income jul '10 - mar ‘11jul '09 - mar ‘10 change% change...
DESCRIPTION
2011 Income BreakdownTRANSCRIPT
![Page 1: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/1.jpg)
VANCOUVER 2011
![Page 2: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/2.jpg)
Income
Jul '10 - Mar ‘11 Jul '09 - Mar ‘10 Change % Change
Advertising 594 6,919 -6,325 -91.42%
Affiliate Income 1,053 356 697 195.78%
Book Sales 41,959 44,633 -2,674 -5.99%
CD & DVD Sales 63,436 36,230 27,206 75.09%
Conference 184,239 28,606 155,633 544.06%
Income - Other 16,948 28,269 1,401 -40.05%
Total Income 308,229.42 145,013.32 163,216.10 112.55%
![Page 3: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/3.jpg)
2011 Income Breakdown
0.19%0.34%
13.61%
20.58%
59.77%
5.5%
Advertising
Affiliate Income
Book Sales
CD & DVD Sales
Conference
Other
![Page 4: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/4.jpg)
Income Y/Y Comparison
Advertising Affiliate Income Book Sales CD & DVD Sales Conference Income - Other$0
$50,000
$100,000
$150,000
$200,000
Jul '09 - Mar '10
Jul '10 - Mar '11
![Page 5: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/5.jpg)
Cost of Goods Sold
Jul '10 - Mar ‘11 Jul '09 - Mar ‘10 Change % Change
Advertising 5,931 4,500 1,431 31.80%
Affiliate Income 409 0 409 100.00%
Book Sales 29,266 9,030 20,237 224.12%
CD & DVD Sales 7,142 1,346 5,797 430.68%
Conference 142,701 4,100 138,601 3,380.52%
Other 19,828 9,719 10,109 104.01%
Total Cost of Goods Sold 205,277.55 28,694.12 176,583.43 615.4%
![Page 6: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/6.jpg)
2011 Cost of Goods Breakdown
2.89%0.2%
14.26%
3.48%
69.52%
9.66%
Advertising
Affiliate Income
Book Sales
CD & DVD Sales
Conference
Other
![Page 7: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/7.jpg)
Cost of Goods Y/Y Comparison
Advertising Affiliate Income Book Sales CD & DVD Sales
Conference Other$0
$50,000
$100,000
$150,000
Jul '09 - Mar '10Jul '10 - Mar '11
![Page 8: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/8.jpg)
Gross Profit
Jul '10 - Mar ‘11 Jul '09 - Mar ‘10 Change % Change
Advertising -5,337 2,420 -7,756 -320.57%
Affiliate Income 644 356 288 80.87%
Book Sales 12,693 35,603 -22,910 -64.35%
CD & DVD Sales 56,293 34,884 21,410 61.37%
Conference 41,538 24,506 17,032 69.50%
Gross Profit - Other -2,880 18,551 -21,430 -115.52%
Total Gross Profit 102,952 116,319 -13,367 -11.49%
![Page 9: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/9.jpg)
2011 Profit Breakdown
644
12,693
56,293
41,538
Affiliate Income
Book Sales
CD & DVD Sales
Conference
**Advertising and Other Items yielded a combined loss of -$8216.37
![Page 10: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/10.jpg)
Gross Profit Y/Y Comparison
Advertising
Affiliate Income
Book Sales
CD & DVD Sales
Conference
Other
-30,000
0
30,000
60,000
Jul '09 - Mar '10Jul '10 - Mar '11
![Page 11: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/11.jpg)
Gross Margins
Income% of
Income Gross Profit % of Profits Margin %
Advertising 594 0.19% -5,337 -5.18% -898.46%
Affiliate Income 1,053 0.34% 644 0.63% 61.15%
Book Sales 41,959 13.61% 12,693 12.33% 30.25%
CD & DVD Sales 63,436 20.58% 56,293 54.68% 88.74%
Conference 184,239 59.77% 41,538 40.35% 22.55%
Other 16,948 5.5% -2,880 -2.80% -16.99%
![Page 12: Income Jul '10 - Mar ‘11Jul '09 - Mar ‘10 Change% Change Advertising5946,919-6,325-91.42% Affiliate Income1,053356697195.78% Book Sales41,95944,633-2,674-5.99%](https://reader036.vdocuments.us/reader036/viewer/2022062401/5a4d1b0f7f8b9ab05998deba/html5/thumbnails/12.jpg)
Gross Margin % Comparison
Advertising
Affiliate Income
Book Sales
CD & DVD Sales
Conference
Other
-100%
-50%
0%
50%
100%
-898.46%
61.15%
30.25%
88.74%
22.55%
-16.99%