integrating the social web into your communication strategy

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Post on 27-May-2015

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Some tips on how to integrate social web tools into your communication strategy and make it work for you.

TRANSCRIPT

Page 1: Integrating the Social Web into your Communication Strategy
Page 2: Integrating the Social Web into your Communication Strategy

Social Council

ToolsLearning how to use social media to promote your council

Presented by:

Page 3: Integrating the Social Web into your Communication Strategy

Introduction

• Who am I?

• Netgen

•Topic of the Day

Page 4: Integrating the Social Web into your Communication Strategy

Social Web Tools

• Facebook

• Twitter

• Website

Page 5: Integrating the Social Web into your Communication Strategy

Facebook: Farmville, Mafia Wars, Crazy Taxi Oh My!

Page 6: Integrating the Social Web into your Communication Strategy

Facebook

• Fan Page

• Multiple Admins

• Promote It!

Page 7: Integrating the Social Web into your Communication Strategy

Twitter: It’s not Just about Brushing your Teeth

Page 8: Integrating the Social Web into your Communication Strategy

Twitter

• Functionality

• Hashtags

• Communicate

Page 9: Integrating the Social Web into your Communication Strategy

Website

• Aggregate

• Widgets

• Guest Bloggers

Page 10: Integrating the Social Web into your Communication Strategy

Listen and Learn

• Listen Up!

• Google Reader

• Google Alerts

Page 11: Integrating the Social Web into your Communication Strategy

Marketing

Page 12: Integrating the Social Web into your Communication Strategy

Put it all Together

• Best Channels

• Promotions

• Network Growth

Page 13: Integrating the Social Web into your Communication Strategy

Welcome to your Social Council

Page 14: Integrating the Social Web into your Communication Strategy
Page 15: Integrating the Social Web into your Communication Strategy

Discussion Time

Page 16: Integrating the Social Web into your Communication Strategy