_2.0

Wikipedia. Social Networking. Retrieved October 15, 209, from http://en.wikipedia.org/wiki/Social_networking

Wikipedia. Social Networking Websites. Retrieved October 15, 209, from http://en.wikipedia.org/wiki/List_of_social_networking_websites

integrating web 2.0 technology in your job search

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