inside downtown 2013
DESCRIPTION
The Landmark Society of Western New York's Inside Downtown Tour guide book | Produced by CITY NewspaperTRANSCRIPT
FRIDAY, OCTOBER 4
SATURDAY, OCTOBER 55:30-8:30pm
11am-4pm
INSIDEDOWNTOWN
TOUR
2 0 1 3 2 0 1 3
Landmark Members
HUGH AND MARY CLARE HAMLIN
2 | INSIDE DOWNTOWN TOUR GUIDE 2013
I would like to welcome you to the 2013 Inside Downtown Tour! This tour embodies preservation. You will see firsthand how adaptive use can transform buildings, neighborhoods and entire communities. Once-vacant buildings are now dynamic resources that house small businesses and homes, create jobs, contribute to our local tax base and solidify investment in a given area. Your visit to this year’s sites will confirm that such buildings are good for the community – and are also interesting, unique and even spectacular spaces. Western New York is fortunate to have so many historic resources re-maining that represent so many opportunities. Creative use, adaptation, is essen-tial to not only save our heritage, but to also encourage further investment in our community. The sites on this year’s tour provide a great example of preserva-tion’s role in enhancing our quality of life. Thank you to all of the sites that graciously agreed to open their doors. Thank you to all our volunteers that make this event possible. And, thank you to all those attending the tour. By attending this tour, you will not only enjoy seeing some great spaces, but you will support The Landmark Society’s important work. Enjoy!
Wayne GoodmanExecutive DirectorThe Landmark Society of Western New York
WELCOME TO INSIDE DOWNTOWN 2013
Anthony Bellomo, ChairpersonCindy Boyer, Landmark Society Director of Public ProgramsCarolyn Haygood, Landmark Society Community Relations AssociateCynthia Howk, Landmark Society Archi-tectural Research Coordinator
Caitlin Meives, Landmark Society Preservation Planner
Tour Photography: David Boyer, Cindy BoyerTour Descriptions written by Cindy Boyer and Cynthia Howk.
TOUR COMMITTEE
TOUR
TICKETSADVANCE TICKETS $22Order online at
www.landmarksociety.org
On sale at
The Landmark Society
133 S. Fitzhugh
M-F, 9 to 4 pm
www.landmarksociety.org
Parkleigh
215 Park Avenue
Order by phone: (585) 546-7029 x11
Landmark members
may purchase discounted tickets directly
from The Landmark Society only
(online, phone or in person.)
Tickets available during the tour
($25, if not sold out)
Nothnagle, Inc. 217 West Main Street
Sales open 30 minutes prior to tour times
Paul M.Whitbeck,
Lawyerwills & trusts
family law • DWIreal estate
The “McKim, Mead & White Skyscraper”The Alliance Building
183 East Main Street
Telephone585 • 454 • 7545
RentRochester.com
• Apartments• Condos• Houses• Lofts
ONLINEANYTIME!
FindYourPlace!
LANDMARKSOCIETY.ORG | 3
THANK YOU TO OUR
SPONSORS
The Landmark Society is partially supported by the New York State Council on the Arts with the support of Governor Andrew Cuomo and the New York State Legislature.
Hugh and Mary Clare Hamlin
T I T L E S P O N S O R S
S U P P O R T I N G S P O N S O R S
and the members of The Landmark Society
THANK YOU!Many thanks to the volunteer Site Managers, Site Hosts and all Landmark Volunteers who supported this tour. We couldn’t do it without you!
The Landmark Society is Grateful to the building owners and residents that opened their homes to us, including:
We very much appreciate Rochester Downtown Development Corporation and the “Red Shirts” for being our Friday night on the street ambassadors.
Buckingham PropertiesCravings on MainChristina FelsenDeborah and David GarandKnowlton AssociatesNothnagle, Inc.Law Offices of Pullano & Farrow PLLCPassero AssociatesPike Stained Glass Studios
Robin and Ron PlummerRiverview Rochester, LLC Leslie and Arnie RothschildRochester Art SupplySpoleta Management Services LLC The Traikos GroupBlair Unger and Stephen Rees Zacarah Realty, Inc
NEW TOWN HOMESstarting at $178,023
Spacious 2 bedroom plus den,1 ½ baths, full basement, garage, deck.Just steps from shops and restaurants!
NYS Affordable Housing Corp.GRANTS OF UP
TO $35,000*Available for first time home buyers
*Income and other restrictions apply
OPEN HOUSE 11AM-1PM
9/28 & 9/29 and 10/5 & 10/6
WWW.ULREDC.ORG585-454-5710
4 | INSIDE DOWNTOWN TOUR GUIDE 2013
The Inside Downtown Tour incorporates
urban environments where folks are
creating exciting spaces to live and work.
We visit re-purposed spaces, renovated
homes, lovingly preserved places, and
newly built sites that are designed with
sensitivity to the overall built environ-
ment. Basically, we get you “in” on the
latest urban living trends.
Tour Neighborhood. This year we’re
getting you inside places in the Cascade
District. We toured some of the buildings
there seven years ago. A lot has changed,
and there are quite a few “brand new”
old buildings experiencing new life. The
“Plus” is because there are two projects
a little outside the District that we just
couldn’t resist: The Academy Building on
Fitzhugh Street, and the newly opened
lofts at 44 Exchange.
Neighborhood history: What do paper
boxes, pianos, soda syrups, dead bodies,
horse carriages, and nerdy eyeglasses
have in common? They were all either
made or stored in the Cascade District.
The Knowlton Building manufactured
machinery that made paper boxes. A
busy piano factory was in the area, as
well as several stables housing carriages
and horses. Soda syrups were concoct-
ed in the Bridge Square Lofts building.
The “nerdy eyeglasses” are the Art-
Rim Clubman style, created by ArtCraft
Optical in the 1940’s and still fashion-
able today. And the dead bodies? The
City Morgue was built here in 1901, and
continued operation for 60 years. All of
these spaces now have new life as work
places and homes.
100 years ago the neighborhood was sur-
rounded by transportation routes – major
railroad lines, the Erie Canal (where
Broad Street runs today) and “the road
to Buffalo” – aka Main Street. No wonder
it was a flourishing area for manufactur-
ing and warehousing, people and goods
could be easily moved. It’s still bordered
by transportation routes: today it’s West
Main Street, Plymouth Avenue, the Inner
Loop, and Route 490.
The Bridge in Bridge Square? The Cas-
cade District has another name – it is the
Bridge Square Historic District, listed in
the National Register of Historic Places.
The District is not named in honor of the
490 overpass that borders the western
end of the area. The Erie Canal used to
cross just about where 490 is today – a
lift bridge enabled Main Street traffic to
get over the canal, and was raised up to
let taller boats pass through – yes, just
like the bridge in Fairport.
Living or Working Here While those
routes mean to the current residents is
ease of travel pretty much anyplace they
want to get to. But who wants to leave,
when you have lofts with expansive spac-
es, spectacular city views, and congenial
neighbors? The repurposed buildings
here were among the first to incorporate
a celebration of the original materials,
rather than hiding them in imitation of a
suburban interior. Brick, exposed beams,
and other remnants of earlier days in-
sure residents and visitors enjoy a place
with a unique character.
A few of the buildings on the tour have
been adapted for mixed use – a com-
bination of apartment lofts and com-
mercial offices; notably Bridge Square
Lofts, The Knowlton Building, and The
Daily Record Building. This makes very
efficient use of the structures – with
most of the commercial spaces busy
during the day, and the private homes
occupied mostly in the evening.
Cindy Boyer
Director of Public Programs
The Landmark Society of Western New York
INSIDE DOWNTOWN TOUR 2013
NEIGHBORHOOD INFORMATION
11 Centre Drive - the Daily Record Building.
LANDMARKSOCIETY.ORG | 5
You might not know much about us. Or, maybe you’ve come on the house tour, seen our website or our magazine Landmarks, or noticed a quote from one of us in the newspaper when building preservation is-sues come up. But you’re still not sure – so here are the Frequently Asked Questions, answered at last!
What is The Landmark Society?We are a private, nonprofit, membership based organization that has been affecting Rochester’s community since 1937. Private means we are not funded directly by the government, nonprofit means that every-thing we earn goes to support our advocacy and education activities, and membership based means member dues provide a major portion of our revenue.
1937 – Are you really that old?Yes! We are closing out a fantastic year of celebrations during this 75th year. Mark your calendars for a really great party – our Diamond Jubilee Celebration on Novem-ber 17th! Join us to celebrate our past and future successes!
Can Anyone Join?Yes – we welcome and depend on all sorts of members, from those who want to get involved hands on, to those who are simply happy to support our mission and preservation activities with their member-ship dollars.
Mission?Our mission is to protect the unique architectural heritage of our region and promote preservation and planning
practices that foster healthy, livable, and sustainable communities.
How do you do that?(taking a deep breath:)We help to foster adaptive reuse of older buildings, host an annual preservation conference, advise homeowners about rehabilitation, conduct historic resource surveys and publish award winning publications. We train and inform local government on urban planning and design strategies, and we champion the value of embodied energy in a green environment. We are stewards of over 37 properties via covenants as well as operat-ing the Stone-Tolan House Historic Site and the historic Ellwanger Garden. We offer a host of other events besides the house tour to inform and delight participants.
Wow. Does it really make a difference?Yes! Abandonment of architectural trea-sures is all too common in many places, but here in Rochester we helped achieve the preservation of East Avenue, Mt. Hope, Corn Hill and many other beautiful neigh-borhoods. We even successfully lobbied in the 1960’s to change inappropriate zoning and helped create upstate New York’s first ordinance protecting historic buildings. Now, we identify and protect the next wave of historic resources of the recent past, as well as advocating for tax credits.
We’re also active in working with less traditional “landmarks.” This year our African-American Landmarks Task Force is identifying places and spaces important to the African-American local experience, to
encourage investment and revitalization of community pride in those areas.
We work to help our community understand that historic preservation is planning, not freezing buildings in a past time zone. It’s about wise use of resources, improving the local economy and community identity, and enjoying and understanding how our envi-ronment affects our quality of life.
How can you possibly do all of that?Dedication, determination – and support from Landmark Society volunteers, mem-bers and the community at large!
How can I find out more? Visit our website at www.landmarksociety.org ; sign up for our semi-weekly emailed newsletter, or – join us! We’d love to have you as part of the team at whatever level works for you.
If you join before the Inside Downtown Tour, you can get $17 tour tickets (advance ticket price only, must be purchased from The Land-mark Society) - a savings of $5 per ticket.
Inspire. Encourage. Advocate. JOIN. Make a positive impact.Proceeds of this event (and all of our ac-tivities) support our mission to protect the unique architectural heritage of our region and promote preservation and planning practices that foster healthy, livable, and sustainable communities.
Because EVERYONE deserves to live in a vital, interesting, green community.
LANDMARK SOCIETY
FAQ’S
A free raffle for ticket holders, for a Landmark Society Deluxe Gift Package including a household membership, Historic New York book, Erie Canal Legacy book, and two tickets to the Diamond Jubilee Gala!RAFFLE!
6 | INSIDE DOWNTOWN TOUR GUIDE 2013
You may visit tour stops in any order. Tour
Stop numbers are for reference to the map
on the tour ticket.
Tour Headquarters, #1217 West Main Street Nothnagle, Inc
Year Built: 1880s-1910s
Look on the exterior: This group of three,
contiguous buildings features differ-
ent types of brick, window design, and
renovations that span a 100-year period.
The latest renovation added the dramatic
glass wall and entrance on the east side
of the building.
You’ll enjoy knowing: Before Nothnagle
started the repurposing of this building
in 2009, it had been empty for a decade.
They opened in 2011, providing a vital an-
chor to this section of downtown Roches-
ter. These buildings originally over looked
the Erie Canal (now Broad Street).
Don’t Miss on the inside: The expansive
atrium, and the original materials still
visible in some of the office areas.
Tour Stop #2242 West Main Street Bridge Square Lofts and Passero Associates
Year Built: c.1900
Look on the exterior: Once greatly
altered, the original windows have been
restored on the exterior. Also note the
handsome Syrian (round) arched entrance
on the Cascade Street elevation. This
building was originally next to the Erie
Canal and its W. Main Street lift bridge,
which is reflected in the new name of the
building and the surrounding “Bridge
Square Historic District.”
You’ll enjoy knowing: Many of you may
recall this building as the Josh Lofton
High School. The building originally
housed the J. Hungerford Smith Compa-
ny, which produced flavored syrups and
soda fountain products. Today it’s been
redeveloped by Passero and Associates,
who insisted on design criteria with a fo-
cus on energy conservation and a healthy
workplace for its employees. Paints used
inside the building contain no harmful
chemicals, insulation of outside walls is
made from soy, reclaimed wood was used
throughout the building and lighting in
perimeter offices is operated on sensors
to conserve energy. More than 75 percent
of the waste from demolition was sent
to recycling facilities and a considerable
amount of material from the interior of
the building was salvaged.
Don’t Miss on the inside: This building is
listed in the National Register of His-
toric Places and its recent renovation
has taken full advantage of the original
industrial design with tall, open spaces
now adapted for both apartments and
offices living wall in Passero’s , roof deck
weather permitting
Tour Stop #369 Cascade DriveThe Knowlton Building
Year Built: 1895
Look on the exterior: You will see the
name “Knowlton” and the date of the
building up in the pointed gable, at the
very top of the building’s façade.
You’ll enjoy knowing: Originally housed the
M.D. Knowlton Paper and Box Company, it’s
typical of the late 19th century manufactur-
ing structures, with rows of very large win-
INSIDE DOWNTOWN TOUR 2013
TOUR STOPS
(above) Bridge Square Lofts. PHOTO BY DON CORCORAN
(right) The Cascade District.
LANDMARKSOCIETY.ORG | 7
dows. It wasn’t to provide the workers with
a view, but to illuminate the work spaces
with as much natural light as possible.
Don’t miss on the inside: You’ll visit the
Law Offices of Pullano and Farrow, as
well as a private loft residence. Don’t
leave without seeing the unusual “brick
art” on the first floor.
Not a stop but worth a look: Note the
Italian Renaissance style brick build-
ing at 70 Cascade Drive, across from
the Knowlton Building. This handsome
structure served as the City Morgue
from 1901 until the early 1960’s.
Tour Stop #411 Centre DriveDaily Record Building
Year Built: 1904
Look on the exterior: The building is six
bays wide on Cascade Drive and nine bays
11 Centre Drive - the Daily Record Building.
CONTINUES ON PAGE 8
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• LIVING SPACE WITH ARCHITECTURAL CHARACTER & MODERN AMENITIES
• UNPARALLELED SKYLINE VIEWS
Is downtown living for you?THE INSIDE DOWNTOWN TOUR on Oct 4 & 5
is a great opportunity to get a glimpse into downtown living.You can also search anytime for downtown lofts & apartments on
WWW.ROCHESTERDOWNTOWN.COM
DOWNTOWN’S HOTTEST RESTAURANTS& EVENT VENUES
For more info, visit www.rochesterdowntown.comemail [email protected] or call 546-6920.
URBAN NIGHTSEVENTS
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NEWS.MUSIC.EVENTS.MOVIES.RESTAURANTS.
ART.THEATER.ROCHESTER.
8 | INSIDE DOWNTOWN TOUR GUIDE 2013
on Centre Park, which is the side where
you’ll find the entrance. Pilasters dividing
the bays continue above the roofline, and
the cornice is decorated with a dentil motif
in brick.
You’ll enjoy knowing: The Daily Record
historic sign is a reminder of when the
newspaper occupied 12,000 square feet
for 30 years, before moving to its current
location Four Corners location in 2008.
Buckingham Properties retained the sign
when they developed the building into
mixed use commercial and residential.
Don’t Miss on the inside: Please note you
must climb 2.5 stories to reach the apart-
ment – but we think you will find it well
worth your effort when you see this spec-
tacular living space. Note how installation
of varying floor levels has been used to
differentiate use of space without putting
up dividing walls, maintaining an open flow
throughout the home.
Tour Stop #5 85 Allen Street Buckingham Commons
Year Built: 1904
About this building: Built for the Pull-
man Manufacturing Company “The oldest
and largest sash balance works in the
world” the company moved in 1911, and
the building housed a number of other
tenants. In the 1930’s the ArtCraft Optical
company moved in, manufacturing high
quality eyeglass frames here for over 60
years. Both companies are still alive and
well in the Rochester area.
In 2005 developer Larry Glazer purchased
the building and renovated it into residen-
tial and commercial spaces, and it has
been pretty much fully occupied since.
Look on the exterior: You’ll see that the brick
exterior is actually painted – which is histori-
cally accurate, as the bricks are soft and this
protects their exterior from weathering.
You’ll enjoy knowing: Some apartments
on the 7th floor have charred marks on
their ceiling from a fire many decades ago
The large, open factory spaces have been
creatively adapted for residents and office
workers, alike.
Don’t miss on the inside: Weather permit-
ting, the thing to not miss is the roof-top
deck, with the best view in Rochester and
overlooking Frontier Field.
Tour Stop #6Your refreshment and shopping stop!
158 West Main Street Cravings on Main
150 West Main StreetRochester Art Supply
“Cravings on Main” invites you to stop
in for complimentary light refreshments
during tour hours. “Cravings” has been
a downtown mainstay for 12 years. They
normally offer breakfast and lunch
weekdays, and catering around the clock.
Complimentary refreshments are for tick-
et holders only, while supplies last. You
may also purchase items from their menu
of delicious and imaginative sandwiches,
salads and more!
Rochester Art Supply is a unique local
business with over 50 years of fami-
ly-owned service. The store is housed in a
building that is over 100 years old- com-
plete with original tin ceilings and brick
walls. The retail store serves the local
area, but their online store at ‘fineart-
store.com’ has a huge global customer
base. In addition to sales, they also
manufacture encaustic art supplies –
TOUR STOPS CONTINUED FROM PAGE 7
85 Allen Street - Buckingham Commons.
New This Year! A reception of complimentary light refresh-ments (while supplies last) for ticket holders at Cravings on Main, 158 West Main Street. Their menu of delicious sal-ads, sandwiches and more will also be available for purchase.RECEPTION!
LANDMARKSOCIETY.ORG | 9
pigmented wax, the oldest known form
of easel painting. Encaustics are expe-
riencing resurgence in popularity as a
“green” medium. They’ve extended their
store hours to be open during the tour
– stop in and enjoy their wares – they’ve
got something for the dabbler as well as
the professional artist. See if you can
hear Lester, the store’s friendly resident
ghost (decades ago, the building was
Lester’s Hardware)- and enjoy the creak
of the great vintage wooden floor!
Tour Stop #7North Plymouth Terrace
Year Built: 2013
These custom rowhouses are new
construction, just opening this year. The
structures were built with appropri-
ate choice of materials, as well as the
scale of the homes. The brick façade is
a wonderful compliment to the historic
surroundings in the neighborhood.
The rowhouses are owner occupied,
which adds to a mix of living options in
the area since many of the other sites
are rental units.. Greywood Custom
Homes will have a furnished home open
for your enjoyment.
13 South Fitzhugh - The Academy Building.
Live/Work at
Nestled in the heart of the Neighborhood of the Arts
Don’t miss this chance to get in on Rochester’s Hot Spot!
Unique Retail Shops & Top Notch Restaurants!NEW
Brand New Retail Spaces and Luxury Lofts Still Available!
Call K athy for a viewing 442-9061 sternproperties.com
WWW.MFLUMBER.COM120 Stonewood Ave. (just off Lake Ave) • 585.663.0430
1230 Lehigh Station Rd. Henrietta • 585.334.5500
Loft • Office • Home
Locally Owned - Professional Advice
Keep the charm & architecturalcharacter of your historical building
CONTINUES ON PAGE 10
10 | INSIDE DOWNTOWN TOUR GUIDE 2013
Tour Stop #813 South FitzhughThe Academy Building
Year Built: 1872 (date in front gable)
Designed by noted architect Andrew Jack-
son Warner
Look on the exterior: Look for High Victo-
rian Gothic Revival details – steeply pitched
roof, vertical pointed elements, combined
with Second Empire influenced mansard
roof. Not how the use of different stone
materials, rather than paint, provide color
detail on the façade.
You’ll enjoy knowing: The Academy Build-
ing was constructed on the site of the first
school building in Rochester, and served
the Rochester School District for many
years – first as a high school and later as
home to the administrative offices.
Don’t miss on the inside: The owner is
generously opening many spaces in the
building, please plan on at least 30 minutes
to visit this site.
Each apartment is unique, with original
architectural features preserved in many of
them. Be on the lookout for a few “clues”
that tell you how some areas were utilized
when the Free Academy served as a school.
Tour Stop #917 South Fitzhugh StreetThe Episcopal Church of St. Luke and St. Simon Cyrene
“Two Saints” church will be open and host-
ed by congregation members during our
tour hours. There will be a special treat
on Saturday during the tour: at 12 noon the
church will hold its annual “Blessing of the
Animals” service. It will take place in front
of the church, weather permitting.
Year Built: The cornerstone was laid in
1824, making this the oldest public building
in continual use in Rochester.
Look at the exterior: The church was
designed by architect Josiah R. Brady of
New York City, one of the early propo-
nents of what came to be known as the
Gothic Revival. The building is actually
styled after a New England Meeting
House, but with many Gothic features,
including the tower of 90 feet, pointed
windows and arches throughout the
building, and other features.
You’ll enjoy knowing: Col. Nathaniel
Rochester, founder of our city, worshiped
in this very building, which was restored to
its pre-Civil War appearance in the 1960s.
Note the side galleries and decorative
“faux” painting on the columns, which
resembles marble. The triple-tiered altar
is unique in western New York.
Tour Stop #10 44 Exchange Boulevard
Year Built: 1959
Architect: Carl Traver of Rochester
Look on the exterior: A sleek Internation-
al–style building, its silver exterior was
originally highlighted with cranberry-col-
ored, horizontal panels. The windows were
originally designed to open from a central
pivot (they’re now hinged). Originally, the
building was only two-stories, but an addi-
tional two stories were added later.
You’ll enjoy knowing: This building is lo-
cated on the former north bank of the Erie
Canal (now Broad St.), which was drained
44 Exchange Boulevard.
TOUR STOPS CONTINUED FROM PAGE 9
LANDMARKSOCIETY.ORG | 11
by 1920. The building is one of the young-
est structures to be listed in the National
Register of Historic Places. The windows
can actually be opened and were specially
designed to look like the original 1959 sash,
but with better insulating feature.
Don’t miss on the inside: The colorful glass
wall tiles by the elevators – now restored,
they were previously hidden under later lay-
ers of wall panels. There is a different color
scheme for these tiles on each floor. Note
the “ribbon windows” in every apartment,
which allow for great views of the skyline
and surrounding buildings.
ALSO OPEN DURING THE TOUR:Pike Stained Glass Studio is hosting an open house tour during
Inside Downtown. They’re outside the tour
area but well worth the trip to see a 3rd
generation leaded glass studio that cre-
ates and repairs stained and leaded glass
windows. Pike has created windows for
hundreds of churches over its more than
100 year history.
Location: 180 St Paul Street (Near corner
of Andrews Street) in the SMITH GORMLEY
BUILDING, the third building on the left from
the inner loop. It is a six story, red brick
building with a sandstone façade. Use the side
entrance facing Andrews Street, take elevator
or stairs to the second floor to suite 203.
Parking in studio neighborhood: On street
parking only
TOUR
MAP
217 West Main St. – Nothnagle, Inc. TOUR HEADQUARTERS242 West Main St. – Bridge Square Lofts and Passero Assoc.69 Cascade Dr. – The Knowlton Building11 Centre Park. – Daily Record Bldg. Please note: apartment at this location requires climbing 2 flights to access.
85 Allen St. – Buckingham Commons“Your refreshment and shopping stop!” 158 West Main St. – Cravings on Main: complimentary light refreshments, food for purchase. 150 West Main St. – Rochester Art Supply: browse amazing art materials in a vintage store setting.
North Plymouth Terrace
13 South Fitzhugh – The Academy Building. Please note: many spaces open in the building, allow at least 30 minutes. 17 South Fitzhugh – St. Luke’s and St. Simon Cyrene’s Episcopal Church. Please note: 12 noon on Saturday the annual Blessing of the Animals
service will be held.
44 Exchange St.
Parking
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12 | INSIDE DOWNTOWN TOUR GUIDE 2013
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