increased demand for improved user engagement boosts growth of the gamification market
DESCRIPTION
For the complete report ,visit us at: http://bit.ly/gamification-2018 Or, get in touch with us at : [email protected]TRANSCRIPT
Gamification Market
June 2013
Gamification refers to the social layer that involves engagement and loyalty, which exists on any enterprise or consumer-facing application. Gamification at its core is a marketing tool, which is used to engage customers to a particular brand in consumer gamification and engage employees with the organizational strategies and plans in employee gamification. The traditional way of engagement is to advertise the product or ideas and flash it across the portal or website. Retaining attention and driving real results remained a challenge in traditional loyalty programs such as campaigns.
MARKET INSIGHTS
www.researchonglobalmarkets.com
DID YOU KNOW?
Location Based Services (LBS) have further enhanced the adoption of gamification solutions making it accessible over various devices such as desktops, mobile devices, smartphones and tablets.
Gamification Market
www.researchonglobalmarkets.com
KNOW YOU MARKET BETTER
Gamification addresses the basic human instinct to get enticed by any novel, competitive, rewarding and fun idea, similar to what they experience while playing any game. Gamification inculcates game mechanics such as points, badges, levels, ranks, avatars, virtual goods and a host of other motivational mechanics, most of them used in combination with each other or as a chain of events with one reward leading to another, on any existing website, e-commerce portal or enterprise application.
FAST FACTS
While businesses across the globe are looking at including gamification in their current scenarios, gamification vendors are looking at gaining a better competitive advantage in the emerging market, by creating new technological features or focusing their expertise on niche markets that facilitate the acceptance of these.
Gamification Market
www.researchonglobalmarkets.com
MARKET DRIVERS AND CHALLENGES
While consumer gamification drives consumer purchases and new referrals from the prospective customers; employee gamification can drive employee motivation to align their behavior with organizational strategies, tasks and disciplinary plans thereby resulting in better acceptance of management plans along with increased productivity and low attrition.
These solutions provide businesses with several advantages including increased transparency, better communication of business ideas and information, quicker adoption and alignment of management interests with end-user motives and quicker ROI at the core of the process.
Gamification Market
On the basis of Verticals:
Public Sector and Government
Banking, Financial Services and Insurance (BFSI)
Consumer Goods and Retail
High-Tech
Media and Publishing
Energy Power and Utilities
Healthcare and Pharmaceuticals
Entertainment
Travel and Logistics
Education
MARKET SEGMENTATION
www.researchonglobalmarkets.com
Gamification Market
On the basis of Solutions:
Gamification Platform and Service Providers
Open Source Platforms
Mobile SDKs
On the basis of Services:
Enterprise Applications Integrable Services
Social Connectors
On the basis of type of End-Users:
Enterprise
Consumer
MARKET SEGMENTATION
www.researchonglobalmarkets.com
Continued..
Gamification Market
On the basis of Applications:
Marketing
Sales
Support
Product Development
HR
Other Enterprise Departmental Applications
On the basis of type of service customers:
SMBs
Large Enterprises
MARKET SEGMENTATION
www.researchonglobalmarkets.com
Continued..
Gamification Market
On the basis of type of Deployment model:
On-Premise
On Demand
Hybrid
MARKET SEGMENTATION
www.researchonglobalmarkets.com
Gamification Market
Continued..
Appropriate game design, per application per organization, based on the customer culture or end-user requirements can ensure the success of gamification applications in the long run
Continuous monitoring of user engagement, on a regular basis, so as to modify and evolve game mechanics, over a period of time, will assist with better game design and thereby contribute to the success of gamification applications
Successful gamification applications based on the customer culture or end-user requirements can ensure the success of gamification applications in the long run and can drive real business goals and revenues thereby enhancing the brand name
www.researchonglobalmarkets.com
GAIN A COMPETITIVE EDGE
Gamification Market
North America (NA)
Europe (EU)
Latin America (LA)
Asia-Pacific (APAC)
Middle East and Africa (MEA)
KEY REGIONS COVERED IN THE STUDY
www.researchonglobalmarkets.com
Want to know more?You are just a click away!
Gamification Market
Introduction
Executive Summary
Market Ecosystem And Dynamics
Gamification: Market Size And Forecast By Solutions
Gamification: Market Size And Forecast By Services
Gamification: Market Size And Forecasts
Gamification: Market Size And Forecast By End-users
Gamification: Market Size And Forecast By Regions
Gamification: Markets Analysis, Trends And Insights
Gamification Market: Metric Percentage Analysis
TABLE OF CONTENTS
www.researchonglobalmarkets.com
Gamification Market
Competitive landscape
Company profiles
TABLE OF CONTENTS
www.researchonglobalmarkets.com
Continued..
Gamification Market
REPORT DETAILS
www.researchonglobalmarkets.com
Publish date: Jun 08, 2013
Number of slides: 317
Geographic coverage: Global
Available format: PDF, CD, Hardcopy
Price for Single User License: USD 4,650
Price for Site License: USD 7,150
Price for Global User License: USD 9,000
Delivery Time: Within 1 business day
Payment Modes: Credit/Debit Card, RTGS/Wire Transfer, Google Wallet, PayPal
Gamification Market
Research on Global Markets is a leading source for market research on various sectors globally,
offering premium research content from worldwide publishers of market research reports. Our
database hosts premium market research content developed by global publishers
It offers premium industry research reports, company profiles and country briefs.
For further information, get in touch with us:E-mail : [email protected]
Call : US: +1 866 325 7446 UK: +44 203 514 2363 Others: +91 22 4098 7600
ABOUT US
To view more details regarding this premium market research report,
please click here
Gamification Market