IN MEDIA, ENTERTAINMENT &

TECHNOLOGY

New York City • October 20, 2017 Schimmel Center at Pace University

in association with

Pace University’s Lubin School of Business

Supported by the

Emma Bowen Foundation

Music Entertainment

Partner

Thank you sponsors

The One Day Immersion in Media, Entertainment & Technology team wishes to say THANK YOU to our incredible sponsors.

These are the wonderfully engaged people that write the checks, offer their time and resources, and lend their support to move our academic initiatives forward. The conference would not be possible without you!

Welcome @onedayimmersion

Tweet your questions during the event to #ODINYC2017

Welcome students and guests to our FIFTH ANNUAL One Day Immersion (ODI) in Media, Entertainment & Technology conference, in association with Pace University’s Lubin School of Business, supported by the Emma Bowen Foundation. ODI is super excited to return to the Schimmel Center in New York City.

One Day Immersion is an equal opportunity, shared learning experience for a diverse community of media and technology students and executives. We have a robust program filled with informative, idea-charged discussions and networking opportunities. Student participants receive a series of keynotes, speeches, interviews, interactive networking sessions and workshops from some of the smartest people in the business.

I’m proud of the diverse group of speakers and topics we’ll deliver today, including a keynote from top media leader—Jeff Bewkes, Chairman and CEO, Time Warner Inc. In addition, we’ll kick off the morning with a recruiting team from Comcast NBCUniversal, sharing insight and opportunity within their company; we’ll host an expanded lunch break with three networking opportunities; two breakout topics; and something new to help keep our energy high—iHeartMedia is our Music Entertainment Partner for the day.

As I remind you every year, each of you brings something very special and unique to the table. If you haven’t figured out what that is, you will. Keep your minds open and try to make at least five new contacts today, not only with the speakers, but with your peers. Those social introductions could turn into long-lasting and important networking opportunities.

Thank you for being here today and for your wonderful support!

Warmest regards,

— Dolly Wolf, Owner and Producer

AgendaTime Session Venue

7:30 – 8:30 AM Check-In / Networking Schimmel Lobby

8:30 – 8:40 AM Welcome and Opening Remarks Schimmel Theater

8:40 – 9:25 PM Comcast NBCUniversal Company Overview: Internship and Early Career Opportunities Schimmel Theater

9:30 – 10:15 AM Guest Keynote: Jeff Bewkes, Chairman and CEO, Timer Warner Inc. Schimmel Theater

10:20 – 11:00 AM How to Start a Company with No Money, No Experience & No Business Education Schimmel Theater

11:20 AM– 12:00 PM Behind the Scenes: A Look at Key Players Who Create Diverse Content Experiences Schimmel Theater

11:20 AM – 12:00 PM Fool Proof Your Career: A Graduate Seminar Bianco Room

12:15 – 1:30 PM Ask Me Anything: Lunch with an Executive Bianco Room

12:15 – 1:30 PM BYO-BBL (Bring Your Own Brown Bag Lunch) Follow Signs

12:15 - 1:50 PM Office Hours / Speed Networking Dressing Rooms/Lobby

2:05 – 2:45 PM The Social Influencer Revolution and Opportunities it Presents Schimmel Theater

2:05 – 2:45 PM Research Insights & Analytics: What Kinds Of Research Hats Can You Wear? Bianco Room

3:00 – 3:40 PM Digital Rock Stars: Fearless, Focused, & Food! Schimmel Theater

3:45 – 5:00 PM The Culture of Proximity, a documentary and panel discussion with Viacom Velocity Schimmel Theater

5:00 PM Thank You and Closing Remarks Schimmel Theater

Apply to the Emma Bowen Foundation Programto be eligible for:

• A PAID SUMMER INTERNSHIP in the media or tech industries.

• A SCHOLARSHIP to help pay for school expenses.

• Lifelong networks, mentors and professional development.

DO YOU WANT A PAID SUMMER INTERNSHIP?

JOIN THE EBF FAMILY ACROSS THE COUNTRY

Follow us on: @emmabowenfoundation

@EmmaLBowenFdn @EmmaLBowenFdn

APPLY NOW!bit.ly/EBFapply

@emmabowenfoundation

@EmmaLBowenFdn

Speakers

Alexa Mehraban Eating NYC

Alison Wallach Comedy Central

Craig Parks Comcast/Watchable

Amanda Gryphon Scripps Networks

Dario Spina Viacom Velocity

Bonnie Pan Awesomeness TV

Emily Bona-Cohen HBO

Evan Shapiro ESHAPTV

Gil Eyal HYPR Brands

Grace Atwood The Stripe

Laura Lora Viacom Velocity

Jackie Burgos Viacom

Je� Bewkes Time Warner Inc.

Phil Ninan NBCUniversal

Michael Walsh NBCUniversal

Mackensie Barth Spoon University

Maya Peterson Viacom Velocity

Michael Smith Scripps Networks

Nichol Nelson Brainjolt

Rachel Herskovitz iHeartMedia

Lauren Co�elt NBCUniversal

Stephanie Kaplan Lewis

Her Campus Media

Robert Miner Miner & Co. Studio

Stephanie Yates AMC Networks

Sarah Adler Spoon University

Thao Hoang DEFY Media

Toren Weiner Food Network

SessionsCheck in 7:30 a.m. – 8:30 a.m. - Schimmel LobbyCoffee, breakfast snacks, networking opportunities for all.

Welcome and Opening Remarks8:30 a.m. – 8:40 a.m. - Schimmel TheaterPresenters: Dolly Wolf and ODI Executive Committee

Comcast NBCUniversal Company Overview: Internship and Early Career Opportunities 8:40 a.m. – 9:25 a.m. - Schimmel Theater Campus recruiters from Comcast NBCUniversal, one of the world’s leading media and entertainment companies, will provide a company overview showcasing their impressive portfolio. Find out where and when you can apply for internships and jobs, and what they look for when filling those coveted spots. Presenters: Lauren Coffelt, Phil Ninan, Michael Walsh

Speakers

Neil Braun Pace University

Sessions Continued

Guest Keynote Interview with Jeff Bewkes, Time Warner, Inc. The Changing Entertainment Business Ecosystem 9:30 a.m. – 10:15 a.m. - Schimmel Theater Interviewer: Dean Neil Braun Pace University’s Lubin School of BusinessKeynote: Jeff Bewkes, Chairman & CEO, Time Warner, Inc.

How to Start a Company with No Money, No Experience & No Business Education 10:20 a.m. – 11:00 a.m. - Schimmel Theater Her Campus Media co-founder & CEO Stephanie Kaplan Lewis shares the proven lessons she learned founding her company in her Harvard dorm room and building it into the #1 media brand for college women.Presented by: Stephanie Kaplan Lewis

Behind the Scenes with Key Players Who Are Creating Diverse Content Experiences11:20 a.m. – 12:00 p.m. - Schimmel TheaterWatchable/Comcast executive and media content producer, Craig Parks, will lead this session with experts who are on the cutting edge of delivering content and experiences to the consumer. Discover the inner workings behind the scenes, and how content arrives on your devises.Moderator: Craig Parks, Watchable/Comcast Panelists: Rachel Herskovitz, iHeartMedia Thao Hoang, DEFY Media Nichol Nelson, 22 Words Bonnie Pan, Awesomeness TV

Fool Proof Your Career: A Graduate Seminar with Evan Shapiro11:20 a.m. – 12:00 p.m. - Bianco Room Popular ODI emcee, veteran network head, and Emmy winning producer, Evan Shapiro, will lead our first ever graduate level workshop on long-term career development. Media is an ever and fast-changing industry. In this interactive seminar, Shapiro will demonstrate how to keep evolving as a professional to ensure career longevity. Facilitator: Evan Shapiro, ESHAPTV, Producer, Founder of Seeso

Sessions

Morning Duo Sessions:

Sessions @onedayimmersionTweet your questions during the event to #ODINYC2017

Ask Me Anything: Lunch With an Executive 12:15 p.m. – 1:30 p.m. - Bianco Room Our ODI executives will host a round-table of students, offering career insight and advice, and will turn the tables to find out what’s happening in their world. Executives: Gil Eyal, HYPR David Zagin, A+E Networks Sola Winley, A+E Networks Tamara Franklin, IBM Rahsaan Harris, Emma Bowen Foundation Rachel Herskovitz, iHeartMedia Robert Miner, Miner & Co. Studio Craig Parks, Comcast/Watchable Evan Shapiro, ESHAPTV Kathleen Finch, Scripps Networks Interactive Michael Smith, Scripps Networks Interactive Dario Spina, Viacom Velocity Maya Peterson, Viacom Velocity Jacqueline Burgos, Viacom Sales Laura Lora, Viacom Social

BYO-BBL (Brown Bag Lunch): Q&A Session 12:15 p.m. – 1:30 p.m. - Classrooms W613 & W614 Our ODI executive will host a classroom of students, and open up the floor for pure interactive Q&A. Executives: Sandra Garcia Lowery, Clear Channel Outdoor Jeff Justice, DropBox Lakeia Brown, Freelance Writer, Branding Manager, Advertising for Comedy Central, Nick@ Nite, TV Land, BET

Office Hours / Speed Networking 12:15 p.m. – 1:50 p.m. - Schimmel Dressing Rooms 1 & 2, & Lobby This is a terrific opportunity to sit with an executive to: practice that all important elevator speech; have your resume reviewed; or ask for career development advice. Our ODI executives will spend 10 minutes with each student - ‘speed-dating’ style. Executives: Emory Walton, A+E Networks Leerone Anolik, iHeartMedia Aimee Leabon, HYPR Rahdiah Barnes, NAMIC Josh Talton, New York On Tech

Lunch Hour Break-out Sessions:

The Social Influencer Revolution & the Opportunities it Presents 2:05 p.m. – 2:45 p.m. - Schimmel Theater Social media influencer expert, Gil Eyal, CEO and Co-Founder of HYPR, will lead the conversation around the influencer phenom. Find out how people become influencers, and how media companies navigate hiring and utilizing influencers to achieve their marketing goals. Is this a fad, or are there real career opportunities in this space? Meet two popular Influencers who’ll share their strategies to become successful.Moderator: Gil Eyal, HYPRInfluencers: Grace Atwood, The Stripe Alexa Mehraban, Eating My NYC

Research Insights & Analytics: What Hats Can You Wear? 2:05 p.m. – 2:45 p.m. - Bianco RoomTop research media and entertainment expert, Robert Miner delivers a new panel of experts in the field of research insights and analytics. They’ll discuss the cross-functional sides of their jobs, and you’ll gain insight from their career paths to current roles. Robert provides a professional state of mind overview, and all are encouraged to attend this popular and eye-opening session.Moderator: Robert Miner, Miner & Co. StudioExecutives: Emily Bona-Cohen, HBO Alison Wallach, Comedy Central Stephanie Yates, IFC & WE tv

Sessions

Afternoon Duo Sessions:

Remember, each of you brings something very special and unique to the table. Try to make at least five NEW CONTACTS today, not only with the speakers, but with your peers.

Sessions

Digital Rock Stars: Fearless, Focused, and Food! 3:00 p.m. – 3:40 p.m. - Schimmel TheaterTop life-style media professional, Michael Smith, will lead a panel of young guns from the Scripps Networks Interactive family, who are driving digital content innovation to new audiences. How did they navigate their careers, what is their current focus, and how do they stay at the top of their game for the next move?Moderator: Michael Smith, Scripps Networks Interactive Executives: Sarah Adler, Spoon University

Mackensie Barth, Spoon University Amanda Gryphon, Food.com Toren Weiner, Food Network

The Culture of Proximity, a documentary and panel discussion with Viacom Velocity3:45 p.m. – 5:00 p.m. - Schimmel TheaterWe’re hosting our first screening with marketing expert, and Pace alum, Dario Spina. Find out Dario’s path from college to current focus. Then he’ll tee-up the documentary—a look at the study on the intersections of millennials, content distribution and consumption, and brands. Following the short film, members from Viacom Velocity’s Culture and Creative Insights—ALL PACE to VIACOM ALUMNI—will discuss the take-aways, and how these results change the way business is conducted. Learn about the process involved in making the film. Our panelists will share their undergraduate experiences and career paths in media, entertainment and technology.Moderator: Maya Peterson, Culture and Creative Insights Executives: Jacqueline Burgos, Viacom Sales Laura Lora, Viacom Social Dario Spina, Viacom Velocity

Closing Remarks5:00 p.m. - Schimmel TheaterPresenters: Dolly Wolf and ODI Executive Committee

@onedayimmersionTweet your questions during the event to #ODINYC2017

Final Sessions:

Our unwavering supporter, Scripps Networks Interactive, not only sent each of you October issues of HGTV and Food, but we have numerous gift bags to award throughout the day.

door prizes!

In addition, iHeartMedia, ODI’s Music Entertainment Partner is awarding one lucky student a One Year Subscription to iHR All Access. Control the Music You Love with iHeartRadio ALL ACCESS. Search and play any song, create unlimited playlists, and take your music offline. iHeartRadio ALL ACCESS gives you more music, more features, more YOU.

The winner will be chosen after the Behind the Scenes panel and will be contacted by iHeartMedia to receive this very cool prize.

PROUD TO SUPPORT THE ONE DAY IMMERSION IN MEDIA, ENTERTAINMENT, AND TECHNOLOGY

scrippsnetworksinteractive.com

SNI2223_OneDayImmersion_HP.indd 1 6/16/17 4:20 PM

Student Stars are ambassadors of One Day Immersion, and are an integral and essential part of the day. As in past conferences, our students are recommended and interviewed by faculty to assist with all the moving parts of hosting this event. We have a wonderfully diverse mix of students representing Northern Virginia Community College and Pace University.

The Student Stars are going to be focused and very busy with their assignments throughout the day, and making sure that all attendees are given an optimal customer experience.

Please take a moment to read about each fabulous member at: http://onedayimmersion.com/stars-scholars/2017-student-stars

The 2017 Student Stars are sponsored by The Cable Center’s DeSorrento Grant.

Student stars

Abdul Hadi Muhammad NasibAlyssa DentonBlake JesseBriana BaroneBrittany SchneiderCayley PlotkinChristabel OpokuChristine LanzilottaEmily BartholomewGregory WhitmanHaley GendellHayden Dabbs

Jake Cameron, Co-LeaderJulia ColosoiLulu ChuNicholas Gordon, Co-LeaderRosa MendezSantino FernandezSerena RiveraSydney MeehanTanner JohnsonTaylor CannonThomas SchudlichVictoria Harris

Choosing your major? Interested in the arts and entertainment industry?Turn your passion into a major or minor in arts and entertainment management at Pace University’s Lubin School of Business

n Get a business degree in a field you are already interested inn Study in New York City, where internships and other

experience-based learning opportunities are everywheren Pace is home to Bravo’s Inside the Actors Studio, where you’ll

hear from A-list talent like Matthew McConaughey, Tina Fey, and George Clooney

n Full-time job placement rate is 85% within a year of graduationn PayScale.com ranks Lubin in the top 8% for Best Schools

for Business Majors

For more information, please contact the Office of Undergraduate Admission:

New York City CampusOne Pace PlazaNew York, NY 10038(212) 346-1323ugnyc@pace.edu

Westchester Campus861 Bedford RoadPleasantville, NY 10570(914) 773-3746ugplv@pace.edu

13736_Lubin One Day Immersion Ad.indd 1 9/20/17 2:39 PM

$$

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The Executive Committee for the 2017 One Day Immersion in Media, Entertainment & Technology collegiate conference is proud to announce that it has awarded ODI Scholars Grants to Girls Inc.® of Greater Philadelphia and Southern New Jersey and Girls Inc.® of New York City. As part of this grant, it will also provide six Girls Inc.® students from Philadelphia and New York the opportunity to travel to and attend the 2017 ODI event.

The ODI Scholars program is spearheaded by Cable TV Pioneers and industry benefactors, Zenita Henderson and Matt Aden.

Zenita is the director of marketing operations and business development at the Society of Cable Telecommunications Engineers/International Society Broadband Experts (SCTE/ISBE), and board member of Girls Inc.® for Greater Philadelphia and Southern New Jersey.

Matt Aden is vice president of sales and sales operations at the Society of Cable Telecommunications Engineers/International Society Broadband Experts (SCTE/ISBE).

Henderson and Aden created the program with their vision of driving diversity and encouraging college students to seek STEAM (Science, Technology, Engineering, Arts and Math) careers in the cable telecommunications industry.

ODI Scholars

With a mission to inspire all girls to be strong, smart, and bold; Girls Inc.® responds to the changing needs of girls through research-based programs and public education efforts that empower girls to understand, value, and assert their rights. Girls Inc.® serves over 150,000 girls annually through 83 affiliates.

It’s an honor to have Girls Inc.® with us today.

special appreciationSThe Cable Center is a proud supporter of students & education.OUR MISSIONThe Cable Center tells the story of the cable industry, highlighting for the global community the signifi cant contribution made to technology, society and culture.

We connect people and ideas, and advance innovation.

www.CableCenter.org

special appreciationS

Jake Cameron Pace University Lubin School of Business

Santino Fernandez St. Edwards University

Nick Gordon Pace University Lubin School of Business

My amazing connections from ODI spans executives, faculty, and students. These three young men are prime examples of students who wanted to be a bigger part of ODI, and offered their time, expertise and ideas to me. They’ve taken on some of the important parts of producing this conference, while having a full load of classes, internships, friends, and all the extra activities that consume a college student who’s trying to make the leap from classroom to work place.

Santino Fernandez, is a senior focusing on media and film, at St. Edwards University in Austin, he’s my ODI Social Media Intern, and multi-year ODI Student Star.

Nick Gordon is a senior focusing on arts and entertainment management, with a minor in special events management, and second year ODI Student (Super) Star Co-Lead.

Jake Cameron, is a sophomore focusing on arts & entertainment management, and quantitative business analysis, a second year ODI Student—with a promotion to Co-Lead for 2017, and one of the students who joined our programming committee to help develop the Social Influencer panel.

Thank you, gentlemen for reaching out, providing an exceptional work ethic, and for your amazing support.

— Dolly Wolf

The Cable Center is a proud supporter of students & education.OUR MISSIONThe Cable Center tells the story of the cable industry, highlighting for the global community the signifi cant contribution made to technology, society and culture.

We connect people and ideas, and advance innovation.

www.CableCenter.org

is a proud sponsor of

One Day Immersion in MEDIA, ENTERTAINMENT AND TECHNOLOGY

…for being there with your undeniable support. I couldn’t move this mission forward without your commitment, insight, advice and expertise.

Dean Neil Braun, Lubin School of Business, Pace University Professor Lucy Holsonbake, Northern Virginia Community CollegeProfessor Chris Ramos, Lubin School of Business, Pace University One Day Immersion Advisory Members One Day Immersion Panelists and Moderators Matt Rothman, Blue Moon Technology, AV ManagementJohn Harbove, Blue Moon Technology, VideographyJoanne Dant, OSJD, Public Relations Karen Dunne, Maven Design Studio, Graphic and Web Designer Ryan Peru, RP DigiDesign, Video Manager Joey Romero, Photographer The Romero Family Steve Wolf… ;) Carlos and Morgan

Thank you

Carlos Morgan

This event is being photographed, videotaped and live streamed for use by Dolly Wolf Enterprises, LLC. Your presence at this function acknowledges your agreement and authorization for Dolly Wolf Enterprises, LLC to use your image in any way Dolly Wolf Enterprises, LLC deems appropriate in connection with its educational mission.

MEDIA RELEASE

Executive and ADVISORY members

EXECUTIVE COMMITTEEZenita Henderson, SCTE/ISBE

Robert Miner, Miner and Co Studio

Craig Parks, Comcast/Watchable

Evan Shapiro, ESHAPTV

Dolly Wolf, Dolly Wolf Enterprises, LLC

2017 ADVISORY COMMITTEELeerone Anolik, iHeartMediaSamantha Bloom, Oxygen MediaNick Borenstein, First Look MediaDean Neil Braun, Lubin School of Business, Pace UniversityDelia Camasca, TV Media CareersDiane Christman, The Cable CenterJoanne Dant, OSJDKathleen Finch, Scripps Networks InteractiveTamara Franklin, IBMErin Frederick, Outward Bound USADr. Rahsaan Harris, Emma Bowen FoundationDoug Holloway, Media ExecutiveLucy Holsonbake, Northern Virginia Community CollegeAndy Karofsky, Tribune MediaStephen Kimmerling, Esq.Caryn LoCastro, Google, Inc.Bozena Mierzejewska, Fordham UniversityJames Molloy, Spectrum Reach / Charter Communications Quentin Scha�er, HBOSteve Scully, C-SPANMichael Smith, Scripps Networks InteractiveCourtney Spence, Students of the WorldEmory Walton, A+E Networks

Proud to support the one day immersion in media, entertainment and technology

Thanks to the efforts of Pace University

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Immerse yourself in..

dolly@onedayimmersion.com

@onedayimmersionTweet your questions during the event to #ODINYC2017

www.oneday immersion.com

OPPORTUNITY // Direction // INSPIRATION