indesign and digital publishing
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InDesign and Digital Publishing. A quick look at what’s possible with InDesign CS6 and CC. How do you make all these customers happy?. A new hire guide for tablet users. I want flyers, business cards, newsletters and brochures. Newsletter with videos for adobe acrobat users. - PowerPoint PPT PresentationTRANSCRIPT
InDesign and Digital Publishing
A quick look at what’s possible with InDesign CS6 and CC
I want flyers, business cards, newsletters and brochures
A new hire guide for tablet users
Newsletter with videos for adobe acrobat users
How do you make all these customers happy?
Newsletter with videos for acrobat reader users
OFFSET AND DIGITAL PRINTING
DIGITAL PUBLISHING
The good news?InDesign does both
Newsletter with videos for acrobat reader users
The not-so good news?Think separate sides of the brain
Interactive PDF
DPS - publish apps
ePUB
Physical PrintingSWF
HTML
Some Digital Publishing Types Interactive PDF eBook Apps ePub/Kindle – ebook with flowable type
(ePub is a specific file type)
Let’s talk about PDF
For the InDesign designer… You can share it with ANYONE who can
download a plug-ino But you are designing for READER not PRO
You can have some interactivity, sound, movies…o But no Flash for tablet/mobile (and buggy for
desktop) It looks EXACTLY like you want (closer to the
print side of the brain)o But – that means it’s less flexible (no screen reflow)
It’s not easy to share with tablet users
Let’s talk about ebooks
Ebook defined An electronic book (variously, e-book,
ebook, digital book, or even e-edition) is a book-length publication in digital form, consisting of text, images, or both, and produced on, published through, and readable on computers or other electronic devices
But, what is an ebook, really?Delivery of information, in an electronic form, on some kind of device
o Computero Tableto Mobile Phoneo eReader
It’s really a website Screen not print Flexible format Variable sizes Might or might not have
o Coloro Audioo Video
HTML
It’s really a website Screen not print Flexible format Variable sizes Might or might not have
o Coloro Audioo Video
HTML
Formats EPUB
o Nook, iPad, Sony reader, Kobo (eReader, touch, arc…)
MOBIo Amazon (Kindle, Fire…)
PDF IBA (iBooks Author)
Devices iPad
o ePUB, PDF, IBA (iBooks), HTML Amazon (Kindle, Fire…)
o AZW, PDF, MOBI, PRC, non-DRM, TXT Nook
o ePUB, PDF Sony Reader
o ePUB, PDF, TXT, RTF, Dov, BBeB Kobo (eReader, touch…)
o ePUB, PDF, TXT, RTF, HTML
Who is your audience? Distribution channel Find your audience from your website metrics Android, Apple iOS, or both Who the end user is determines your workflow
InDesign to eReader Linearization Export to EPUB does not include native ID
artwork Cover page 800x600 EPUBs can’t be larger than 2GB
o Audio and Video are size issues Images (Web formats only)
For the InDesign designer… The biggest issue is Linearization You can tag your content to control the order! No bells and whistles NOT the same file as a print file or an
interactive PDF file
Let’s talk about iPad
For the InDesign designer… Linked Content! Alternate Layouts Linked Styles Liquid Layout!
But…
Let’s talk about DPS
DPS – Single Edition
Basic DPS tidbts Single App vs. Series(issue apps)
o Single Editions are free with CC! You’ll be redesigning your pages multiple times! You’re a software developer not a publisher
o Thanks David Blatner You can have Analytics! You’ve got to get Apple’s approval – not too
“book like” Publishing to the Apple iTunes store is NOT easy
Where to start with DPS?
Starting with DPS Get all the DPS tools – current update Install Adobe Content Viewer on tablet Adobe ID and Developer for iOS/Android Build both Vertical and Horizontal documents –
NOT Alternate layouts
Links http://indesignsecrets.com/where-to-find-the-dpsse-
guide.php https://digitalpublishing.acrobat.com/app.html http://www.adobe.com/products/digital-publishing-sui
te-family/visual-overview.html
http://tv.adobe.com/watch/max-2013/beyond-print-digital-content-from-indesign-pdf-epub-dps-html/