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iMET 5 HomeNetToo Poster Session David Bayne HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan http://www.homenettoo.org

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Page 1: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

iMET 5HomeNetToo Poster SessionDavid Bayne

HomeNetToo

Bridging the Digital DivideMichigan State University

Lansing, Michigan

http://www.homenettoo.org

Page 2: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

HomeNetTooMichigan State University

Parts to this Session• Description of the

HomeNetToo Project• Results in Adults• Results in Children• Interface Issues

Page 3: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

iMET 5HomeNetToo Poster SessionDavid Bayne

HomeNetToo Project Sections

• Project Description

• Results among Adults

• Effects among Children

• Interface Problems and Issues

• Project References

Page 4: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project Description

HomeNetToo

Page 5: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Questions Researched

The NSF funded this program to look at two major questions:

1. What causes people to use or not use the Internet?

2. What effects does Internet use have on people?

As you’ll see, the results are a fascinating glimpse into humanity

Page 6: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project Description

90 Low-Income families were chosen to receive computers and Internet access.

Most are single-parent, African-American families

None had Internet access prior to the project

Page 7: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project Description—Focus

• Frequency of Internet use

• Nature of Internet use• Demographic

correlation of Internet use

• Personal accounts of experiences with the Internet, both Quantitative and Ethnographic

Research focused on:

Page 8: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project Description--Training

• Training provided to one-third of the families

• Internet was introduced as communication tool (e-mail, chat, etc)

• Training provided to second one-third of the families

• Internet was introduced as an information tool (web search, newsgroups)

Final one-third is the Control Group, and received no additional training.

Page 9: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project Description--Shopping

• One-half of the families taught how to use internet to consume (internet shopping)

• One-half of the families not taught to shop (but allowed to)

Identical monetary compensation for both groups

Page 10: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project Evaluation--Surveys

On-line Surveys at:• Pre-trial (before)• 1 month• 3 months• 9 months• 15 months (Post-Trial)

Surveys Measures Focus on:

• Prior Internet Use• Motivational,• Affective, and• Cognitive factors

hypothesized to affect Internet use/influenced by use

Page 11: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project Focus—Cognitive Style

• Examine relationship between cognitive style and Internet use

• Implications of this relationship for Interface design

• Ethnographic, observational and survey methodologies are used to identify cognitive style types

• User interfaces designed to match cognitive style types identified

• Focus on structure and processes that underlie information processing

• Experiements will examine effects of matching user cognitive style with interface design

Page 12: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project Implications and Understandings

• Antecedents of Internet use within individuals & contexts

• Consequences of Internet use for individuals & society

• Implications for reducing the Digital Divide

• Motivational and affective factors in Internet use used to establish guidelines for introducing & sustaining use

• Evidence of cognitive style used to establish guidelines for interface design(Support individual and cultural differences in tech use)

Page 13: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Results among Adults

HomeNetToo

Page 14: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Results in Adults

• Participants focused on Web and E-Mail activities

• Infrequent E-Mail at beginning

• Average 3 E-Mails per week

• Half used E-Mail

• 25% spent no time online

• 25% spend over 36 minutes per day online

• Visited about 9 domains (average) per session

• African-Americans used Web less than European-Americans

• E-Mail usage was not significantly different between ethnic groups

Page 15: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Results in Adults (Continued)

• Age negatively related to number of sessions and domains visited

• Small correlation only• Older participants

(over median of 38 years) used Internet less than younger (under 38)

• Greater education = more time online

• Greater education = more Internet sessions

• High school or less = less time online

• High school or less=fewer Internet sessions

Page 16: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Results in Adults (Continued)

• E-Mail facilitated communication

• Adults saw no purpose for Chat rooms

• Internet = Parenting Tool

(Emphasis on Homework for kids)

• Internet = meet practical needs

• Better than going to the Library (less travel) (African-Americans especially)

• Low skill users more likely to see potential of Internet access

Page 17: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Results in Adults (Continued)

• Refuge/Personal Retreat

• Fill time, relieve boredom, transition between activities

• Stress relief

• Image Enhancer• Computer at home =

higher status in neighborhood

Page 18: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Concerns of Adults

• Saw danger in Internet

• Sense of destructiveness

• Worried about their Kids/Responsibilities as Parents

• Hypnotic/Isolating

• Validity of information questioned

Some dangers stated:• Porn• Predators (especially

in chat rooms)• Issues of Parent-Child

Trust (need to trust their kids, but worried)

• Delivered less than claimed

Page 19: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Concerns (Continued)

• Faulty Performance (slow/unreliable)

• Inadequate guidance: expected computer to be more helpful solving problems

• Learning took lots of time/effort

• Alien Logic/’Foreign’ Language

• Jargon and codes confusing

• Classes not always helpful

• Lack of support

• Interface Design got in the way of operating/ using/ learning

Page 20: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Effects among Children

HomeNetToo

Page 21: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Effects and Achievement Among Children

No negative effect:• social involvement• Physiological well-

being• Increases GPA from

2.0 to 2.2 or higher on average, Standardized test scores UP also!

• More time on Web = Better grades in School

• Text-based nature of Web pages = Kids read more = Better achievement in school & better Test Scores

Page 22: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Children Online

Most time spent on:• School-related

Research• Pursuing Hobbies

• Stayed home with family, not away at Library

• Extra time to work on computer skills

• No evidence of reduced social contact

Page 23: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interface Problems and Issues

HomeNetToo

Page 24: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interface Issues

• Internet ‘Language’ seems foreign

• Logic not intuitive

• Internet requires a ‘Secret’ to use

• Need more user-oriented design

Photo from http://www.mindlab.org/shockwave/ming/gallery/thesis7.htm

Page 25: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interface Issues (Continued)

• Cognitive style affect Internet use

• M.I.N.D. Lab at MSU designed interfaces to match cognitive style types

Types of Interface tested:• Regular web-style

interface• Spatialized 3-D

environment• Interactive

Interpersonal Interface

Page 26: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Sample Interface

• High Blood Pressure information presented in all 3 methods

Same for all 3:

• All text

• All images

• Basic “page” arrangement

• Background of the pages

• Fundamental groupings and categories of pages

Page 27: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Sample Interface

Variable Design Features• The means of

navigation• The overall look and

feel of the interface

• Participants assigned randomly to three interfaces.

• assigned interface was projected to a big screen.

• used a mouse

• to navigate the HBP content with the Internet browser

Page 28: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Magazine-Style Interface

• Used as “control”• All information

presented as text or images

• Navigated through the three layers of information by clicking on hyperlinks

• Main headings (one or two sentences) followed by bullet points of supplementary information.

• Two-dimensional picture related to each main heading was displayed adjacent to it.

Page 29: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Spatial Interface

• Organized into thematic buildings similar to top level of hierarchial menu in control interface

• Navigated through three-dimensional courtyard to select building

• Placed them within a large room

• Each room contained posters with links

• (equivalent to those provided at the second level of the magazine-style interface menu)

• Selected page by clicking on a poster; page appeared in new window, contained the same text and images as in the other interface conditions

Page 30: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interpersonal Interface

• Contained anthropomorphic African-American character - an intelligent agent

• Agent guided participant through information

• Information presented on web pages identical to those used in the control interface

• Agent introduced self (orally) and asked participant to select a topic

• Same topics included in other interface conditions

• Participant made selection with oral request to agent

• Page containing information was displayed

• Agent introduced (orally) main points on the page

Page 31: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interface Results: Learning

• Major Hypothesis: Participants learn more with culturally adapted interfaces than with the control (magazine-style) interface.

• Hypothesis not supported for measures of basic knowledge or behavioral knowledge about high blood pressure

Page 32: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interface Results: Attitude

• Attitudes toward the information source affected

• No difference between the Spatial and Interpersonal interfaces

• Participants in culturally adapted interface conditions had more favorable attitudes than did those in the Control interface condition

Page 33: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interface Results: Cognitive Styles Influence Interface

• Prediction that individual differences in cognitive style would influence the efficacy of culturally adapted interfaces.

• Learning maximized when interface was adapted to learner's spatial learning preference dimension of cognitive style

Page 34: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Learning Preference and Stimulus Interface

• All groups = Similar & Least Favorable Attitudes toward Control Interface Condition

• Groups with lower preference for Spatial Learning = Less Favorable Attitudes than higher Spatial Learning preference groups when interface was spatial

• Lesser preference for Spatial Learning = better for Interpersonal Interface, but not from a spatial interface (attitudes toward information source)

Page 35: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interface Conclusions

• Culturally adapted interfaces can benefit learning in virtual environments

• If Interfaces adapted to Culturally-influenced cognitive style = more favorable attitudes toward the information source

• Culturally adapted interfaces = better learning when match user's cognitive style than when did not

• Strong Spatial Learning preference = Learn best when a 3-D Spatial Interface was used

• Strong Interpersonal Learning preference = perform best when information presented using Interpersonal Interface

Page 36: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Interface Conclusions(Continued)

• Both cultural and individual characteristics should be considered in designing user interface

• Within cultures, individuals will vary in a variety of characteristics that may be relevant to interface design

• Research has thus far focused on personality and on cognitive style.

• Future research needed to identify both individual and cultural characteristics that can be mapped to features of interface design

• Findings from research could be used to develop a set of guidelines for user-oriented design

• Benefit to education, job-training and e-commerce

Page 37: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Project References

HomeNetToo

Page 38: IMET 5David BayneHomeNetToo Poster Session HomeNetToo Bridging the Digital Divide Michigan State University Lansing, Michigan

David Bayne HomeNetToo Poster Session iMET 5

Culture, media & mind. (2002). Retrieved August 10, 2003, from http://www.mindlab.org/web2/research/culture.htm

Iacono, C. Suzanne. (2002). NSF award abstract: ITR: HomeNetToo: Motivational, affective and cognitive factors and Internet use: Explaining the digital divide and the Internet paradox. Retrieved August 9, 2003, from http://www.fastlane.nsf.gov/servlet/showaward?award=0085348

Jackson, Linda A. (2003). HomeNetToo. Retrieved August 1, 2003, from http://www.msu.edu/user/jackso67/homenettoo/main.html

Jackson, Linda. A., Barbatsis, Gretchen., Biocca, Frank., Zhao, Yong., von Eye, Alexander., & Fitzgerald, Hiram. E. (2002). Home Intenet use in low-income families: Frequency, nature, and correlates of early Internet use in the HomeNetToo project. Retrieved August 10, 2003, from http://www2002.org/CDROM/alternate/649/

Jackson, Linda. A., Biocca, Frank. A., von Eye, Alexander., Barbatsis, Gretchen., Fitzgerald, Hiram. E., Zhao, Yong., et al. (2003). HomeNetToo: Motivational, affective and cognitive factors and Internet use: Explaining the digital divide and the Internet paradox. Retrieved August 9, 2003, from http://www10.org/program/society/jackson/JacksonWS6.htm

Jackson, Linda. A., von Eye, Alexander., & Biocca, Frank. A. (2003). The social impact of Internet use: Findings from the other side of the digital divide. Retrieved August 10, 2003, from http://www2003.org/cdrom/papers/poster/p168/SocialImpactofInternetUse.htm

Nichols, Sue. (2000). 'U' assumes leadership role in untangling Web. Retrieved August 10, 2003, from http://www.newsbulletin.msu.edu/oct12/untangle.html

HomeNetToo Project References

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David Bayne HomeNetToo Poster Session iMET 5

Student Achievement ReferencesAre children who use the Internet smarter?. (2003). Retrieved August 9, 2003, from http://www.laep.org/08_01_03/internet.html

Better grades for web surfers. (2003, August 1). Applesforhealth.com Retrieved August 10, 2003, from http://www.applesforhealth.com/ChildrensHealth/betgradwebs5.html

Martin, Mike. (2003). Internet use is not harmful to kids' health, say researchers. Retrieved August 9, 2003, from http://www.newsfactor.com/perl/story/22006.html

Michigan State University study: Children who spend more time online do better in school. (2003). Retrieved August 10, 2003, from http://www.ascribe.org/cgi-bin/spew4th.pl?ascribeid=20030728.063351&time=07%2018%20PDT&year=2003&public=1

Michigan State University. (2003). MSU Study: Children who spend more time online do better in school. Retrieved August 10, 2003, from http://newsroom.msu.edu/news/archives/2003/07/homenettoo.html

Murray, Corey. (2003). Study: Web use may boost student achievement. Retrieved August 10, 2003, from http://www.eschoolnews.com/news/ssunreg.cfm?ArticleID=4536&ul=%2Fnews%2FshowStory%2Ecfm%3FArticleID%3D4536 

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David Bayne HomeNetToo Poster Session iMET 5

Interface ReferencesTang, Ming. (2003). Spacial interface and interpersonal interface design - Design report for HomeNetToo project. Retrieved August 10, 2003, from http://www.mindlab.org/shockwave/ming/gallery/thesis7.htm

Jackson, Linda. A., Biocca, Frank., Lim, Lynette., Bradburn, Keith., Tang, Ming., Mou, Weimin., et al. (2003). Effects of culturally adapted interfaces on learning and attitudes: Findings from the HomeNetToo project. Retrieved August 10, 2003, from http://www.mindlab.org/shockwave/ming/gallery/thesism/hn2.pdf

Martin, Mike. (2003). Internet use is not harmful to kids' health, say researchers. Retrieved August 10, 2003, from http://www.newsfactor.com/perl/story/22006.html