integrating voice into today's customer service

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INTEGRATING VOICE INTO TODAY’S CUSTOMER SERVICE 10.17.12

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Zendesk's VP of Product Engagement Sam Boonin presents the value of integrated phone support in today's customer service and how it compares to other support channels. The presentation includes a brief overview of Zendesk Voice.

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Page 1: Integrating Voice Into Today's Customer Service

INTEGRATING VOICE INTO TODAY’S CUSTOMER SERVICE10.17.12

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© 2012 Copyright Zendesk Inc - Strictly Confidential 2

Sam BooninVP Product Engagement

[email protected]

Beautifully Simple to evaluate, to buy, to use

Twilio customer, partner, fanboy

Interaction DesignUXAnalytics

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© 2012 Copyright Zendesk Inc - Strictly Confidential

= Yesterday, right?3

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© 2012 Copyright Zendesk Inc - Strictly Confidential

We only care about the cool channels

4

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© 2012 Copyright Zendesk Inc - Strictly Confidential 5

WHOA, NOT SO FAST THERE

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© 2012 Copyright Zendesk Inc - Strictly Confidential

I still want to talk to someone.

6

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© 2012 Copyright Zendesk Inc - Strictly Confidential 7

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© 2012 Copyright Zendesk Inc - Strictly Confidential

SO HOW DOES VOICE STACK UP AS A CUSTOMER

SUPPORT CHANNEL?

8

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© 2012 Copyright Zendesk Inc - Strictly Confidential

BUT FIRST, LET’S MEETZENDESK

9

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© 2012 Copyright Zendesk Inc - Strictly Confidential

WE SELLCUSTOMERSUPPORT

SOFTWARE10

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Text

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© 2012 Copyright Zendesk Inc - Strictly Confidential 18

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20,000COMPANIES

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© 2012 Copyright Zendesk Inc - Strictly Confidential 22

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100MILLIONEND-CUSTOMERS

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500MILLIONINTERACTIONS

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?28

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BEAUTIFULLY SIMPLE

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Zendesk Voice

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Zendesk Voice

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Zendesk Voice

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Zendesk Voice

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1,695ZENDESK ACCOUNTSUSING VOICE

20,000HOURS: TOTAL CALLDURATION

64COUNTRIES

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Zendesk Voice Around the World

35

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Zendesk Voice Across Europe

13 “supported”countries

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Adoption

37

Voice was introduced in August 2011, since tickets submitted via Voice has become a major new channel for Zendesk customers.

68,727

29,801

54,458

43,519

Aug 2011

Sep 2011

Oct 2011

Nov 2011

Dec 2011

Jan 2012

Feb 2012

Mar 2012

Apr 2012

May 2012

Jun 2012

Jul 2

012

Aug 2012

via Twitter via Chat via Facebook via Voice

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Customer Satisfaction

38

93% 89%

83% 79%

62%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

voice chat twitter mail facebook

Cust

omer

Sat

isfa

ctio

n

Channel

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Total Response Time

39

36

17

65

140

80

voice chat twitter mail facebook

Firs

t Res

pons

e Ti

me

(hou

rs)

Channel

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© 2012 Copyright Zendesk Inc - Strictly Confidential

% One Touch Tickets

40

93.5%

97.1%

92.8%

85.6%

90.6%

voice chat twitter mail facebook

% O

ne T

ocuh

Tic

kets

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© 2012 Copyright Zendesk Inc - Strictly Confidential

Plan with Voice Active

1

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WHO IS USING ZENDESK VOICE

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““Without Zendesk Voice, we would have missed at least half an hour's worth of calls - which would have

been catastrophic for us.”

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© 2012 Copyright Zendesk Inc - Strictly Confidential

CONCLUSIONS

49

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© 2012 Copyright Zendesk Inc - Strictly Confidential

COMPANIES LIKE TALKING TO THEIR CUSTOMERS

50

CUSTOMERS LIKE TALKING TO COMPANIES

VOICE = HAPPY CUSTOMERS

IF YOU MAKE IT BEAUTIFULLY SIMPLE THEY WILL COME

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© 2012 Copyright Zendesk Inc - Strictly Confidential 51

SIGN UP FOR ZENDESK TODAY!

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© 2012 Copyright Zendesk Inc - Strictly Confidential

THANKS

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