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Russeu Werrs [email protected] 222East34tn St. Apt 1002. New York, New York 10016. (703) 618-1300 SUllllARY: Always Gets The Job Done: Assess needs and implement solutions effectively lnnovatlve Thlnker: Continually develop creative strategies to deliver results Bullde Consultatlve Relatlonshlps: Understand true goals and exceed them lnsplratlonal Manager: Productively manage diverse people and tasks EXPERIENCE: ENTER:MARKETING. New York, New York Full-circle global marketing agency Senior Marketlng Dlrcctor 2012-Present Develop strategy for company/client projects, oversee management of daily operations, :* [[fly:lllT?f#"::ff* "#'fude use or project manasement softrvare o Created sales motivation website that recorded $278MM in closed deals in a year o Built gamification system, increasing usage from 46 to 1,014 partners : ##ifri''"lltr'"Tffiffi[";;:lll$H*#:: hT!s"T,;s::: *" keynotes, demo booths, conference surveys, and a trivia game into one mobile hub o Brainstormed he creative heme for multiple national campaigns . lnstrumental in developing organization from 9-person marketing firm specializing in direct maitto 38-person comprehensive global marketing agency ; "':il;::t: J u nior Marketins Director sinc e 20 1 2 2011-2012 :'e"J,[il:i"T.i:T::'i"8fl 11 jJil'Sfl ,[i*:lT:".T-H.',1'lXn;,,"n,ngwithon,y doing extemal direct mail campaigns and now trusting the company with year long internalsystems Developed mobile app that connected client sales team with partners for joint meetings that recorded $65MM pipeline in one quarter Spearheaded first event gamification system, recording attendee activity on Facebook, Twitter, lnstagram, Foursquare, Blogs, YouTube and QR Codes :":il::i::::r" in North America' south America' Europe' Asia' and Austraria 2010-201 1 y'Tffi1i5T:f;''1fTff flir'J:li execute nrst promotionar emalrs ror the asency which reduced direct mailcosts by 30o/o and average project life-cycle by 2 weeks CORPORATE EXECUilVE BOARD. Washington, D.C. Best practices consulting company Marketing Assoclate ZXlS-2mg Conducted marketing research and cold called for sales meetings. o Advised Fortune 500 Chief lnformation Officers (ClOs) daily on strategic initiatives o Appointed as Captain to lead a 12-person team o Ranked #1 revenue producing partnership globally, out of 50+ teams o lnvented, implemented, and gained adoption of unique strategic email marketing initiative by more than 50 colleagues EDUCATION: WAKE FOREET UNIVERSITY, Winston-Salem, North Carolina 2(X)'l.2(na :*L?ffiJ l[""Ltf ili]'tr iona r stud ies & Reris ion SKILLS/GIVIC: Advanced in MS Office, Various CRMs, Eagle Scout, Captain of Chess Team

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Page 1: Img 20141016 0001

Russeu [email protected] 222East34tn St. Apt 1002. New York, New York 10016. (703) 618-1300

SUllllARY: Always Gets The Job Done: Assess needs and implement solutions effectivelylnnovatlve Thlnker: Continually develop creative strategies to deliver resultsBullde Consultatlve Relatlonshlps: Understand true goals and exceed themlnsplratlonal Manager: Productively manage diverse people and tasks

EXPERIENCE: ENTER:MARKETING. New York, New YorkFull-circle global marketing agencySenior Marketlng Dlrcctor 2012-PresentDevelop strategy for company/client projects, oversee management of daily operations,

:* [[fly:lllT?f#"::ff* "#'fude use or project manasement softrvareo Created sales motivation website that recorded $278MM in closed deals in a yearo Built gamification system, increasing usage from 46 to 1,014 partners

: ##ifri''"lltr'"Tffiffi[";;:lll$H*#:: hT!s"T,;s::: *"

keynotes, demo booths, conference surveys, and a trivia game into one mobile hubo Brainstormed he creative heme for multiple national campaigns. lnstrumental in developing organization from 9-person marketing firm specializing in

direct maitto 38-person comprehensive global marketing agency

; "':il;::t:

J u nior Marketins Director sinc e 20 1 2

2011-2012

:'e"J,[il:i"T.i:T::'i"8fl 11 jJil'Sfl ,[i*:lT:".T-H.',1'lXn;,,"n,ngwithon,y

doing extemal direct mail campaigns and now trusting the company with year longinternalsystemsDeveloped mobile app that connected client sales team with partners for jointmeetings that recorded $65MM pipeline in one quarterSpearheaded first event gamification system, recording attendee activity onFacebook, Twitter, lnstagram, Foursquare, Blogs, YouTube and QR Codes

:":il::i::::r" in North America' south America' Europe' Asia' and Austraria

2010-201 1

y'Tffi1i5T:f;''1fTff flir'J:li execute nrst promotionar emalrs ror the asencywhich reduced direct mailcosts by 30o/o and average project life-cycle by 2 weeks

CORPORATE EXECUilVE BOARD. Washington, D.C.Best practices consulting companyMarketing Assoclate ZXlS-2mgConducted marketing research and cold called for sales meetings.o Advised Fortune 500 Chief lnformation Officers (ClOs) daily on strategic initiativeso Appointed as Captain to lead a 12-person teamo Ranked #1 revenue producing partnership globally, out of 50+ teamso lnvented, implemented, and gained adoption of unique strategic email marketing

initiative by more than 50 colleagues

EDUCATION: WAKE FOREET UNIVERSITY, Winston-Salem, North Carolina 2(X)'l.2(na

:*L?ffiJ l[""Ltf ili]'tr iona r stud ies & Reris ion

SKILLS/GIVIC: Advanced in MS Office, Various CRMs, Eagle Scout, Captain of Chess Team

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