Your Logo

Industry Analysis

Your Logo

• Dominated by a few

suppliers

• Suppliers are more

concentrated than the

buyers

• No substitutes

• Supplier has more

important customers

• Supplier’s input is

critical

• Differentiated product

• High switching costs

• Threat of forward

integration

• Concentrated

• Buy in volume

• Big ticket items

• Standardized or

undifferentiated

products

• Low switching costs

• Low profit margins

• Threat or backward

integration

• Purchase is not very

important to buyer

• Buyer has all the

relevant information

These factors tend to

increase customer

bargaining power

• Numerous rivals

• Equally balanced

• Slow growth

• High fixed costs

• Low differentiation

• Low switching costs

• Large capacity

increments

• Diverse competitors

• High stakes

• High exit barriers

These factors tend to increase rivalry among

existing competitors

• Economies of scale

• Differentiation

• Capital requirements

• Switching costs

• Access to

disadvantages

beyond those of scale

• Government policy These factors tend to

raise barriers to market

entry by new entrants

Suppliers

(Bargaining Power)

(Bargaining Power)

Entrants

Substitutes

Industry Competitors

(Rivalry)

(Function)

These factors tend to

increase supplier

bargaining power

(Barriers)

All images are 100% editable in PowerPoint “Change color, size and orientation of any icon to your liking”

1

1. Right click the object. 2. Choose Group and then Ungroup. 3. Click beside the object and drag the arrow over it.

2

Ungrouping the object

3

1. Select the shape to change the color and Right click the object( click any object which you want to change color)

2. Choose Format Shape in the dialog box. 3. Choose “Fill” in the Format Shape box then “Solid” or “Gradient” depending on the

appearance of the object. Change colour as shown in the picture.

Edit Color

1 2 3

1. Select the shape to change the color 2. Go to Design Tab then “Colors” 3. Choose any theme color “Built In” depending on the appearance of the object.

Edit Color by Theme Colors

1

2

3