Information Platform of the FutureMark Jewett

Senior Director, Server & Tools Group Microsoft Asia Pacific

Trends

Right InformationAt the Right Time

Game Changers Driving Technology Innovation

IT Agility andCost Efficiency

Globalization Consumerization of IT Experiences in Business

Cloud Services

Virtualization Integrated Solutions

Hardware Innovation

Business Requirements Constantly Growing

Vision

Mission Critical Platform

CloudDesktop & Mobile Server & Datacenter

Empowered IT Pervasive Insight

Dynamic Development

Microsoft’s BI StrategyBusiness Intelligence for Everyone

Collaborative ManagedFamiliar

Microsoft’s DW Strategy

Massive Scalability at

Low Cost

Complete Data Warehouse

Solution

Flexibility and Choice

Simplified Data Warehouse Management

CLOUD DATABASE SERVICE

Innovation

MANAGED SELF-SERVICE BI

MASSIVELY PARALLEL PROCESSING

Leader

Source: Magic Quadrant for Business Intelligence Platforms, 2011—January 2011

Execution Leader Complete

offering Growing 2x

competition

“Microsoft SQL Server has come long way -supporting small-to-Med Apps in 90's to very large mission critical Apps today.”

Noel Yuhanna, Forrester

© 2009 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary.