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    Implement a new general ledger functionality

    with one person and no consultants

    October, 2010

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    Organization

    Challenges

    Implementation Approach

    Benefits

    Lessons Learned

    Agenda

    Content

    Edda Media SSM | 19.08.2014 | Slide 2 |

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    Edda Media SSM | 19.08.2014 | Slide 3 |

    Organization

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    Mecomis a European content and consumer

    business. The Group owns over 300 printed titles and

    over 200 websites in its four divisions, with

    substantial operations in the Netherlands, Denmark,

    Norway and Poland generating readership of over 23

    million per week and attracting 32 million unique

    users per month.

    Organization Mecom

    Edda Media SSM | 19.08.2014 | Slide 4 |

    Group highlights 2009

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    Organization Edda Media

    Edda Media SSM | 19.08.2014 | Slide 5 |

    98 Editorial Publications 37 Newspaper titles

    dailies, weeklies and free-sheets

    55 Online newspapers and digital niche products

    6 Local radio stations

    + 21 Mobile versions of online newspapers and niche products

    3 print plants

    5 local distribution networks

    1,1 million weekly readers.

    1 million unique weekly users on our internet solutions.

    1450 full time employees (excluding distribution)

    Edda Media revenues of 267,6 m in 2008

    Edda Media had an EBITDA margin of 10,5%

    Key facts about Edda Media

    Edda Media geographical locations

    Vision: Norway's bravest and most innovative media company

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    Organization SSM (Shared Service Center for Edda Media): Primary and Support Services

    Edda Media SSM | 19.08.2014 | Slide 6 |

    10,8 FTE8,8 FTE 7,8 FTE

    3 FTE

    3 FTE

    3 FTE

    2 FTE

    Total FTEs: 38,4

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    OrganizationStrategic direction / Vision for the FSSC in Edda Media

    Edda Media SSM | 19.08.2014 | Slide 7 |

    Achieved

    Partly Achieved

    Not Achieved

    Vision:

    Be among themost efficient and

    most effective

    FSSC in Europe

    Organisational

    buy in,

    motivation and

    acceptance Best Practicein our

    processes:

    ApplicationManagement

    New Service

    Operating Model

    UserFriendliness /

    E-Learning

    Integration:AP and AR

    automation

    IT - support

    SAP Payroll

    / Self Service

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    38 legal companies in 2010.1

    2 95 reporting entities in HFM (corporate consolidation system) in 2010.

    3 2200 users in SAP.

    4 Around 70K incoming invoices in 2009. 47% Automatically booked.

    5 Around 6K reminders from vendors in 2009.

    6 Around 10K Traveling documents in 2009.

    7 2K New vendors (2009). 5.2K Active Vendors (05.09-05.10).

    8 300K Customers and 1.1 Million outgoing invoices.

    9 54Kdunning letters sent to customers.

    10 19 Million financial line items booked (from 2008.01 to 2010.04).

    Organization 10 key figures in SSM (FSSC).

    Edda Media SSM | 19.08.2014 | Slide 8 |

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    Challenges

    Edda Media SSM | 19.08.2014 | Slide 9 |

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    Tnsbergs

    Blad AS

    Sandefjords

    Blad AS

    Gjengangeren

    AS

    Edda

    Vestfold

    Digital AS

    Sandefjords

    Blad

    Gjengangeren

    Tnsbergs

    Blad

    Edda

    Vestfold

    Digital

    Consolidation

    ... To fewer company codeswith Profit Center groups

    (as of 2008.01).

    In 2007Edda Media wanted

    to go from a constellation ofmany Company codes...

    Edda

    Vestfold AS

    Challenges Consolidation / Merging

    Edda Media SSM | 19.08.2014 | Slide 10 |

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    Corporate demands

    Reorganization

    of all Financial

    reporting

    dimensions

    Edda Media SSM | 19.08.2014 | Slide 11 |

    Challenges Reorganization of all Financial reporting dimensions

    Newspapers

    Digital

    Other MediaChannel

    MagazinesNewspaper subscriptionbased Newspaper freesheets

    Radio

    Services

    Other

    TV

    Administratio

    n

    Sales &

    Marketing

    Supply Chain

    Editorial DistributionOtherPrinting

    Marketing Sales

    Functio

    ns

    FinanceHR

    Legal

    IT

    Management

    board

    Editorial

    managementDesktop

    publishing Editorial

    departments

    General

    News agency

    ProcurementProduction

    Other

    Other

    Office Costs

    Advertising

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    Challenges Complexity of System Interfaces

    Edda Media SSM | 19.08.2014 | Slide 12 |

    HFM

    ALTINNAnnonse System

    Adbase

    10.13.10.245

    10.13.10.249

    Infosoft, Opplags-

    System

    10.13.8.3

    Budlnn

    IDOC

    4 Stamdata kunder

    Bi z Talk 2002/2004PRD:Omtbi z05: 10.13.10.157

    PRD:Omtbi z06- 10.13.10.158

    TST:Omtbi z07: 10.13.10.159

    Jetform

    (Annonsefaktura)

    10.13.10.93

    AccountMatch

    Bank Avstemning

    Prematch-

    Innlesing av

    innbetalinger

    til SAP

    Scanner/ SAP

    Content Server

    10.13.10.73

    BANK

    Inkasso-

    Sergel

    Bud_Ansatt stamdata

    Print

    PRD: 10.13.10.92/00

    (nosapprd001)

    TST: 10.13.10.176/00

    (nosaptst001)

    UTV: 10.13.10.177/00

    (nosapdev001)

    Remitering

    Solution Manager 4.0

    10.13.10.45/SMP/00(ny

    pr.jan08)

    10.13.10.47/SMP/01 (gml)

    N3Sport og

    Tinde.no

    CRM

    Edda TrykkGule sider

    Termin

    rapport

    BPC

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    Challenges Edda Media: many ongoing projects!

    Edda Media SSM | 19.08.2014 | Slide 13 |

    Projects 02 04 09 10 12 01 05 09

    Technical Upgrade 4.6b -> ERP

    Remodel Reporting Dimensions

    New GL Implementation +Merger

    Rollout Old G/L to Edda Digital

    BPC (budgeting and reporting)

    Payroll + Time Administration

    Purchasing (MM) + Project

    System (PS)

    LiveNewGL

    2007 2008

    LiveERP

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    Implementation Approach Project New General Ledger: What is under the surface?

    Edda Media SSM | 19.08.2014 | Slide 15 |

    Change Management

    Impact on interfaces

    Complexity

    Planning

    Migration

    New General Ledgerconfiguration

    New General

    Ledger

    Project

    Impact on BW/other

    SAP modules

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    Implementation Approach Migration / No migration approachs

    Edda Media SSM | 19.08.2014 | Slide 16 |

    Upgrade Project

    R/3 -> ERP

    Traditional SAP Approach

    Blueprint new

    G/L

    Customizing &implementing

    new G/L

    Migration to

    new G/L

    New G/L Implementation Project

    Upgrade Project

    R/3 -> ERP

    Edda Media Approach

    New G/L Implementation Project

    Drawbacks: Date of migration is at the beginning of a fiscal year. Year end closing of old fiscal year must be completed

    prior to activation of New GL.

    Complexity of data mapping/migration.

    Drawbacks: Cutover activities.

    Historical data in another client. (if BW is not in place)

    Copy Productionclient withoutdata to a new

    client landscape

    Blueprintnew G/L

    Customizing &implementing

    new G/L

    Cutoveractivities

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    Implementation Approach Classic SAP : With Migration (not chosen)

    Edda Media SSM | 19.08.2014 | Slide 17 |

    Perform migration Transfer documents of phase 1 into new

    tables: FAGLFLEXA / FAGLFLEXT

    Run carry forward for the new fiscal year

    into the new totals table FAGLFLEXT

    Subsequent update of split info table for

    single items of old fiscal years that were

    open per migration date

    Year-end-close of old

    fiscal year

    Customize New GL

    Customize migration

    Activate split check (only relevant

    if document split shall be used)

    Create blueprint for New GL

    Planning of migration

    Analyze business processes if

    document split shall be used

    Customize document split

    Migration Principles

    Date of migration is at the beginning of a fiscal year (current or future).

    Year end closing of old fiscal year must be completed prior to activation of New GL.

    Source ledger of migration can be determined by company code and account.

    Old Fiscal Year

    Date of migration Date of activation

    Phase 0 Phase 1 Phase 2

    New Fiscal Year

    New G/LClassic G/LClassic G/L

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    Implementation Approach Edda Media SAP Landscape without Migration (chosen)

    Edda Media SSM | 19.08.2014 | Slide 18 |

    Client copy without master/transactional data

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    Implementation Approach New General Ledger/Merger Project organization

    Edda Media SSM | 19.08.2014 | Slide 19 |

    1. G/L Master Upload .

    2. Vendor Master Upload .3. Customer Master Upload .

    4. Asset Master Upload.

    5. Cost Center Master Upload .

    6. Profit Center Master Upload .

    7. Segment Master Upload.

    8. G/L Balances.

    9. P&L Balances.10. Vendor Open Items Upload.

    11. Customer Open Items Upload.12. Customer Products Upload.

    This is an example text. Go

    ahead an replace it with your

    own text.

    The Project Board

    It consisted of the stakeholders and key users. The Project Board met regularly

    to ensure that the project plans and activities were created and executed as

    planned. A through gap analysis identified the gaps between how the business

    operated and its needs against what the New General Ledger could do for the

    purpose of determining how to get from one state to a new state. Actual gap

    analysis was time consuming and it played a vital role in the blue print stage.

    The Resources

    Three types of resources were absolutely necessary -- end users, change

    team and technicians. The Change Team identified the gaps between the

    New General Ledger functionality and the business requirements. The

    Technical Team prepared the systems environment for the implementation.

    Plans

    Detailed plans needed to be developed for testing and cutting over fromthe old client to the new. There was a conversion period for master data

    and open items.

    New GL project: key determining factors.

    Plans

    ResourcesProject

    Board

    Example of New

    GL cutover

    activites.

    (client copy

    approach)

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    Option to expand standard accounting with

    industry specific fields and customer-

    defined fields and integration of

    management dimensions in the G/L.

    Parallel ledgers for each accounting

    standard (IFRS / IAS) provide possibilities

    for multiple valuations.

    Balanced Books For Any Dimension

    One version of the truth -> no FI/CO

    reconciliation / Reduced fragmentation.

    Multi-dimensional analysis: Legal

    entity reporting, segment reporting,

    management reporting.

    Unified Financial And Management Accounting

    Edda Media SSM | 19.08.2014 | Slide 21 |

    Compliance with different

    requirements such ascost of sales accounting.

    Greater transparency for

    auditing and acceleratedperiod-end closing.

    NewGeneral

    Ledger

    Balance sheet for multiple dimensions at

    lower levels than company codes withzero balance.

    Corporate GovernanceFast Close

    Benefits Functionality in the New General Ledger

    Parallel AccountingExtensibility / Flexibility

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    Benefits Keep and balance multiple ledgers faster and more accurately

    Edda Media SSM | 19.08.2014 | Slide 22 |

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    B fit i i l i i i d l

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    Benefits Financial Dimension Reporting Model

    Edda Media SSM | 19.08.2014 | Slide 25 |

    Sales

    AccountsProfit

    CenterGroups

    SegmentsFunctional

    Areas

    Cost Of Sales

    Other Cost

    Turnover

    Gross Profit

    EBITDA

    B fit N lib i ECC E l f R P i N GL

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    Benefits New report library in ECC: Example of Report Painter New GL report

    Edda Media SSM | 19.08.2014 | Slide 26 |

    B fit Edd M di j t hi t

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    Edda Media SSM | 19.08.2014 | Slide 27 |

    Merged Edda Media companies from around 70 to 35.

    Profitability analysis per product achieved by using the segmentdimension.

    Financial reporting process more transparent.

    Document split functionality allows Edda Media to meet present and(most likely) future corporate requirements.

    The parallel-valuation ledger presents the possibility of valuating

    assets diferently for IFRS purposes.

    The implementation of 2 additional online (at document entry)currencies: GBP and Euro.

    The New GL reduced the complexity of interfacing to the external

    planning and consolidating system (BPC / HFM ).

    Benefits Edda Media project achievements

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    Lessons Learned

    Edda Media SSM | 19.08.2014 | Slide 28 |

    Lessons Learned P j t Ti

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    Lessons Learned Project Tips

    Edda Media SSM | 19.08.2014 | Slide 29 |

    Enable the New G/L in a sandboxclient and trysome scenarios there.

    Consider a client copy instead of a New GL migration project. (specially relevant

    consideration if you already have a BW solution.)

    Zero balance configuration is only useful if you want to create a COMPLETE

    balance sheet for a specific characteristic.

    If document split functionality is to be used, start thinking about the classificationof document types and GL accounts.

    If you have not gone through a euro implementation project, consider adding it as

    an extra currency.

    Plan sufficient time for the asset accounting configuration and cutover activities.

    Do not implement a parallel ledger until you are sure it is needed

    (performance). You can always add it later!

    If you have CO-PA installed, have the segment field derived from Profit Center

    (SAP recommendation...).

    Remember that allocations, assesments and budgeting performed in the

    New G/L are not synchronized with CO.

    Use the New G/L library in report writer/painter and create cube reports.

    Attend to course AC210(New General Ledger Accounting).

    Summary

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    Summary

    Edda Media SSM | 19.08.2014 | Slide 30 |

    What is the cost of migrating your historical

    financial accounting data to the new structures?

    This is the crucial project decision between having or

    not having a New GL migration project (one or two

    projects)

    Should you consider a reorganization of your

    financial reporting dimensions?

    Might be the time to implement new dimensions like

    functional area/segment, or reorganize the existing

    ones.

    Determine carefully what New GL functionality

    is required.

    Do you need a zero balance for a dimension?

    Do you need parallel ledgers?

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    Mellomfoil

    Edda Media Vision:

    Norways bravest and most innovative media company