1. Linh T. Le & Louis TingTechnology EntrepreneurshipProf Chuck Eesley, Stanford University

2. BusinessCanvas Description of the prototype R&D Ideas: How it works? Technical Approach: Why it is better? Business Approach: Why people buy it? Feedbacks on Technical Approach Feedbacks on Business Approach 3. Key Partnership Key Activities Key Resources Value Proposition Customer Relationship Channels Customer Segments Cost Structure Revenue Streams 4. Raw materials suppliers includingelectrodes materials, current collectors,electrolyte, packaging materials. Materials Deposition equipment Inkjetprinting, 3D printing University for exclusive IP licensing 5. R&Dback-end to design, test andmanufacturing electrodes. Marketing the technology and find thecustomer Scouting new ideas and technologies forthe applications 6. IntellectualProperty: R&D: Lab scale Manufacturing site for scale up andassembly of component 7. Tailorable graphene-based structuredelectrodes for better performance battery. Readiness to scale up from R&D toindustrial manufacturing based on net-shaped technology 8. Keep the customers update with latestdevelopment via formal/informal meeting,newsletter. Highly customized product to meetdifferent customer needs. 9. Onlinefor both customized request andhome-use product from different customers Distribution channel for home-use productvia department store such as Target, HomeDepot, Walmart 10. Primary customer would be flexibleelectronics industries that need to replacethin film battery with a better product. Home use consumers can also purchase adifferent lines of product to replace theirrecharge battery. 11. Annuallicensing fee to university Raw materials cost, assembling cost andoverhead for manufacturing step. Cost for distribution channel, inventory,marketing and sale 12. Licensing technology for non-exclusiveapplications Sale for home-use product line Contract with current customer to developcustomized battery 13. Simon et al., Nature Materials, 2008 14. Supercapacitor a.k.a BatteryX Attributes Integration with Flexible Electronics Higher Specific Power Rapid Charge/Discharge times with million cycles Stable at extreme temperature Silver Current Collectors HermeticConcept FlexibleSealFirst Gen BatteryX Kapton GrapheneElectrolyteElectrodes 15. Market: Replace thin film battery market with technicalvalue added performance Different product line to target home-usedrechargeable battery Cost & Revenue: IP License, Material cost and Manufacturing cost Pricing model for BatteryX from competitors 16. Competitors Competitive landscape assessment with 3-4 startups in similar applications Customers Customized design for specific customers needs(R&D lab, startups, etc.) Marketing to reach home-use customers 17. Limitation Define theoretical limit of first gen BatteryX andpotential to replace battery Demonstration Integrate-ability with flexibleelectronics Use in LED circuitry, provide OLED display, etc. Other Potentials Application: Battery for car and potential use in energy storagewith solar module, etc. 18. Market Size: Evaluate the market size for thin film battery Extrapolate the market for projected bestperformance Cost Structure: Assess cost difference for lab scale and industrialscale manufacturing Price Strategy: Adopt different pricing models for bettercomparison 19. Revenue Stream: Re-Licensing for non-exclusive application might not be a good idea Distinguish sale from different products