indian digital marketing spends by industry

7/30/2019 Indian Digital Marketing Spends by Industry

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DIGITAL ADVERTISING IN INDIA

March 2013 EDITION


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March 2013 EDITION | 2

CONTENTS

Executive Summary---------------------------------------------------------------------------------------------------------------------3

1. Indian Online Advertising Industry------------------------------------------------------------------------------------------------4

2. Market Size & Growth---------------------------------------------------------------------------------------------------------------5

3. Digital Advertising: Ad Avenues---------------------------------------------------------------------------------------------------6

4. Types of Digital Ad Avenues & Growth-------------------------------------------------------------------------------------------7

5. Industry Wise Ad Spends------------------------------------------------------------------------------------------------------------8

6. Search Ads: SEO vs. SEM Spends------------------------------------------------------------------------------------------------10

7. Display Ads: Spends as per Tech Format----------------------------------------------------------------------------------------10

8. Mobile Ads: Spends as per Ad type ---------------------------------------------------------------------------------------------11

9. Form Factor Comparison: Mobile phones vs. Personal computers--------------------------------------------------------12

10. Social Media Advertising---------------------------------------------------------------------------------------------------------13

10.1 Social Media Ads: Spends as per Ad type---------------------------------------------------------------14

11. Video Ads: Spends as per Ad type----------------------------------------------------------------------------------------------14

12. Ad Conversion Ratio--------------------------------------------------------------------------------------------------------------15

13. Attitudes towards Online Advertising-----------------------------------------------------------------------------------------16

14. Glossary of Terms----------------------------------------------------------------------------------------------------------------- 17

15. Research Methodology-----------------------------------------------------------------------------------------------------------18

About IMRB International & IAMAI-------------------------------------------------------------------------------------------------19


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Executive Summary

The purpose of this report is to take a deep-dive into the online advertising market in India closely tracking the way in

which the Indian online ad Industry has evolved. For more than four consecutive years now, we have continuously

expanded the coverage of the report to include the newer ways of advertising through the Internet, such as social media

and mobile Internet.

Based on our analysis, the online advertising market in India was valued at INR 1,750 Crores in FY 2011-2012 of which,

search advertising accounted for INR 718 Crores, clocking a growth of 46% y-o-y from our last years report. Display

advertising contributed another INR 595 Crores to the overall figure, contunuing to dominate the online advertising

market along with search with a combined share of 75%.

The online advertising market in FY 2012-2013 has grown to reach INR 2260 crores, which represents a y-o-y growth of

29%. The share of advertising on mobile and social media is expected to go up whereas spending on display and email will

decline due to this shift.

The top four big spenders on online advertising for FY 2011-2012 continue to be BFSI, Auto, Telecom and Travel athough

eCommerce players spent significant amounts of money on customer acquision in FY 2012-2013.

Even though traditional media like television and newspapers still remain the preferred media for seeking information and

entertainment and hog more than 80% of the advertising market in India, the Internet has been steadily increasing its

share of the advertising pie. Spends on digital media have steadily increased from just over 1 percent of total Indian

advertising spend in the year 2005 to nearly 7 % in 2012. (Source: This Year, Next year-Worldwide media & marketing

forecasts, Summer 2012; GroupM)

Please Note - Financial Years are as per the following:

FY 2010-2011 = 1st

April 2010 to 31st

March 2011

FY 2011-2012 = 1st

April 2011 to 31st

March 2012

FY 2012-2013 = 1st

April 2012 to 31st

March 2013

FY 2013-2014 = 1st

April 2013 to 31st

March 2014


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1. Indian Online Advertising Industry

The total online advertising market in India, comprising search, display, mobile, social media, email and video advertising

was valued at INR 1,750 Crores in FY 2011-12 and has grown to INR 2,260 Crores in year FY2012-13.

It is projected that by FY2013-2014, the size of the online advertising market in India will be INR 2,938 Crores. On an

average, the online ad market have been growing at 40% year-on-year basis from FY 2010-2011 to FY 2013-2014.The

graph below showcases the growth trend in the online advertising market in India.

Figure 3: Indian Digital Advertising Market Growth

Source: IMRB International

Acknowledging the growing importance of social media and video advertising in online advertising, we have broken up the

share of each for the first time in this edition of the report. Earlier editions of this report had market size for only Display

and Text Ads. The FY 2011-2012 and the estimated numbers for 2o12-13 include spends on display, search, and mobile ads

as well as spends on the new ad avenues: social media and video.

1,140

1,750

2,260

2,938

FY2010-2011 FY2011-2012 FY2012-2013 FY2013-2014

(Estimated)Industry Estimates in INR Crores

54%

29%

30%


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2. Market Size & Growth

The total online advertising spend can be subdivided among the following categories

Figure 4: Total Online Ad Spend (FY 2011-2012) INR 1,750 Crores

The Figure 4 pie chart depicts the percentage

share of online ad spends across the various ad

avenues. Following the previous years trend,

search and display advertising continue form a

large portion of the overall pie in FY 2011-2012.

Their percentage share has however declined

somewhat in FY 2012-2013, owing to the rise in

the mobile, social media and video advertising.


Figure 5: Total Estimated Online Ad Spend (FY 2012-2013) INR 2,260 Crores

In FY 2012-2013, search advertising constituted about 38% of the total online advertising spend, translating to about INR

850 Crores while display advertising will form a sizeable 29% (INR 662 Crores). Advertisements on mobile phones and

tablets grew from a 7% share in FY 2011-2012 to

10% of the Indian online ad market in FY 2012-

2013, totaling to spends of around INR 230

Crores. Social media, email and video

advertising constitute 13% (INR 300 Crores), 3%

(INR 68 Crores) and 7% (INR 150 Crores) of the

online advertising market, respectively.



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3. Digital Advertising: Ad Avenues

SEARCH ADVERTISEMENTS: Advertisements made up of text (displayed largely as sponsored links on search engines)

come under this category. These are backed by hyperlinks that when clicked on, take the potential customer to theadvertiser's website.

DISPLAY ADVERTISEMENTS: Advertisements that are placed at various points on a web page that typically contain

logos, photographs, other images or even text. Technologically these comprise of Image, Simple flash and Rich media with

& without video ads.

MOBILE ADVERTISEMENTS: Advertisements that are viewed or consumed on mobile phones or tablets come under this

category. These comprise of Mobile Web ads, SMS, MMS, Mobile Video & TV ads and In-App ads.

SOCIAL MEDIA ADVERTISEMENTS: Advertisements of any type: text, display, stamp pads etc displayed on various social

media websites like: Facebook, Twitter, LinkedIn, Pinterest, Orkut etc fall into this category.

EMAIL ADVERTISEMENTS: Advertisements that involve sending across a commercial message to a group of people using

email comprise of this ad type. Emails are used to engage with existing customers to get repeat business as well as to

acquire new customers.

VIDEO ADVERTISEMENTS: Advertisements that fall broadly under the display type but have video within them and are

served before, during and/or after a video stream on the internet. This type comprises In-Video ads, Standard In-Stream

ads (pre rolls, mid rolls or post rolls) and TrueView ads.

Figure 6: Trends in breakup of online ad market among various ad types

http://en.wikipedia.org/wiki/Video_streaminghttp://en.wikipedia.org/wiki/Internethttp://en.wikipedia.org/wiki/Internethttp://en.wikipedia.org/wiki/Video_streaming


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4. Types of Digital Ad Avenues & Growth

Display and search ads are the dominant online ad types today in India. Display and search advertising continue to

dominate the market but other ad types are showing explosive growth albeit on a lower base. Spends on mobileadvertising have doubled from INR 115 crore in FY 2011-12 to INR 230 crore in FY 2012-13, primary reasons being the

proliferation of mobile phones in India, enhanced mobile Internet connectivity and increased need for customer

engagement.

Spends on social media and video advertising also show 71% growth y-o-y. The graph below highlights the growth in the

various online ad types over the last three financial years.

Figure 7: Trends in spends on various online ad types


Since 2010, spends in Search Ads have grown from INR 493 Crores in FY 2010-2011 to INR 850 Crores in FY 2012-2013, with

an average growth of 38% year on year. After experiencing almost 7% growth in FY 2011-2012, spends on displayadvertising have shown a comparatively modest growth rate of 11%, bringing it to about INR 662 Crores in Fy 2012-2013.

As shown in Figure 7, social media advertising in India will be an estimated INR 300 Crores in FY 2012-13 posing a 71%

growth from FY 2011-2012. Along the same lines, video advertising has clocked 71% growth, and is at INR 150 Crores in FY

2012-13. Email advertising continues has grown at a consistent rate and has touched about INR 68 Crores to the overall

online advertising market in India in FY 2012-2013.


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5. Industry-Wise Ad Spends

Figure 8: Industry Wise Spends (FY 2010-2011 & FY 2011-2012)

Source:IMRB International

Note: Spends by E-commerce companies were not measured separately in the FY 2010-2011.

Figure 9: Industry Wise Spends (FY 2011-2012 & FY 2012-2013)



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The BFSI, travel and auto sectors continue to be the top 3 spenders in online advertising. Increased spending by

ecommerce players has been one of the highlights of the online advertising industry in FY 2011-12. Their share of spends is

estimated to decline in 2012-13. .

The Telecom sector in the above two charts includes handset manufacturers who have also been huge spenders in FY

2012-13 with new models of smartphones and tablets being launched by players across the mobile phone market.


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6. Search Ads: SEO vs. SEM Spends

Search advertising constitutes about 40% of the online advertising market

and is an important component of marketing campaigns aimed at customer

acquisition. Companies belonging to various verticals continue to invest in

search advertising owing to its cost effectiveness. As seen in the adjacent

graph, SEM i.e. buying or bidding for Adwords forms the majority of Search

ad budget. About 85% of search spend is in terms of SEM which is about

INR 723 Crores, as compared to INR 128 Crores for SEO.

7. Display Ads: Spends as per Tech Format

Online Display advertising has matured considerably with the creatives

increasingly becoming more sophisticated and engaging. Long a staple of

brand advertising campaigns, various technologies are used to developdisplay ads in the form of web banners containing images, flash objects or

interactive media using audio or video. The images can be static or

dynamic. In terms of Technology Formats, Display Ads are categorized as

follows -

Image (GIF/JPEG) Simple Flash Rich media without video Rich media with video

As seen in Figure 11, display ads using Simple Flash and Rich Media without

video form a major chunk online display advertisements, each of them

contributing 30% to the total online display advertising spend. Standard

Images (JPEG & GIF) and Rich Media with video contribute to another 40%

of the pie. Usage of rich media with video is expected to grow as we

progress through 2013.

Figure 10: Search Ad Spends (FY2012-13)INR 850 Crores


Figure 11: Display Ad Spends (FY2012-13)

INR 662 Crores


15%

85%

SEO

SEM

20%

30%30%

20%

Image (GIF/JPEG)

Simple FlashRich media without video

Rich media with video


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8. Mobile Ads: Spends as per Ad type

Fun, exciting and a newest interactive advertising medium, mobile advertising is a form of advertising on mobile (wireless)phones or other mobile devices. The Internet has been reinvented on mobile devices becoming smaller, more personal,

customizable, and accessible anywhere on the go. Traditional forms of interactive advertising are therefore now in the

process of evolving as they migrate from computers to mobile devices.

Mobile advertising includes a broad range of opportunities such as search, banner displays, messaging, multimedia

messaging, video and advertising within apps. Mobile web advertising through banners and in-app advertising constitute

about 80% of the mobile advertising market. Currently, the most trending form of mobile advertising is display, with

standard JPEG & GIF images, Simple Flash and Rich media without video. Rich media with video is gradually ramping up in

the mobile advertising industry, allowing advertisers to run videos on a mobile web page or within a mobile application

referred to as in-app. Other forms of advertising include MMS (multimedia messaging) i.e. mobile advertising that involves

audio visuals, advertising within mobile gaming apps, videos and mobile TV. MMS mobile advertising is commonly usedwhen consumers use tele-booking facilities.

A trending form of mobile display is to include the use of rich media within the banner ads. This includes banners that have

the capabilities to expand, offering advertisers a larger space to communicate their message. Games can also be placed

within a banner to make the users experience more interactive and engaging.

According to this edition of IMRB Internationals primary survey findings, the mobile advertising market is distributed

among the following types of mobile advertisements

Mobile Web Advertising SMS Advertising MMS Advertising Mobile Video & TV Advertising In-App Advertising

As seen in Figure 12, the advertising viewed on

mobile browsers or WAP forms 40% of the total

mobile ad spends and mobile video & TV together

with SMS and MMS advertising form another 20%.

The remaining 40%, which is INR 92 Crores, is

estimated to be spent on In-App Advertising, which is

a premium form of mobile advertising especially on

high-end devices like Apples iPad.

All mobile advertising spends add up to of INR 230

Crores in FY 2012-2013.

Figure 12: Mobile Ad Spends (FY2012-13) INR 230 Crores


40%

20%

40%Mobile Web Adv

Mobile Video & TV,

SMS, MMS Adv

In-App Adv
http://en.wikipedia.org/wiki/Advertisinghttp://en.wikipedia.org/wiki/Mobile_phonehttp://en.wikipedia.org/wiki/Mobile_phonehttp://tapit.com/publishers/available-ad-typeshttp://tapit.com/publishers/available-ad-typeshttp://en.wikipedia.org/wiki/Mobile_phonehttp://en.wikipedia.org/wiki/Mobile_phonehttp://en.wikipedia.org/wiki/Advertising


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9. Form Factor Comparison: Mobile phones vs. Personal computers

Figure 13: Internet Traffic from Devices (FY 2012-13)

Interestingly, mobile traffic is growing so fast globally

that it is expected to surpass the desktop traffic in just a

couple of years. From our outlook the primary drivers for

such a ramped up growth are: continued surge in mobile

Internet-ready devices such as smart phones, feature

rich phones, and tablets; mobile devices with smarter

technology, high mobile network speed, increased

video-content consumption and last but not least, the

high availability of rich media and more engaging apps in

the marketplace.


Figure 13 above shows the proportion of the Internet Traffic coming from the two different form factors in FY 2012-13.

A majority of the stakeholders of the Digital Advertising Industry are now closely tracking their online traffic for the device

its originating from. Although a major chunk i.e. 84% of the internet traffic still comes from the personal computers -

laptops, net books & desktops, the percentage of traffic coming from mobile phones and tablets is increasing steadily.

Traffic from mobile devices grew from being 10% of the total Internet traffic in FY 2011-12 to 16 % in FY 2012-2013.

Mobile phones have provided advertisers a novel way to target affluent consumers, mainly through in-app advertising on

expensive brands of smart phones. Since its possible to capture data points such as device type, brand and model as well

as location of the user combined with the time of day, mobile advertising is emerging as the preferred performance

marketing channel.

16%

84%

Mobile Phones

Personal Computers

(Laptops, Netbooks

& Desktops)


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10. Social Media Advertising

Judging by the spike in spends on social media advertising from FY 2011-12 to FY 2012-13, it can be safely concluded that

2012 will be remembered as the year companies in India officially took the social media plunge, embracing Twitter,

Facebook and advertising on social networking sites as an integral and crucial part of their marketing plans.

In 2013, these companies are expected to look forward and expand their investment in social media as understanding of

the medium deepens and functionality extends beyond just marketing and community building. One of the major benefits

of advertising on a social networking site (e.g. Facebook, Myspace, Friendster, Bebo, Orkut, etc.) is that advertisers can

take advantage of the users demographic information and target their ads appropriately.

Social media has been the topic of many marketing conversations of late, and theres no doubt that its popularity will

continue to soar in 2013 and in subsequent years. Social networking has changed the balance of power between customers

and businesses and forces more accountability and transparency into the relationship. Just a few negative comments

posted on a social media website about a particualr brand influences consumers negatively about the brand and makes

them uncertain about buying that brand.

Businesses today are increasingly aware of the fact that just monitoring their social media profiles and communities is no

longer enough; instead they need to embrace it and make it an integral part of their strategy. Only then they would be able

to truly establish a connect with the customer. Social media provides brands the unique opportunity to embed

themseleves into the lives of the consumers, deeply understanding their buying behaviour and preferences and thereby,

influencing their buying decisions.

The four main categories of social media advertising tracked in our report are:

Text Links Display (includes Stamp Ads) Video Sponsered/Promoted Tweets & posts
http://en.wikipedia.org/wiki/Facebookhttp://en.wikipedia.org/wiki/Myspacehttp://en.wikipedia.org/wiki/Friendsterhttp://en.wikipedia.org/wiki/Bebohttp://en.wikipedia.org/wiki/Orkuthttp://en.wikipedia.org/wiki/Orkuthttp://en.wikipedia.org/wiki/Bebohttp://en.wikipedia.org/wiki/Friendsterhttp://en.wikipedia.org/wiki/Myspacehttp://en.wikipedia.org/wiki/Facebook


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10.1 Social Media Ads: Spends as per Ad type

Figure 14: Social Media Ad spends (FY2012-13) INR 300 Crores

We estimate the total social media spend in India to be an

estimated INR 300 Crores in FY 2012-13. Display

advertising captures a huge 75% of the pie, followed by

text links, sponsored/promoted tweets & posts and video

constituting 5%, 12% and 8%, respectively.

Social media spend has nearly doubled in last 2 years.

Youtube/video sharing sites are growth areas where

advertisers would further increase their spends in FY 2013-

2014. They would do this by developing video content for

various social media websites.


11. Video Ads: Spends as per Ad type

One of the main reasons of online advertising revenues soaring high is because more and more people are watching videos

online and the people who provide this video content are increasingly bundling it with forced view (pre-rolls, mid-rolls and

post-rolls) advertisements.Interestingly, this forced viewing has worked and it has also made viewers accustomed to the

fact that if they want to view content for free, viewing ads is the price they have to pay for it, much like television.

Figure 15: Video Ad spends (FY2012-13) INR 150 Crores

The video advertising market is currently divided into

three main types of video ads:

In-Video Ads (expandables and overlays) Standard In-Stream Ads (pre, mid & post rolls) True View Ads by Google*

As shown Figure 15, the overall video ad spends in India

in FY 2012-2013 was about INR 150 Crores, of which 64%

went to in-stream ads while 24% went into in-videooverlays. The share of True View ads by Google is

expected to increase largely owing to dominant position

of You Tube in the video space.


*TrueView video ads give viewers choice and control over which ad they watch so advertisers are charged only when a

viewer has chosen to watch their ad. (http://www.google.co.in/ads/innovations/trueview.html)
http://www.google.co.in/ads/innovations/trueview.htmlhttp://www.google.co.in/ads/innovations/trueview.htmlhttp://www.google.co.in/ads/innovations/trueview.htmlhttp://www.google.co.in/ads/innovations/trueview.html


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12. Ad Conversion Ratio

With greater bandwidth availability, advertisers today are trying to make advertisements that are interactive and engaging

in an effort to drive clicks and conversions.

Since the entire industry is becoming more performance and ROI driven, it becomes mandatory for businesses to measure

the conversion rates and analyze the consumer behavior better. Below shown are the conversion ratios of various ad types

according to the findings of IMRB Internationals syndicated study: I-Cube 2012. Figure 16 below shows the post ad

viewing behavior. Emails, mobile and social media ads show very high view to click ratio (more than 60%).

Figure 16: Ad Conversion Ratio (FY2012)


As per the findings, 67% of individuals that saw an email ad, clicked on it and 66% of those who saw an ad on a social

media website clicked on it. The Click to Seen ratio for In-Streaming Video ads have increased from 38% in last year to

43% in FY 2012.

Post click behavior also tells an interesting story, with emails and social media advertising showing the highest conversion

from click to look for information online (81% in both cases). Mobile ads have the highest Search to Bought ratio (75%),

although it is difficult to say so conclusively owing to small base. This is followed by the social media ads where 64% of

people who looked for specific information on a product have in the end bought that product.


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13. Attitudes towards Online Advertising

In terms of the attitudes of Internet users to online advertisements, there emerge some interesting points. 50% of

respondents felt that online ads were informative., while 46% said that they clicked on ads that were relevant to them, and

46% felt that online ads helped them find the right product that they were searching for.

Figure 17: Attitude of Internet Users towards Online Advertising


Quite interestingly, 41% of respondents agreed that online ads had an impact on their buying decisions, while nearly 50%

found online ads interesting. This goes to show that if advertisers are present compelling ad content that the online

audience finds relevant to them, there is a sizeable chance of positively influencing buying behaviour and even driving a

sales conversion.


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14. Glossary of Terms

ACTIVE USER: An individual who has used the Internet at least once in the last 1 month.

CLAIMED INTERNET USER: An individual who has used the Internet at any point in time in the past. This gives us aclear indication as to how many Indians have experienced Internet at least once in their

lifetime.

ONLINE ADVERTISING: Online advertising is a form of promotion that uses the Internet and World Wide Web todeliver marketing messages.

DIGITAL ADVERTISING: Digital advertising is marketing that makes use of electronic devices such as computers,

tablets, smartphones, and mobile phones to engage with consumers and other

business partners.
http://en.wikipedia.org/wiki/Internethttp://en.wikipedia.org/wiki/World_Wide_Webhttp://en.wikipedia.org/wiki/Marketinghttp://en.wikipedia.org/wiki/Smartphonehttp://en.wikipedia.org/wiki/Smartphonehttp://en.wikipedia.org/wiki/Marketinghttp://en.wikipedia.org/wiki/World_Wide_Webhttp://en.wikipedia.org/wiki/Internet


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15. Research Methodology

The findings presented in the current edition of the report have been derived by conducting both primary as well as

secondary research. This report tracks data for the Indian Financial Year, showcasing the information captured from

various data sources for FY 2010-11 (April 2010-March 2011) and FY 2011-12 (April 2011-March 2012). Estimations for FY

2012-13 (April 2012-March 2013) have also been provided.

PRIMARY RESEARCH :Interviews were conducted with Internet users and online ad industry players and informationcollected on Internet usage in case of the former and volume of online advertising business managed by the latter.

Figure 18 : List of Cities by Population Strata

Internet Users: Structured Face

to Face (F2F) interviews were

conducted with 81,000 individuals

among 21,000 households spread

across 35 Cities during ICUBE-

2012, a syndicated product of E-

Tech, IMRB International.

Industry Experts: In-depth

interviews were conducted with

stakeholders of the online

advertising industry in India,

including ad agencies, media

agencies, online publishers, ad

networks, mobile ad networks as

well as advertisers.

SECONDARY RESEARCH : Secondary research was done to understand the structure and dynamics of the digital

advertising market in India. Information from various published sources was used to perform data validation check.

Information collected from both secondary and primary research was thoroughly analyzed to prepare this report.

CITIES BY STRATA

Top 4 Metros Delhi, Mumbai, Chennai and Kolkata

Other 4 Metros Bangalore, Hyderabad, Ahmedabad and Pune

Small Metros

(More than 1 Mn population)

Coimbatore, Jaipur, Lucknow, Ludhiana,

Visakhapatnam, Patna, Guwahati, Kochi,

Vadodara, Indore, Surat, Nagpur

Non Metros

(Between 0.5 to 1 Mn population)

Aurangabad, Belgaum, Aligarh, Bhubaneswar,

Raipur

Small towns

(Less than 0.5 Mn population)

Alappuzha (Alleppey), Ujjain, Sambalpur,

Faizabad, Panipat, Kolaghat, Baleshwar, Philbit,

Amreli, Chickmagalur


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About IMRB International and IAMAI

eTech Group | IMRB International (a specialist unit of IMRB International) is a research based consultancy

offering insights into IT, Internet, Telecom & emerging technology space.

Our continuous link with industry and a constant eye on the pulse of the consumer ensures that we can decode

the movements of technology markets & consumers. To our clients we offer an understanding of the present

market environment and a roadmap for the future.

About Internet and Mobile Association of India (IAMAI)

The Internet and Mobile Association of India [IAMAI] is a young and vibrant association with ambitions of

representing the entire gamut of digital businesses in India. It was established in 2004 by the leading online

publishers, but in the last eight years has come to effectively address the challenges facing the digital and

online industry including mobile content and services, online publishing, mobile advertising, online

advertising, ecommerce and mobile & digital payments among others.

Eight years after its establishment, the association is still the only professional industry body representing

the online and mobile VAS industry in India. The association is registered under the Societies Act and is a

recognized charity in Maharashtra. With a membership of 125 Indian and MNC companies, and offices in

Delhi and Mumbai, are well placed to work towards charting a growth path for the digital industry in India.

Contact Details

Nilotpal Chakravarti406, Ready Money Terrace, 167, Dr Annie Besant Road, Mumbai - 400 018

Tel: +91-22-24954574 | Fax: +91-22-24935945 |http://www.iamai.in

Published By Dr. Subho Ray, President, on behalf of Internet and Mobile Association of India

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Research Team for this Report

Tarun Abhichandani, Group Business Director

([email protected])

Durga Ray, Insights Director([email protected])

Priyam Joshi, Research Manager

([email protected])

Contact Details

eTech Group | IMRB

BIRD - IMRB International

A Wing, Mhatre Pen BuildingSenapati Bapat Marg, Mumbai

www.imrbint.com
http://www.iamai.in/http://www.iamai.in/http://www.iamai.in/mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://www.imrbint.com/http://www.imrbint.com/http://www.imrbint.com/mailto:[email protected]:[email protected]:[email protected]://www.iamai.in/

indian digital marketing spends by industry

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