Important Dates anD DeaDlInes

5 June 2013Application and 50% deposit due for preferred booth assignments

10 June 2013Exhibit Hall Theater reservations due for inclusion in the Program

July 2013Booth assignments

23 July 2013Reservations deadline for advertising in the Program

6 august 2013Materials due for advertising in the Program

30 august 2013Balance of booth rental fee due. Booth application deadline for inclusion in the Program

mid-september 2013Service kits with MLA housing information sent to exhibitors

mid-october 2013Programs mailed to all MLA members

Join over one hundred of your leading competitors in publishing, technology, language and travel programs, and other fields whose products and services support the study and teaching of language, literature, and the humanities.

Why exhIbIt at the mla conventIon?

• Interact face-to-face with more than 7,000 language, literature, and humanities academics from around the world.

• Introduce new products and services.

• strengthen your existing connections and develop new relationships.

• enhance brand awareness.

• connect with attendees seeking products for personal, research, and classroom purposes.

Sheraton Chicago Hotel and Towers, River Exposition Hall

Who exhibits at the mla convention?• Publishers of scholarly, research, trade, and literary publications in English

and other languages

• E-book publishers, digital libraries, and other digital-media providers

• Producers of information technologies for humanities scholarship, research, teaching, translation, writing, and editing

• Suppliers of products and services for people studying and teaching language, literature, and the humanities

Who attends the mla convention?• Program directors and department chairs of colleges and universities

• Graduate students seeking to establish their careers

• Teachers and scholars of language, literature, humanities, and culture

• International attendees representing a wide range of languages and cultures

• Writers and academics who want to share their knowledge, connect with colleagues, and discover the newest publications and products

exhIbIt booth rental benefIts • Access to convention sessions with two all-access exhibitor

badges per booth

• Four exhibit-hall-only badges per booth

• Listing in the convention Program for contracts received by 30 August

• Link to your Web page through 31 January 2014

• Six complimentary passes to the exhibit hall for your guests

• Four copies of the Program and access to the Program online

• Reduced MLA convention hotel rates

• Exclusive access to exhibitor-only marketing and sponsorship opportunities

mla contact InformatIon

exhibit space, marketing, and sponsorship questions:Stacey Courtney Senior Convention Manager Phone 646 576-5263 Fax 646 834-4087 scourtney@mla.org

PMLA advertising questions:Annabel Schneider Advertising Manager, PMLA Phone 646 576-5024 Fax 646 458-0030 aschneider@mla.org

mla mailing address:Modern Language Association 26 Broadway, 3rd floor New York, NY 10004-1789

follow the mla on Twitter@MLAconvention #MLA14

exhIbItIon scheDule

Installation of exhibitsThursday, 9 January 2014 8:00 a.m.–5:00 p.m.

exhibit hall openFriday, 10 January 2014 9:00 a.m.–6:00 p.m.

Saturday, 11 January 2014 9:00 a.m.–6:00 p.m.

Sunday, 12 January 2014 9:00 a.m.–1:00 p.m.

Dismantling of exhibitsSunday, 12 January 2014 1:00–5:00 p.m.

promote your booth(Visit www.mla.org/conv_exhibitors for details and forms.)

• Schedule a presentation in the exhibit hall theater (see Exhibit Hall Theater).

• Place an ad in the Program (see Program).

• Rent a mailing list of MLA members.

• Schedule a dedicated marketing e-mail message to MLA convention registrants.

• Announce in-booth receptions, book signings, raffles, and other events in the Convention Daily.

• Follow @MLAconvention on Twitter and tag convention tweets and photos with #MLA14.

sponsorship opportunities(Visit www.mla.org/conv_exhibitors for details and forms.)

Connect with attendees beyond the confines of your booth and be recognized on the MLA convention page as an MLA sponsor of the following events or items:

• Presidential Address reception

• MLA Awards Ceremony reception

• MLA book-prize display

• Convention lanyards

• Phone-charging station

• Exhibit Hall coffee service

Contact Stacey Courtney (scourtney@mla.org) to suggest alternative sponsorship ideas.

exhibit hall theaterEnhance your company’s profile by scheduling a presentation in the Exhibit Hall Theater. Submit the reservation form and payment by 10 June to have your presentation included in the printed convention Program.

Located inside the exhibit hall, the Exhibit Hall Theater is a space for exhibitors to connect with attendees through scheduled product demonstrations, training sessions, author readings and interviews, and other presentations of interest to MLA attendees. Each presentation slot is twenty minutes long, followed by fifteen minutes for discussion, book signings, etc.

Take advantage of this special opportunity, available exclusively to MLA exhibitors. Visit the MLA Exhibitor page (www .mla .org/conv_exhibitors) for reservation forms and additional information.

exhIbItIon InformatIonVisit the Exhibitor page of the MLA Web site (www .mla .org/conv_exhibitors) for all exhibitor materials and details.

2014 exhibit booth rental feesThe letter shown with each booth number indicates the price of the booth.

P $1,795 (Premiere)

A $1,695

B $1,595

standard booth Dimensions and accessories• Booths are 10´ wide and

8´ deep.

• 8´ draped back wall with 3´ side drapes are included.

• Booth does not include furniture.

• A 7˝ x 44˝ two-line sign is included with the booth rental.

• Exhibit booth carpeting is not required.

Please see Terms and Conditions for complete information on exhibit construction.

payment scheduleA minimum deposit of 50% of the total booth rental fee must accompany the completed application. The balance is due on receipt of the invoice and must be submitted before 30 August 2013. Late exhibit booth applicants will be required to pay in full with a credit card.

booth application Deadlines5 June

Deadline for receipt of booth application and 50% deposit for priority booth assignment based on accumulated points

30 August

Deadline for receipt of booth application and complete payment for inclusion in the printed Program

Booth applications received after 30 August must be accompanied by complete payment and will be processed based on availability.

priority booth assignmentsThe MLA uses a point system to assign general exhibit space. Firms with the most points receive first consideration for their booth assignments. To receive a priority booth assignment based on accumulated points, the completed application with deposit must be received by 5 June. A firm accumulates points for years exhibited, the number of booths rented, sponsorship participation, advertising pages, etc. Visit www.mla.org/conv_exhibitors for complete information. Contracts that are received before 5 June can accumulate additional points.

contracts received on or before • 8 May will receive five bonus points

• 15 May will receive four bonus points

• 22 May will receive three bonus points

• 29 May will receive two bonus points

• 5 June will receive one bonus point

Firms whose applications and payment are received after the 5 June deadline will be allocated booth spaces in the order their applications are received, based on availability.

university press blockUniversity presses who wish to reserve space in the university press block should select that option on the booth application. Booths in the university press block will be assigned in the order the forms and appropriate payments are received.

exhibitor service manualAccess to the Exhibitor Service Manual will be sent to confirmed exhibitors in mid-September. The manual will contain exhibitor badge and housing information along with order forms for booth carpet and furnishing, services (e.g., labor, booth cleaning), and equipment (such as telephones).

ProgramIn January 2013, over 7,500 MLA convention participants referred to the Program repeatedly for information about nearly 800 sessions, forums, and readings. An advertisement in the Program guides prospective customers directly to your booth. The Program also contains a map of the exhibit hall with a directory of exhibitors (both in print and online) and an index of advertisers.

The Program (the November issue of PMLA, the journal of the Modern Language Association) is sent in October to approximately 29,000 MLA members and 2,000 libraries and is available online at www.mlajournals.org. Thus, in addition to reaching nearly 8,000 convention attendees, your ad will be seen by English and foreign language scholars in their homes and offices. Last year, 86 advertisers filled 124.5 pages of the Program; dozens of publishers have already reserved space in the November 2013 issue of PMLA.

Deadlines

Reservations: 23 July 2013

Materials: 6 August 2013

rates and specifications

Full page

$1,200

6˝ wide x 8.75˝ high

Half page

$785

6˝ wide x 4.25˝ high

Trim size

7.5˝ wide x 10.5˝ high

2013 PMLA (volume 128) advertisers receive special rates (full page, $810; half page, $520).

No cash or agency discounts accepted.

Only ads in electronic form are accepted. Please consult the MLA Web site (www.mla.org/pmla_advertising) for instructions. All electronic ads should be submitted in PDF and e-mailed to aschneider@mla.org.

No bleeds, color, or quarter-page ads. The Program’s text stock is 45-pound white matte-coated paper.

Payment

First-time PMLA advertisers must send payment with their insertion orders.

You may reserve advertising space for the November 2013 issue of PMLA on the enclosed Application for Exhibit Space. If paying by check, please include separate checks for booth space and for advertising space.

For additional information, contact Annabel Schneider, Advertising Manager, PMLA ( aschneider@mla .org).

Photographs courtesy of the Library of Congress Prints and Photographs Division Carol M. Highsmith Archive and David Fox.

University of Alabama Press

American Literatures Initiative

Anthem Foundation for Objectivist Scholarship

Archipelago Books

Artforum

ARTstor

Ashgate Publishing Company

Association Book Exhibit

Bedford St. Martin’s

Bloomsbury

Bookforum

Boydell and Brewer

Broadview Press

David Brown Book Company

Brown University

Bucknell University Press

Cambria Press

CambridgeEditors

Cambridge University Press

Camden House

CAPA International Education

Cengage Learning

University of Chicago Press

Chinese Literature Today

Chronicle of Higher Education

Classics in Miniature

Columbia University Press

Consortium

Cornell University Press

Council of Editors of Learned Journals

Counterpath

De Gruyter

University of Delaware Press

Duke University Press

EBSCO Publishing

E.STI.VE EuroStudi Veneto

Explorica Educational Travel

Fairleigh Dickinson University Press

Feminist Press, CUNY

Fordham University Press

University of Georgia Press

Grove/Atlantic, Inc.

Hackett Publishing Company

HarperCollins Publishers

Harvard University Press

HigherEdJobs

IES Abroad

University of Illinois Press

Inside Higher Ed

Interfolio

University of Iowa Press

IPG

Johns Hopkins University Press

JSTOR

Lehigh University Press

Lexington Books

LSU Press

Maney Publishing

University of Massachusetts Press

McFarland

Melville House

Michigan State University Press

University of Michigan Press

Microsoft Research Digital Humanities

University of Minnesota Press

University Press of Mississippi

MIT Press

Modern Language Association

Modern Language Initiative

National Language Service Corps

New Directions

UPNE University Press of New England

New York University Press

New York Review Books

New York Review Children’s Collection

New York Review of Books

University of North Carolina Press

Northwestern University Press

University of Notre Dame Press

NYRB Classics

Ohio State University Press

University of Oklahoma Press

On the Avenue Marketing

Open Letter Books

Oxford University Press

Palgrave Macmillan

Pearson

Penguin Group (USA)

University of Pennsylvania Press

Performant Software Solutions LLC

Polity

Posen Foundation

Princeton University Press

Project MUSE

ProQuest

Publishers Group West

Random House

Routledge

Rutgers University Press

SabbaticalHomes.com

Scottish Writing Exhibition

Small Press Distribution

Stanford University Press

SUNY Press

Temple University Press

University of Toronto Press

University of Virginia Press

University of Washington Press

Wiley-Blackwell

WordPress

Writer’s Muse

W. W. Norton and Company

Yale University Press

List of 2013 Exhibitors