infographic mobile_africa ea (1)
DESCRIPTION
MOBILE INFOGRAPHICTRANSCRIPT
TOP 5 MOBILE DEVICES
MOBILE DEVICESREVOLUTION IN EAST AFRICA
Samsung Metro devices are favourites.
Nokia Lumia 520
Samsung Metro
iPhoneNokia S60
Samsung Galaxy SIV
Smartphones Feature Phones
MOBILE PHONEPENETRATION IN EAST AFRICA
More smartphones are flooding up the market !
Smartphones Feature Phones
3%
97%
15%
85%
33%
67%
2011 2015 2018
Smartphones Feature Phones
MOBILE PAYMENT IN EAST AFRICA
68% of Kenyans make or receive payments on their phones.
KENYA68%
50%
56%
24%
13%
UGANDA
TANZANIA
SENEGAL
NIGERIA
Smartphones Feature Phones
THE JOVAGO APP
Launch date: September 2015
ONLINE HABITS IN EAST AFRICA
VISITING THE WEBSITE
BOOKING HOTELS
62%38%
14%
86%