ims
DESCRIPTION
IMS. Integrated Media System. Team Members. Zack Jones – Project Manager Brian Lyssy –Research and Design David Masiello – Webmaster and Marketing Aziz Zahraoui – Finance and Design Chris Pavona – Research and P.R. Presentation Outline. Background Why IMS? Business Solutions - PowerPoint PPT PresentationTRANSCRIPT
14/17/03
Integrated Media System
4/17/03 2
Zack Jones – Project Manager
Brian Lyssy –Research and Design
David Masiello – Webmaster and Marketing
Aziz Zahraoui – Finance and Design
Chris Pavona – Research and P.R.
4/17/03 3
•Background•Why IMS?•Business Solutions•How IMS works•Who IMS Works For•Phase 0•Phase 1•Phase 2•Phase 3•Funding•Evaluation Methods•Marketing Plan•Conclusion
4/17/03 4
4/17/03 5
DVD Players in the Home
•40% of US homes own a DVD player (2002 –Consumer Electronics Association)
•35% of homes with a DVD player own more than one.
4/17/03 6
VCRs in the Home
4/17/03 7
Stereos in the Home
4/17/03 8
Typical New One-Family Home
Rooms:
• One Living Room
• Of 3,144,500 new homes built in 2000 and 2001, 90% have three or more bedrooms – US Census
• Den, Recreational room
4/17/03 9
Ex. – New One Family Home (Low Cost)
DVD VCR Stereo Furniture Total
Living Room
$152 $64 $81 $418 $715
Den $152 $64 $81 $313 $610
Bedroom 1 $64 $64
Bedroom 2 $64 $81 $145
Bedroom 3 $152 $81 $136 $369
Total $456 $256 $324 $867 $1903
4/17/03 10
To provide an integrated media solution through the use of software, hardware, and a straightforward user interface in a networked environment.
4/17/03 11
•Reduce media access costs
•Centralize the location of multimedia and media devices
•Provide single-device access points to multimedia
•Facilitate media access through user software and GUI interfaces.
•Provide a multi-user system through a networked environment
•File security and administration features
•Password/Login system access
•Administration capabilities
4/17/03 12
Where IMS can be used to provide a media solution unique to the home, it can also provide a number of solutions unique to a particular business.
“Businesses don’t just need media access, they need sophistication.”
- Robert Jones / VP Facilities – Noland Properties
4/17/03 13
Old Dominion University Teletechnet Program
•The Teletechnet Center can spend up to $500,000 per semester on VCR tape duplication
•Using the IMS system to store video streams for quick access through the IMS Access Unit, could significantly reduce tape duplication costs
•“There are aspects of IMS that could save this organization time and money.”
- Dr. M’Hammed Abdous / Instructional Designer - ODU
4/17/03 14
Noland Company
•Has a variety of media needs
•Showroom videos and audio
•Noland University
•50+ media resources for training
•Like ODU Teletechnet, resources must be duplicated and distributed to 99 branches in 13 states
•“Our company could benefit from a system like yours”
•- Robert Jones/ VP Facilities – Noland Properties
4/17/03 15
W.M. Jordan
•On-site access to company materials is vital
•Purchase of “dumb terminals” for each new project to access project information (visual tools) is wasteful.
•“Given the nature of our business, W.M. Jordan is ahead of the curve. However, given the access capabilities and customization of IMS, we could easily save a good deal of money.”
- Cliff Moore / Business Development Manager – W.M. Jordan
164/17/03
IMS Server
External Media Devices
IMSAUIMS Access Unit
Display Unit
DATA FLOW DIAGRAM
Client Machine & Application
IMS
4/17/03 17Client Application IMS Server
External Media
IMS Access Unit
Display Unit
4/17/03 18Client Application IMS Server
External Media
IMS Access Unit
Display Unit
4/17/03 19Client Application IMS Server
External Media
IMS Access Unit
Display Unit
4/17/03 20
4/17/03 21
Client Application
4/17/03 22
•New Businesses and Homes
•Substantial savings for the customer
•Savings can be used to purchase better quality hardware
•Availability of funds (customer)
•Higher customer interest (not replacing an existing system)
•Facilitate system design
•Location of server, IMSAU, Client Apps, and media devices
•Easy to install infrastructure (network)
4/17/03 23
Ex. – New One Family Home (Low Cost)
DVD VCR Stereo Furniture Total
Living Room
$152 $64 $81 $418 $715
Den $152 $64 $81 $313 $610
Bedroom 1 $152 $64 $81 $136 $433
Bedroom 2 $152 $64 $81 $136 $433
Bedroom 3 $152 $64 $81 $136 $433
Total $760 $320 $405 $1139 $2624
4/17/03 24
Ex. – New One Family Home (Low Cost)
Total cost of media system $2624
Cost of IMS system (five room access)
$2498
Total Savings $126
4/17/03 25
•Standard Audio formats: .au, .wav, .mp3, .mid
•Standard Video formats: .avi, .mpg
•Standard Picture formats: .bmp, .tif, .png, .gif, .jpg
•Application viewing (Web browser, Documents, Slides)
•Television
•AM/FM Radio
•Live cameras
•Media device players, DVD, CD, VHS
4/17/03 26
•Includes:
•Client Application 1 @ $157
•Server and Server Application 1 @$1091
•IMSAU* 1 @ $250
•Additional display components and media devices*
$1650
•* Determined by Specific Customer Requirements
4/17/03 27
•Includes:
•Client Application* 1 @ $ 157
•Server and Server Application* 1 @$6203
•IMSAU* 1 @ $ 250
•Additional display components and media devices*
$6610
* Determined by Specific Customer Requirements
4/17/03 28
Program ManagerZack Jones
Research & Group Speaker
Chris Pavona
Finance &Design
Aziz Zahraoui
Webmaster &Marketing
Dave Masiello
Design &Research
Brian Lyssy
4/17/03 29
•Milestone 1:•Feasibility Presentation Given – 3/20/2003
•Milestone 2:•Project Requirements Determined – 4/21/2003
•Milestone 3:•Program Management Structure Completed – 5/8/2003
•Milestone 4:•Technical Requirements Identified – 4/10/2003
•Milestone 5:•Financial Requirements Identified – 4/15/2003
•Milestone 6:•Marketing Plan Identified – 5/8/2003
•Milestone 7•Milestones Presentation Given – 4/17/2003
•Milestone 8:•Phase 1 Funding Obtained – 5/8/2003
4/17/03 30
•Program Manager (1)
•Hardware Development Manager (1)
•Hardware Engineer (1)
•Embedded Linux Programmer (1)
•Software Tester (1)
4/17/03 31
Program Manager
Engineer II
Engineer IV
Embedded LinuxDeveloper
IMSAUQA
4/17/03 32
•Milestone 9:
•IMS Access Unit Design Completed – 7/12/2003
•Milestone 10:
•IMS Access Unit Prototype Developed – 8/11/2003
•Milestone 11:
•IMS Prototype Testing Completed – 9/11/03
•Milestone 12:
•Phase II Funding Obtained – 9/12/2003
4/17/03 33
•Minimal working IMS access unit
•Development PC to act as the IMS server / input source
•Television to serve as display component
Development Workstation
IMSAU PrototypeDisplay Component
4/17/03 34
0 42
Program Manager
Embedded Linux Programmer
Engineer IV
SW Engineering Manager
Quality Assurance
Schedule in Months
1 3
4/17/03 35
Staff Resources Phase I Salaries:Lead Project Manager 25,984.00Engineer IV 26,728.00Software Engineering ManagerSoftware Engineer IIEngineer II 15,114.00Client/Server Programmer III Programmer III (Linux)Programmer III (Windows NT)Programmer III (Embedded Linux) 10,782.00Electrical Engineering Technician I Q/A Programmers (3) 26,574.00Financial Analyst IIIContracts ManagerPurchasing Manager
Attorney
TOTALS $105,182
Non Staff Resources Phase IComputers: Development Stations * 2,094.00 Standard Systems * 2,121.00Software: C++ Compiler for Linux 399.00 MS Visual C++ 109.00Prototype development materials 2,633.00Non Staff Resources Total 7,356.00
SubtotalsCombined totals above
Internet ConnectionCable Connectivity Cable modem 100.00 $39.99 Monthly Fee (1 @ $39.99 / month) 159.96Internet Connection Total $260
TOTALS $7,615.96TOTALS** $7,715.96
* All Computers come with ** Includes sales tax, and miscellaneous costs
TOTAL PHASE ONE COSTS $112,897.96
4/17/03 36
Program Manager
Hardware Technician
LinuxDeveloper
Software Engineer II
Engineer II
Software EngineeringManager
Engineer IV
Windows NTDeveloper
Embedded LinuxDeveloper
ServerQ/A
IMSAUQ/A
ClientQ/A
Contract Specialist
Financial Specialist
4/17/03 37
•Milestone 13:•Organization Approved – 10/20/2003
•Milestone 14:•Server Software Development Complete – 2/20/2004
•Milestone 15:•Client Application Software Complete – 2/20/2004
•Milestone 16:•Integration Testing Complete – 3/26/2004
•Milestone 17•Development Phase Completed – 4/2/2004
4/17/03 38
Program Manager, SW Engineering Manager, Engineer IV, Software Engineer II, Engineer II
Embedded Linux Programmer, Linux Programmer
Client Server Programmer , Windows NT Programmer
Quality Assurance (3)
Electrical Engineering Tech
Schedule in Months
5 976 8 10 11 12
QA (1)
Financial Specialist
Contract Specialist
4
4/17/03 39
Non Staff Resources Phase IIComputers: Development Stations * 5,235.00 Standard Systems * 3,535.00Software: C++ Compiler for Linux 1,995.00 MS Visual C++ 545.00Prototype development materials 0.00Non Staff Resources Total 11,310.00
SubtotalsCombined totals above
Internet ConnectionCable Connectivity Cable modem 0.00 $39.99 Monthly Fee (1 @ $39.99 / month) 159.96Internet Connection Total
TOTALS $11,310.00TOTALS** $11,330.00
Staffing Resources Phase II Salaries:Lead Project Manager 51,968.00Engineer IV 53,456.00Software Engineering Manager 65,936.00Software Engineer II 38,000.00Engineer II 40,304.00Client/Server Programmer III 28,105.00Programmer III (Linux) 26,955.00Programmer III (Windows NT) 26,955.00Programmer III (Embedded Linux) 26,955.00Electrical Engineering Technician I 5,378.00Q/A Programmers (3) 13,287.00Financial Analyst III 33,504.00Contracts Manager 15,324.33Purchasing Manager
Attorney
TOTALS $426,127
* All Computers come with ** Includes sales tax, and miscellaneous costs
TOTAL PHASE TWO COSTS $437,457.33
4/17/03 40
Program Manager
Hardware Technician
Software Engineer IIEngineer IVContract Specialist
Financial Specialist
PurchasingManager
4/17/03 41
•Milestone 18:•Product Plan Completed – 8/5/2003
•Milestone 19:•Factory Acceptance Test – 4/26/2004
•Milestone 20:•Customer Acceptance Tests – 5/14/2004
•Milestone 21:•Product Documentation – 6/14/2004
•Milestone 22:•Project Shutdown – 8/5/2004
4/17/03 42
0
Program Manager, Software Engineer Manager, Engineer IV, Software Engineer II
Engineer II
Electrical Engineering Tech
Quality Assurance
Schedule in Months
31 2 4
Embedded Linux Programmer
Linux Programmer
Windows NT Programmer
Client App. Programmer Purchasing Manager
Financial Analyst
Contracting Manager
4/17/03 43
Non Staff Resources Phase IIIComputers: Development Stations * Standard Systems *Software: C++ Compiler for Linux MS Visual C++ Prototype development materials 0.00Non Staff Resources Total 0.00
SubtotalsCombined totals above
Internet ConnectionCable Connectivity Cable modem 0.00 $39.99 Monthly Fee (1 @ $39.99 / month) 159.96Internet Connection Total $160
TOTALS $159.96TOTALS** $179.96
* All Computers come with ** Includes sales tax, and miscellaneous costs
Miscellaneous Phase IIISalaries:Lead Project Manager 25,984.00Engineer IV 26,728.00Software Engineering Manager 32,968.00Software Engineer II 19,000.00Engineer II 20,152.00Client/Server Programmer III 5,621.00Programmer III (Linux) 5,391.00Programmer III (Windows NT) 5,391.00Programmer III (Embedded Linux) 5,391.00Electrical Engineering Technician I 10,756.00Q/A Programmers (3) 4,429.00Financial Analyst III 11,168.00Contracts Manager 7,662.17Purchasing Manager 11,460.83
Attorney 0.00
TOTALS $192,102
TOTAL PHASE THREE COSTS $192,281.96
4/17/03 44
Phase I – National Science Foundation / SBIR•Information-Based Technologies
Phase II - National Science Foundation / SBIR
Phase III – Information Electronics and Technology Office (ITEO)
4/17/03 45
•Program Management Reviews
•To be performed at each phase of software testing and prior to completion of each software development milestone.
•Technical Reviews
•Critical Design Review: during software testing and prior to software milestone completion.
•Software Requirements Reviews: Before and after completion of software coding.
•System Requirements Reviews: During the design phase of each software development milestone, and before integration testing.
4/17/03 46
•Factory Acceptance Test:
•Follows completion of integration testing
•Consumer Acceptance Test:
•Conducted during project shut down management plan.
4/17/03 47
Costs After Production
Server 1091.00
IMSAU 210.00
PRICING
Client Applications 157.00
Server 1091.00
IMSAU 250.00
Profit for one IMS Service 197.00
4/17/03 48
0.00
1,000,000.00
2,000,000.00
3,000,000.00
4,000,000.00
5,000,000.00
6,000,000.00
7,000,000.00
8,000,000.00
9,000,000.00
1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 51
Units Sold in Thousands
Revenue
Total Development Costs
4/17/03 49
•Customers
•Learning curve – Software and IMS Interface
•Reluctance to change
•Convincing the target market that IMS is an initial investment that saves money over time
•Product Development
•Development Delays
•Subcontracting delays in the production of IMSAU
4/17/03 50
•IMS can lower media access costs in the home and business.
•IMS provides a means to better manage their media resources by using simple GUI interfaces.
•The IMS Access Unit serves as the all-in-one replacement for multiple media devices.
•IMS saves space, time, money.