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iMET 5HomeNetToo Poster SessionDavid Bayne
HomeNetToo
Bridging the Digital DivideMichigan State University
Lansing, Michigan
http://www.homenettoo.org
David Bayne HomeNetToo Poster Session iMET 5
HomeNetTooMichigan State University
Parts to this Session• Description of the
HomeNetToo Project• Results in Adults• Results in Children• Interface Issues
iMET 5HomeNetToo Poster SessionDavid Bayne
HomeNetToo Project Sections
• Project Description
• Results among Adults
• Effects among Children
• Interface Problems and Issues
• Project References
David Bayne HomeNetToo Poster Session iMET 5
Project Description
HomeNetToo
David Bayne HomeNetToo Poster Session iMET 5
Questions Researched
The NSF funded this program to look at two major questions:
1. What causes people to use or not use the Internet?
2. What effects does Internet use have on people?
As you’ll see, the results are a fascinating glimpse into humanity
David Bayne HomeNetToo Poster Session iMET 5
Project Description
90 Low-Income families were chosen to receive computers and Internet access.
Most are single-parent, African-American families
None had Internet access prior to the project
David Bayne HomeNetToo Poster Session iMET 5
Project Description—Focus
• Frequency of Internet use
• Nature of Internet use• Demographic
correlation of Internet use
• Personal accounts of experiences with the Internet, both Quantitative and Ethnographic
Research focused on:
David Bayne HomeNetToo Poster Session iMET 5
Project Description--Training
• Training provided to one-third of the families
• Internet was introduced as communication tool (e-mail, chat, etc)
• Training provided to second one-third of the families
• Internet was introduced as an information tool (web search, newsgroups)
Final one-third is the Control Group, and received no additional training.
David Bayne HomeNetToo Poster Session iMET 5
Project Description--Shopping
• One-half of the families taught how to use internet to consume (internet shopping)
• One-half of the families not taught to shop (but allowed to)
Identical monetary compensation for both groups
David Bayne HomeNetToo Poster Session iMET 5
Project Evaluation--Surveys
On-line Surveys at:• Pre-trial (before)• 1 month• 3 months• 9 months• 15 months (Post-Trial)
Surveys Measures Focus on:
• Prior Internet Use• Motivational,• Affective, and• Cognitive factors
hypothesized to affect Internet use/influenced by use
David Bayne HomeNetToo Poster Session iMET 5
Project Focus—Cognitive Style
• Examine relationship between cognitive style and Internet use
• Implications of this relationship for Interface design
• Ethnographic, observational and survey methodologies are used to identify cognitive style types
• User interfaces designed to match cognitive style types identified
• Focus on structure and processes that underlie information processing
• Experiements will examine effects of matching user cognitive style with interface design
David Bayne HomeNetToo Poster Session iMET 5
Project Implications and Understandings
• Antecedents of Internet use within individuals & contexts
• Consequences of Internet use for individuals & society
• Implications for reducing the Digital Divide
• Motivational and affective factors in Internet use used to establish guidelines for introducing & sustaining use
• Evidence of cognitive style used to establish guidelines for interface design(Support individual and cultural differences in tech use)
David Bayne HomeNetToo Poster Session iMET 5
Results among Adults
HomeNetToo
David Bayne HomeNetToo Poster Session iMET 5
Results in Adults
• Participants focused on Web and E-Mail activities
• Infrequent E-Mail at beginning
• Average 3 E-Mails per week
• Half used E-Mail
• 25% spent no time online
• 25% spend over 36 minutes per day online
• Visited about 9 domains (average) per session
• African-Americans used Web less than European-Americans
• E-Mail usage was not significantly different between ethnic groups
David Bayne HomeNetToo Poster Session iMET 5
Results in Adults (Continued)
• Age negatively related to number of sessions and domains visited
• Small correlation only• Older participants
(over median of 38 years) used Internet less than younger (under 38)
• Greater education = more time online
• Greater education = more Internet sessions
• High school or less = less time online
• High school or less=fewer Internet sessions
David Bayne HomeNetToo Poster Session iMET 5
Results in Adults (Continued)
• E-Mail facilitated communication
• Adults saw no purpose for Chat rooms
• Internet = Parenting Tool
(Emphasis on Homework for kids)
• Internet = meet practical needs
• Better than going to the Library (less travel) (African-Americans especially)
• Low skill users more likely to see potential of Internet access
David Bayne HomeNetToo Poster Session iMET 5
Results in Adults (Continued)
• Refuge/Personal Retreat
• Fill time, relieve boredom, transition between activities
• Stress relief
• Image Enhancer• Computer at home =
higher status in neighborhood
David Bayne HomeNetToo Poster Session iMET 5
Concerns of Adults
• Saw danger in Internet
• Sense of destructiveness
• Worried about their Kids/Responsibilities as Parents
• Hypnotic/Isolating
• Validity of information questioned
Some dangers stated:• Porn• Predators (especially
in chat rooms)• Issues of Parent-Child
Trust (need to trust their kids, but worried)
• Delivered less than claimed
David Bayne HomeNetToo Poster Session iMET 5
Concerns (Continued)
• Faulty Performance (slow/unreliable)
• Inadequate guidance: expected computer to be more helpful solving problems
• Learning took lots of time/effort
• Alien Logic/’Foreign’ Language
• Jargon and codes confusing
• Classes not always helpful
• Lack of support
• Interface Design got in the way of operating/ using/ learning
David Bayne HomeNetToo Poster Session iMET 5
Effects among Children
HomeNetToo
David Bayne HomeNetToo Poster Session iMET 5
Effects and Achievement Among Children
No negative effect:• social involvement• Physiological well-
being• Increases GPA from
2.0 to 2.2 or higher on average, Standardized test scores UP also!
• More time on Web = Better grades in School
• Text-based nature of Web pages = Kids read more = Better achievement in school & better Test Scores
David Bayne HomeNetToo Poster Session iMET 5
Children Online
Most time spent on:• School-related
Research• Pursuing Hobbies
• Stayed home with family, not away at Library
• Extra time to work on computer skills
• No evidence of reduced social contact
David Bayne HomeNetToo Poster Session iMET 5
Interface Problems and Issues
HomeNetToo
David Bayne HomeNetToo Poster Session iMET 5
Interface Issues
• Internet ‘Language’ seems foreign
• Logic not intuitive
• Internet requires a ‘Secret’ to use
• Need more user-oriented design
Photo from http://www.mindlab.org/shockwave/ming/gallery/thesis7.htm
David Bayne HomeNetToo Poster Session iMET 5
Interface Issues (Continued)
• Cognitive style affect Internet use
• M.I.N.D. Lab at MSU designed interfaces to match cognitive style types
Types of Interface tested:• Regular web-style
interface• Spatialized 3-D
environment• Interactive
Interpersonal Interface
David Bayne HomeNetToo Poster Session iMET 5
Sample Interface
• High Blood Pressure information presented in all 3 methods
Same for all 3:
• All text
• All images
• Basic “page” arrangement
• Background of the pages
• Fundamental groupings and categories of pages
David Bayne HomeNetToo Poster Session iMET 5
Sample Interface
Variable Design Features• The means of
navigation• The overall look and
feel of the interface
• Participants assigned randomly to three interfaces.
• assigned interface was projected to a big screen.
• used a mouse
• to navigate the HBP content with the Internet browser
David Bayne HomeNetToo Poster Session iMET 5
Magazine-Style Interface
• Used as “control”• All information
presented as text or images
• Navigated through the three layers of information by clicking on hyperlinks
• Main headings (one or two sentences) followed by bullet points of supplementary information.
• Two-dimensional picture related to each main heading was displayed adjacent to it.
David Bayne HomeNetToo Poster Session iMET 5
Spatial Interface
• Organized into thematic buildings similar to top level of hierarchial menu in control interface
• Navigated through three-dimensional courtyard to select building
• Placed them within a large room
• Each room contained posters with links
• (equivalent to those provided at the second level of the magazine-style interface menu)
• Selected page by clicking on a poster; page appeared in new window, contained the same text and images as in the other interface conditions
David Bayne HomeNetToo Poster Session iMET 5
Interpersonal Interface
• Contained anthropomorphic African-American character - an intelligent agent
• Agent guided participant through information
• Information presented on web pages identical to those used in the control interface
• Agent introduced self (orally) and asked participant to select a topic
• Same topics included in other interface conditions
• Participant made selection with oral request to agent
• Page containing information was displayed
• Agent introduced (orally) main points on the page
David Bayne HomeNetToo Poster Session iMET 5
Interface Results: Learning
• Major Hypothesis: Participants learn more with culturally adapted interfaces than with the control (magazine-style) interface.
• Hypothesis not supported for measures of basic knowledge or behavioral knowledge about high blood pressure
David Bayne HomeNetToo Poster Session iMET 5
Interface Results: Attitude
• Attitudes toward the information source affected
• No difference between the Spatial and Interpersonal interfaces
• Participants in culturally adapted interface conditions had more favorable attitudes than did those in the Control interface condition
David Bayne HomeNetToo Poster Session iMET 5
Interface Results: Cognitive Styles Influence Interface
• Prediction that individual differences in cognitive style would influence the efficacy of culturally adapted interfaces.
• Learning maximized when interface was adapted to learner's spatial learning preference dimension of cognitive style
David Bayne HomeNetToo Poster Session iMET 5
Learning Preference and Stimulus Interface
• All groups = Similar & Least Favorable Attitudes toward Control Interface Condition
• Groups with lower preference for Spatial Learning = Less Favorable Attitudes than higher Spatial Learning preference groups when interface was spatial
• Lesser preference for Spatial Learning = better for Interpersonal Interface, but not from a spatial interface (attitudes toward information source)
David Bayne HomeNetToo Poster Session iMET 5
Interface Conclusions
• Culturally adapted interfaces can benefit learning in virtual environments
• If Interfaces adapted to Culturally-influenced cognitive style = more favorable attitudes toward the information source
• Culturally adapted interfaces = better learning when match user's cognitive style than when did not
• Strong Spatial Learning preference = Learn best when a 3-D Spatial Interface was used
• Strong Interpersonal Learning preference = perform best when information presented using Interpersonal Interface
David Bayne HomeNetToo Poster Session iMET 5
Interface Conclusions(Continued)
• Both cultural and individual characteristics should be considered in designing user interface
• Within cultures, individuals will vary in a variety of characteristics that may be relevant to interface design
• Research has thus far focused on personality and on cognitive style.
• Future research needed to identify both individual and cultural characteristics that can be mapped to features of interface design
• Findings from research could be used to develop a set of guidelines for user-oriented design
• Benefit to education, job-training and e-commerce
David Bayne HomeNetToo Poster Session iMET 5
Project References
HomeNetToo
David Bayne HomeNetToo Poster Session iMET 5
Culture, media & mind. (2002). Retrieved August 10, 2003, from http://www.mindlab.org/web2/research/culture.htm
Iacono, C. Suzanne. (2002). NSF award abstract: ITR: HomeNetToo: Motivational, affective and cognitive factors and Internet use: Explaining the digital divide and the Internet paradox. Retrieved August 9, 2003, from http://www.fastlane.nsf.gov/servlet/showaward?award=0085348
Jackson, Linda A. (2003). HomeNetToo. Retrieved August 1, 2003, from http://www.msu.edu/user/jackso67/homenettoo/main.html
Jackson, Linda. A., Barbatsis, Gretchen., Biocca, Frank., Zhao, Yong., von Eye, Alexander., & Fitzgerald, Hiram. E. (2002). Home Intenet use in low-income families: Frequency, nature, and correlates of early Internet use in the HomeNetToo project. Retrieved August 10, 2003, from http://www2002.org/CDROM/alternate/649/
Jackson, Linda. A., Biocca, Frank. A., von Eye, Alexander., Barbatsis, Gretchen., Fitzgerald, Hiram. E., Zhao, Yong., et al. (2003). HomeNetToo: Motivational, affective and cognitive factors and Internet use: Explaining the digital divide and the Internet paradox. Retrieved August 9, 2003, from http://www10.org/program/society/jackson/JacksonWS6.htm
Jackson, Linda. A., von Eye, Alexander., & Biocca, Frank. A. (2003). The social impact of Internet use: Findings from the other side of the digital divide. Retrieved August 10, 2003, from http://www2003.org/cdrom/papers/poster/p168/SocialImpactofInternetUse.htm
Nichols, Sue. (2000). 'U' assumes leadership role in untangling Web. Retrieved August 10, 2003, from http://www.newsbulletin.msu.edu/oct12/untangle.html
HomeNetToo Project References
David Bayne HomeNetToo Poster Session iMET 5
Student Achievement ReferencesAre children who use the Internet smarter?. (2003). Retrieved August 9, 2003, from http://www.laep.org/08_01_03/internet.html
Better grades for web surfers. (2003, August 1). Applesforhealth.com Retrieved August 10, 2003, from http://www.applesforhealth.com/ChildrensHealth/betgradwebs5.html
Martin, Mike. (2003). Internet use is not harmful to kids' health, say researchers. Retrieved August 9, 2003, from http://www.newsfactor.com/perl/story/22006.html
Michigan State University study: Children who spend more time online do better in school. (2003). Retrieved August 10, 2003, from http://www.ascribe.org/cgi-bin/spew4th.pl?ascribeid=20030728.063351&time=07%2018%20PDT&year=2003&public=1
Michigan State University. (2003). MSU Study: Children who spend more time online do better in school. Retrieved August 10, 2003, from http://newsroom.msu.edu/news/archives/2003/07/homenettoo.html
Murray, Corey. (2003). Study: Web use may boost student achievement. Retrieved August 10, 2003, from http://www.eschoolnews.com/news/ssunreg.cfm?ArticleID=4536&ul=%2Fnews%2FshowStory%2Ecfm%3FArticleID%3D4536
David Bayne HomeNetToo Poster Session iMET 5
Interface ReferencesTang, Ming. (2003). Spacial interface and interpersonal interface design - Design report for HomeNetToo project. Retrieved August 10, 2003, from http://www.mindlab.org/shockwave/ming/gallery/thesis7.htm
Jackson, Linda. A., Biocca, Frank., Lim, Lynette., Bradburn, Keith., Tang, Ming., Mou, Weimin., et al. (2003). Effects of culturally adapted interfaces on learning and attitudes: Findings from the HomeNetToo project. Retrieved August 10, 2003, from http://www.mindlab.org/shockwave/ming/gallery/thesism/hn2.pdf
Martin, Mike. (2003). Internet use is not harmful to kids' health, say researchers. Retrieved August 10, 2003, from http://www.newsfactor.com/perl/story/22006.html