in a better world...2016/10/24 · changing lives through education d oreen chepkorir dreams of...

2 0 1 6 H O L I D A Y G I F T C A T A L O G U E

in a better world

Dear Friends,We believe in a better world. A world where families here at home and around the globe have the tools they need to lead healthy, purposeful lives.

Many parents face the daily challenge of putting food on the table or affording expensive school fees. This holiday season, let’s join together and give back in ways that uplift others and break the cycle of poverty.

When you give a gift in this catalogue, you give a gift with meaning. Browse our selection of festive ME to WE products for a chance to track your impact overseas or make a donation that can transform an entire community. With just $50 you can give a child a primary education and help ignite their passion for learning. With $1,000, you can provide one year of healthy lunches for a class, ensuring students can focus on their studies without worrying about hunger.

With your help, a better world is possible. Thank you for your continued generosity and support.

Happy holidays,

Craig, Marc and Roxanne

The WE Movement

Marc KielburgerCo-Founder

Craig KielburgerCo-Founder

Roxanne JoyalCEO, ME to WE

WE CharityWE Charity empowers sustainable change through domestic programs like WE Schools and internationally through Free The Children’s WE Villages.

The unique partnership with ME to WE ensures that WE Charity achieves a remarkable rate of financial efficiency.

ME to WEME to WE is a social enterprise that creates socially conscious products and experiences that empower people to change the world through their everyday choices.

Half of our profits are donated to support WE Charity, while the other half is reinvested in ME to WE to grow the social mission.

WE is a movement that brings people together and gives them the tools to change the world. Our unique family of organizations, WE Charity, ME to WE social enterprise and WE Day, empower

people at home and around the world.

2 2016 Gift Catalogue WE Believe 3

EDUCATION

When children are equipped with the tools they need to succeed in school, they can focus on aiming for A’s and building a better future for their families and communities.

HEALTH

When children are healthy, they’re less likely to miss school or drop out. And when parents are free of illness, family businesses are more likely to thrive.

OPPORTUNITY

With workshops on running successful farms and businesses, families have what they need to become self-sustaining, develop new entrepreneurial skills and invest in their children’s futures.

FOOD

If female farmers had the same resources as male farmers, up to 150 million more people would be fed! We teamed up with PotashCorp, founding sponsor of our Food Pillar, to implement agriculture and food security programs.

Our development model

WE VillagesA sustainable community is one where families have the knowledge and skills to be self-reliant. This holiday season, help empower a community to break the cycle of poverty by supporting WE Villages, our holistic and sustainable development model.

Five Pillars of Impact

IN 2015,

- 91% -of donations supported

our programming

only

9%went toward our administrative costs.

Why we are differentWhen you give with WE, you give a gift that lasts a lifetime. With your donation,

families in developing communities are given the resources and opportunities they need to become self-sustainable and lift themselves out of poverty. And here at home, youth can realize their full potential as leaders in their community.

This annual holiday catalogue, created with the support of our partners, is made in our in-house agency to ensure it is produced and delivered at a low cost, and that your charitable dollars go directly to the communities and projects you choose to support.

• We have a proven holistic development model• Our programs empower youth to lead long-term change• Third-party experts evaluate our spending and impact

WATER

Access to clean water means girls get to dream big too and soak up the benefits of education instead of skipping school to fetch water from a distant source. Families can keep themselves healthy and run successful farms.


EDUCATION

Education is the gift that

keeps on giving.By providing the gift of education, you will not only help a community build school rooms for children to begin their journey in education, but you will also provide the tools and resources to help students develop

throughout their lives. Through education, youth are given the power to change the world.

Learn more about our Education Pillar at WE.org/education.


GIVE A GIFT THAT EDUCATES

Changing Lives Through EducationDoreen Chepkorir dreams of becoming

a journalist. But before she started at Kisaruni Girls Secondary School, she wasn’t aware of her potential. She was shy, reserved and lacked basic leadership skills. Thanks to your support, Doreen is now ready to serve as a leader in her community. She is giving speeches and participating in debates at school. As a member of the journalism club, she collects news stories and presents them at school assemblies. She is now a strong, independent young woman who is set to graduate at the end of 2016 and move on to Kenyatta University where she will continue to pursue a career in journalism.

EDUCATION

$50 Primary education

for one childEducation is the first step to breaking the

cycle of poverty. Giving a child access to education provides them with the

knowledge and opportunity to transform their life, as well as their families’ and communities’ for generations to come.

$2,500Secondary school

scholarship Help a student take their education to the

next level with a four-year secondary school scholarship to WE’s Kisaruni group

of schools in Kenya.

$25 School kit for a child

Help a young learner pursue their dream of education by removing one of the most common barriers to successful education: a lack of school supplies. With a school kit, a child can ignite their passion to study

and succeed in school.

Donate at WE.org/webelieve or by calling 416.925.5894 ext. 112 8 2016 Gift Catalogue WE Believe 9

Giftable Bracelet Set - Raspberry, $28

Help a child access education with this bracelet set that is ready to give.

Hazina Triple Spike Necklace, $66 Made with materials sourced in Kenya, the Hazina Necklace contains carefully curated beads limited in quantity and mixed with reclaimed brass.

#GirlLove Rafiki Bracelet, $15

IISuperwomanII Lilly Singh is all about ending girl-on-girl hate. Help her spread girl love with this Rafiki, designed by Lilly, that helps empower girls with access to education.

EDUCATION

TO PURCHASE A GIFT OF IMPACT OR FOR MORE GIFT IDEAS, VISIT WE.ORG/WEBELIEVE.

Shop ME to WE products at WE.org/webelieve 10 2016 Gift Catalogue WE Believe 11

WATER

Access to clean water is a basic human right,

and access can transform a community.By giving the gift of clean water, students in developing communities are able to attend school and soak up the

benefits of education instead of missing class to fetch water for their families. With access to clean water, families can keep themselves healthy and run successful and sustainable farms. Through the gift of clean water, you can help

a community flourish.

Learn more about our Water Pillar at WE.org/water.


GIVE A GIFT THAT REPLENISHES

Walking for Water in KenyaWalking for hours under the scorching sun

to fetch water for cooking, cleaning and drinking is a reality for many women in Kenya. Patricia Leshoi, a farmer and grandmother in Irkaat, was used to spending three hours a day walking to the Ewaso Ng’iro River to fetch water for her family. Despite her back pain, the long hours it took and unsuccessful trips with little to no water, Patricia never gave up. She continued making the trip every day because it was what she had to do so her family could survive. Thanks to your support, Patricia only walks 20 minutes now to access the clean water kiosk installed in her community with the help of WE Villages programming. Both she and her family’s health and financial situation have significantly improved, as they are no longer making regular trips to the hospital to get treatment for waterborne diseases. Patricia’s greatest wish is to see everyone in her community living a comfortable life. With your support, we are continuing to make this possible.

WATER

$250Clean water for a family for life

By providing a family with clean water, you open the door to a world of opportunities. With access to clean water, families can send their girls to school, grow crops and

help prevent the spread of waterborne illnesses. Give a lifetime of good health and

cheer with water this year.

$1,000Rehabilitation of a community well

Many wells in developing communities need further construction to make them suitable for the agricultural needs of the community.

By supporting the rehabilitation of a community well, you can help communities gain access to safe, clean water for drinking,

cooking, farming and household needs.

$100 Clean water kiosk for a community

Walking for hours to fetch water creates a long list of issues for families. By helping to support the creation of a clean water kiosk, families are able to fetch water in their communities, allowing children to

attend school and helping families practice good hygiene.


WATER

Water Series Rafikis Set of 6, $60

Help a community access clean water with this bracelet set that is ready to give.

Giftable Bar Necklace - Harmony, $20

With clean water, communities can find balance and harmony. This necklace is hand-stamped in our Nairobi atelier, making every piece one-of-a-kind.

Shop ME to WE products at WE.org/webelieve



HEALTH

Good health is vital to living

a longer, more productive life.By giving to our Health Pillar, you can help families access clinics, medicine, health workers and hygiene workshops in developing communities. When children are healthy, they’re less likely to miss school or drop out. And when parents are free of illness, family businesses are more likely to thrive. Give the gift of

health, and you can equip communities with the resources they need to succeed.

Learn more about our Health Pillar at WE.org/health.


GIVE A GIFT THAT HEALS

Celebrating Health in Kenya This year marked the joyous opening

of Baraka Hospital. Equipped with inpatient services and a brand new surgical wing, Baraka Hospital will help save countless lives in Narok County. With access to quality health care in their community, families will no longer need to travel far distances to access the health care they need, and will feel more assured when a loved one falls ill. The impact of Baraka Hospital will be felt for generations to come. Together, we are saving lives.

HEALTH

$500 Health workshop for new mothers

A healthy start is a precious gift that every child deserves. With this gift you provide training for new mothers to help prevent

illness and malnutrition from getting in the way of their babies’ growth and

development.

$1,000Community health

programming and clinicsWhen communities are healthy, they have

the strength to take advantage of new opportunities to help them learn and grow. With this gift, you can help a community gain access to a health clinic to serve their

medical needs, as well as health programming to educate them on how to prevent disease

and illness in their families.

$100 Healthy home resources

for a familyMany families in developing communities lack the basic resources and knowledge to create a healthy home environment. This gift provides a family with training on

seven habits to a healthy home, ensuring they have the tools they need to keep their

family safe.



HEALTH

Hakuna Matata Bracelet Set - Mist, $14 In Swahili, hakuna matata means “no worries.” Bring peace of mind to mothers around the world with these mix and matchable bracelets that support prenatal workshops.

ME to WE Mittens, $14.98

Cozy fleece mittens that warm hearts around the world. One size fits most.

Convertible Beaded Necklace -

Black, $30

Adjustable to different lengths, this necklace is made by twisting strings of bead around rope—or

kamba in Swahili—and gives health care to women as well.


FOOD

With access to food security,

a community can plan for the future.With proper nourishment, students can focus on their studies and parents don’t have to worry about their children going hungry. Our projects focus on farming techniques that equip communities with drought-

resistant crops and sustainable practices to feed communities for generations to come.

Learn more about our Food Pillar at WE.org/food.


FOOD

GIVE A GIFT THAT GROWS

Sustainable Farming in Gufubao Xiaoyang Du lives in Gufubao, China

with his wife, elderly father and two children. Before the agriculture and food security program was implemented in his community, his typical day consisted of traveling to downtown Beijing for work—a tiring three-hour trip. Now, Du spends his days at home with his family, working on their farm and using the crop cultivation skills he developed through WE Villages programming. He and his family are now food secure and the community is flourishing with the skills they are learning in the program. With your support, Du is able to watch his children grow while remaining confident that he will be able to provide for them for years to come.

$125 Plant the seeds of a school garden

School gardens provide students with a source of healthy nutrients while teaching them essential farming skills they can pass

on to their families. Plant the seeds of a new school garden with this gift and help provide fuel for learning while allowing

students the chance to develop agriculture skills and techniques.

$1,000One year of healthy lunches for a class

Help an entire class become lifelong learners with nutritious lunches to fuel their growing bodies and minds. When students receive

fresh, healthy meals, they have the energy to focus not just on getting through the day, but

on getting the most out of it.

$25Year of healthy lunches for a primary student

When students are equipped with healthy food and essential nutrients, they are able to concentrate on their studies and excel in school. With this gift, you can help a primary school student focus on their goals by fuelling their nutrition needs

while at school.


FOOD

Food Rafiki Bracelet, $10

Keep communities nourished with this classic bestselling Rafiki that symbolizes your commitment to a cause.

Giftable Bracelet Set - Black, $28

Wear as a bracelet set, or style your Rafiki as a necklace or anklet!

Giftable Bar Necklace - Hope, $20

With enough food to build a secure future, hope can grow into reality for every WE Village. Wear hope with this hand-stamped necklace.

Shop ME to WE products at WE.org/webelieve



OPPORTUNITY

In developing communities, sustainable incomes

give access to opportunity.By giving income opportunities, women can generate enough money to support themselves and their families and realize the value of their talents and skills. Through our programs, familes become empowered

with sustainable financial independence.

Learn more about our Opportunity Pillar at WE.org/opportunity.


OPPORTUNITY

GIVE A GIFT THAT EMPOWERS

Women’s Empowerment in EcuadorThis year marked the beginning of

many new opportunities for women in Ecuador with the opening of the Women’s Empowerment Center at Minga Lodge in Los Rios. In this space, women have the chance to learn about mathematics, literacy and leadership, and create Minga bracelets, which will help them earn a sustainable income for years to come. All of the activities they participate in give women various opportunities to empower themselves and their families. Thanks to your support, women in small communities in Ecuador will now be able to earn their way to a brighter future.

$250 Farm animal

bundleA small herd can change lives in a big way. By gifting this bundle of three goats and 15 chicks, you give a family the chance to sell eggs and milk, pay for school fees and learn the skills for running a sustainable

small business.

$1,000Start-up kit for a

women’s empowerment circle Empower a women’s circle with a start-up kit and help them develop new entrepreneurial

skills to become self-sufficient. When women are empowered, they’re able to save money

for the future, grow as leaders, run successful businesses and provide for their families.

$50 The goat that gives back

By gifting a dairy goat, a family will gain a source of nutritious milk and

sustainable income. A goat is a gift that keeps on giving by continuously creating opportunities for a family to learn, grow

and become self-sustainable.


OPPORTUNITY

Impact Series Rafikis – Set of 6, $60

In Swahili, the word for friend is rafiki. Celebrate with our classic, bestselling Rafiki collection that represents all Pillars of Impact and supports the mamas in Kenya who hand make each piece.

Elevated Impact Series Rafikis – Set of 6, $60

Using new tonal color techniques, this series of Rafikis provides Kenyan artisans with sustainable income to support their families.



WE Gift Cards empower your loved ones to choose their impact and change the world in two exciting ways. You can support sustainable change by directing funds to

WE Charity’s local and global programs, or you can do good through your everyday choices by purchasing ME to WE products and experiences.

Shop gift cards at WE.org/webelieve.

Shop. Donate.

Make an Impact.


Gift impact with our top picks for the holidays —every Rafiki is handmade with love, and makes an impact in a WE Village!

FestiveFavorites


Festive Series Rafikis. $10 EACH

Spread the cheer of the holiday season here and around the world.

Furry Friends Rafikis. $10 EACH

Memorable little treats to commemorate the holidays.

COLLECT ALL FOUR!


$1,000 Workshop for Indigenous youth

Give Indigenous youth the chance to participate in a three-day dynamic workshop that will help them develop leadership skills,

explore their personal and cultural identity, and become role models in their community.

$25Empower a youth

Provide a local young person with the leadership training, mentorship and learning materials they need to become a

world-changer.

GIVE A GIFT THAT CREATES

local change

$2,500 Empower a school for a year

Education doesn’t end when the school year does. Give a school the WE Schools program, plus scholarships to leadership and skills

development camp over the summer months.


EDUCATION • $10,000 Build a Classroom.

OPPORTUNITY • $5,000Create sustainable change by empowering communities with the skills and resources to earn an income and support their families.

FOOD • $5,000 Mobilize community farmers with agricultural training and resources for consistent crops that will feed and support their families.

HEALTH • $5,000 Support community health workshops, outreach and clinics to provide better access to health care.

WATER • $5,000 Support clean water for life for a school.

Give a gift that creates

transformative change.Empower a community by supporting WE Villages, our holistic and sustainable development model that

engages communities and provides them with the tools and resources to break the cycle of poverty.

Support an Entire Community


ME TO WE TRIPS:

the Ultimate Gift.Looking to provide the gift of a life-changing experience? Explore ME to WE’s incredible youth, family and corporate opportunities.

• Youth Trips• Adult and Family Trips

Learn more at metowe.com/trips

Or call us at 1.855.959.8330


Change the world with your everyday purchases! Shop ME to WE products online at WE.org/webelieve or visit our flagship store at CF Toronto Eaton Centre (generously donated by Cadillac Fairview).

Shop

1. ONLINE

For these and other donation items or product purchases, visit us online at WE.org/webelieve.

2. BY MAIL Use the enclosed donation card and envelope to send in your donation.

3. BY PHONE Donations can be made by phone at 416.925.5894 ext. 112

4. MAKING A GIFT IN HONOR OF SOMEONE?

Donate online at WE.org/donate or by phone and you can provide details for us to send them a card in recognition of your gift.

WE Charity donations over $10 will receive a tax receipt. Matched gifts will be issued receipts for the amount of the original donation.

Donate

Give BackHow to


WE Charit y donations over $10 will receive a tax receipt. Matched gifts will be issued receipts for the amount of your original donation.

ME to WE is a social enterprise and not a registered charit y, so purchases are not eligible for a tax receipt. ME to WE donates half of its profits to WE Charit y and the other half is reinvested to assure sustainabilit y, so regardless, you can feel good about contributing.

For more information, visit metowe.com/aboutus .

The Gift of Impact items are representative of projects and programming within one of our five Pillars of Impact. Your purchase of the donation catalogue items will be used to supply the selected item where locally appropriate, or funds will be used to support an associated project or program

within the Pillar, ensuring a sustainable and holistic impact that takes into consideration the specific needs of the communities we work with.

in a better world...2016/10/24 · changing lives through education d oreen chepkorir dreams of...

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