INM375 – Games Development Process

5-mins Pitch

Jason Tzaidas

Company Product

14-Nov-13

▪ Target Group: 15-25

▪ Make the colour stand out

Jason Tzaidas

Game Concept (1/3) The Idea

An action-adventure/survival game, set in an imaginary universe where everything is pictured in black and white. Our hero's quest is to find all the scattered Stapilo markers in order to gradually restore the vibrancy and the colour of the world.

14-Nov-13

Jason Tzaidas

Game Concept (2/3) Story Outline

▪ Villain destroys colour machine

▪ Hero seeks in the wilderness:– For the missing markers– For resources to repair the machine…– …and to survive!

▪ Hero restores colour

14-Nov-13

Jason Tzaidas

Game Concept (3/3) Moodboard

14-Nov-13

The Saboteur (EA, 2009)

Sold 0.91m copies

Don’t Starve(Klei Entertainment, 2013)

Sold over 300k copies before release

Team Fortress 2(Valve, 2007)

[1] [2][3]

[4] [5]

[6]

[7] [8]

Jason Tzaidas

Market Analysis(1/2) Genre Engagement

14-Nov-13

▪ Is this going to be a successful game?– Recent studies have shown that players aged 15-25,

engage the most with action-adventure games1

5 10 15 20 25

Action-Adven-tureFPSFightingDriving

Age

En

gag

em

en

t P

ro-

port

ion

Jason Tzaidas

Market Analysis(2/2) Genre Market Share

14-Nov-13

▪ Is this going to be a successful game?– By analysing the popularity of the genre over the

years, we can conclude that action-adventure games have a constant market share over the years1,2

< 2000

2000 2005 2010 2013

Action-Adven-tureActionRPGRacing

Year

Mark

et

Sh

are

Jason Tzaidas

Project Planning (1/2) Team & Budget Estimation

3 x Software Developers

+ 1 x Level Designer

+ 1 x Game Designer

+ 1 x Animator

+ 1 x 3D Artist/Modeler

+ 1 x Audio Engineer

____________________________________________

= £220.000

14-Nov-13

Freelancers

Jason Tzaidas

Project Planning (2/2) Milestones

14-Nov-13

0 weeks

3 weeksComplete

design document

3 monthsPre-Alpha Version•Basic gameplay

•Indicative levels

6 monthsAlpha Version•Fully functional gameplay

•Assets partially finished

9 monthsBeta version•Complete level design

•Complete assets

11 months Code release•Bug Fixing•QA

12 monthsProduct Release

Jason Tzaidas

Unique Features/USPs

▪ Simple control system

▪ Free roam exploration

▪ Cartoon-style graphics

▪ Resource gathering & crafting

▪ Time management (Day/Night cycle)

▪ Arouses the primitive instinct of survival

▪ 2 game modes (story and survival)– Only the colours that have been restored in

story mode, will appear in survival mode.

14-Nov-13

Jason Tzaidas

The game described in one line…

14-Nov-13

Explore.Collect.Survive

Thank you!