iit 2tion final

9
(from Browsing Center to Acquisition) 8th October 2011 For Department of Management Studies(DOMS), IIT Madras

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2tion.com from browsing center to acquisition

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Page 1: Iit 2tion final

(from Browsing Center to Acquisition)

8th October 2011For Department of Management Studies(DOMS),IIT Madras

Page 2: Iit 2tion final

Bio

Mandapam.com – In talks for a tie-up with the largest matrimonial site of India

2tion.com – Got funding from Chennai Angels & acquired by EdServ

AreaPartner.com – Got approval from Limca book of Record 2012

MyIndiaMydream.com – Online reality essay competition for students

Humthum apps – Selected as “Best Apps” in all India mobile apps competition conducted by SiliconIndia in New Delhi

Page 3: Iit 2tion final

How 2tion.com ?

Origination of Idea Developing the idea Final product Product to user experience Marketing

Page 4: Iit 2tion final

Teething Difficulties Reaching Students Income generation Raising Funds Attracting quality

tutors

Viral Marketing

Advertisements

Business Competition

Good supply of students

Page 5: Iit 2tion final

Students - Benefits

Competition Quiz / Essay

Scholarship & Study material assistance

Free subject wise e-booksFree SMS Facility

& WAP (new)

Pod Casting (New)

Results on Mobile (New) (Only India)

Create Study Groups

Select best Tutor (Home / Online)

Career Guidance (New)

Win exciting gifts & Prizes Student - Counseling

Home Work Support

www.2tion.com

Page 6: Iit 2tion final

Conduct Online Test (New)

Select Students for Online & Home Tuition

Free Whiteboard Facility

Support Students for Home Work

Free SMS Facility & WAP (new)

Training Provided for Online Tuition

Support for creating & marketing e-books

Profile visible to all

Own Website

Available on Search

Webinars (New) Pod Casting (New)

Online Calendar (New)

Premium Tutors - Benefits

www.2tion.com

Page 7: Iit 2tion final

Lessons learnt

Never under estimate the value of company Collaboration better than individualism Smart work Extend the yield point Separating Personal life from Business

Page 8: Iit 2tion final

Questions ?

Page 9: Iit 2tion final

Thank you !!

[email protected]