First and OnlyFilm Festival TV

Career CommunicationsWintech IT Park,, Kollam Kerala 690518 INDIA

www.ifftvcom |: +91 9495520361rajan@careermag.in

“We want to live by each other's happiness, not by each other's misery” -Charlie Chaplin

A unique business model, IFFTV, a TV channel totally dedicated for Film Festivals, entertainment, music and information related to film and broadcast industry, may be first in the world. This will be a fusion of online, mobile and satellite platforms.

IFFTV- is a reality TV concept for introducing film festival related content and promotion of films and film related services all over the world. And this will be a disruptive platform for new genre film festival.

Television with its multi- media potential and interactivity has possibly done more to disseminate information and entertainment than any other medium. We can not think of a medium that can teach better than television through variety, through presentation of facts and alternative view points. So mixed with film and entertainment, IFFTV is an initiative to support the international film festivals and film industry as a whole.

VISIONA 100% Film Festival TV channel to promote cinema and music globally.

MISSIONA multi-media platform to create awareness among global cine-viewers on novel trends in cinema, video and broadcast industry.

IFFTV Concept

Vision & Mission

Market and Industry Environment Television programs are now becoming increasingly

interactive, constantly seeking avenues of involving the viewer more productive ways that, perhaps, even encourages viewers to interact for a common goal.

• The Indian media & Entertainment sector is expected to reach US$ 100 billion by 2025, from its estimated size of US$ 19.85 billion in 2016, due to its large capacity to consume new products and businesses.

• In 2015, the overall Media and Entertainment industry grew 11.7 per cent over 2014. The largest segment, India’s television industry, is expected to maintain its strong growth momentum led by novel interactive concepts, representing a year-on-year growth of about 13.2 per cent to reach (US$ 11 billion) in 2016.

• The international Media and Entertainment industry is on an impressive growth path. FDI investment also increasing

Value Proposition, Key Products/Services and Differentiation

IFFTV will be a disruptive concept , first of its kind, in the world. Film Festivals have been one of the most discussed topics among film makers globally. Everything related to film and broadcast industry will be there in this channel with film clippings, promotion visuals, feature films, documentaries, short films, campus films etc supported by information technology.

Film Festival through reality TV is a great concept that world television lacked. There will be film valuation, buying and selling opportunities in this platform

IFFTV will be a platform to know more about latest trends in the global film industry and market. It’ll also support all film festivals happening in this world.

This channel will be the best option for advertising consumer products and everything related to film and broadcasting

Our strategy is based on serving a clearly defined niche market well. By having an identifiable market with available products related to film and broadcast industry, the team of ‘IFFTV’ believes we can exceed media standards for attracting potential viewers.

We are committed to make new definition for film festivals, and make it much more enjoyable and meaningful through this channel.

Currently around 6000 Film Festivals happening globally. IFFTV is to support .

Business Model and Sales/Marketing Strategy • All film makers and festivals in the globe, looking for global audience

and business opportunities. Out of the 6000 film festivals only very few are popular among the global media community. By providing a multi media platform, online, mobile and satellite TV channels, IFFTV is committed to promote films and film festivals globally.

• We’ll make alliances with film festival organizers to promote films and film festivals to the global community.

• Pre-launch promotions and live telecast opportunities will be available in IFFTV.

• Co-branding is a revenue stream for the satellite TV. IFFTV will telecast live programs of the festivals as a co-branded TV against time slot selling.

Business Model and Sales/Marketing Strategy • With a growth rate of 15.8 per cent

in 2011, Indian television   industry stood second when compared with BRIC and other   major developed economies.

• In 2014, the television industry in India derived the major share of   its revenue from advertising segment (32.6 per cent) and the rest   from subscription (67 per cent)

• Nonetheless, the share of subscription in the overall revenue of   the TV segment is expected to increase to 69.3 per cent by FY19

Competitive Scenario and Entry Barriers • The global broadcast media industry offers significant opportunities for industry

players due to increasing mobile television subscribers and a surging entertainment and media market. The market is expected to continue its expansion and reach approximately US $597 billion in 2017 with a CAGR of 4.5% over the next five years (2012–2017).

• The global broadcast media industry includes enterprises that create content or acquire the rights to distribute and broadcast content. Improving economic conditions and more spending by advertisers, coupled with rising online distribution of music, films, TV shows, and video games are expected to be the industry's major growth drivers. Internet broadcasting is forecast to be the fastest-growing sector as the Internet becomes more dominant in content consumption.

• The industry is experiencing high competition due to low barriers to entry and an increasing industry growth rate.

• We are introducing a never before concept. New streaming services, downloads, digital content storage solutions, and the emergence of a new digital distribution model.

Market Traction • Franchisee• As a global TV channel for Film Festivals we are expecting

franchisees all over the world for IFFTV. It will be 50-100 in the first year @ $ 1 million

• Co- branding• We will provide co-branding opportunity to film festival

organizers @ $ 45,000/- per daySponsorship, Advertising, Subscription are other money streams.

IFFTV Alliance

IFFTV Business

• We will support film festivals as a co-branded TV channel. Live telecast, pre-promotion etc of film festivals will be our specialty.

• Total film festivals: 6000 +• IFFTV Franchisee expected: 300• First year franchisee: 50 to 100• Expression of Interest : 200 +• Content sharing:• Co ventures:• Media partners: 900• Promotion partners: 7000• Co-branding – 100 film

festivals /y

TV, IT and mobile media for the promotion of global film industry! Working with such a concept is challenging…. There is so much enthusiasm in it.It is enough to charge business to the next level.Now we can think about how to develop and market such a platform. Yes, media and entertainment business is going through a revolution.We have never consumed more TV than we do today. Certainly, there has room for a specialized TV channel for Film Festivals.There is some consensus: A global business we are looking for…

Programs• Its exclusive coverage include live Film Festivals, feature films, film clippings, film

songs, film related programs, inside stories, interviews with film personalities, film Awards, events, music albums, music shows, reality shows, one-of-a-kind original discussions and specials secure our role as the leader in film and music channel.

• Being a 100% entertainment channel and an important leap in the field of media and information it will screen Premier shows, award winning films and comedies, latest music chart videos, album series and TV favorites. It will screen on location stories plus themed movie seasons every night include fright night, action and family movies.

• Exclusive interviews of the top stars and film personalities will be broadcasted.

• The channel will telecast mega entertainment programs and events related to film and Film festivals.

• It will conduct International awards and Film Festivals, to get films and songs for telecasting and appreciate film makers.

• Well known film stars, directors, writers, music composers and lyricists will lend their creative talent to the channel for its forthcoming mega programs.

Alliance

For the last five years we are making home work to launch IFFTV. From the feed back of film festival organizers and media community we are confident about the success of this dedicated TV channel for Film Festivals. We will make alliances with global media companies, film festival organizers, media selling companies to enrich content, live events, premier shows of films etc in this channel

Co-Branded TV

This will function as a co-branded TV channel for film festivals to boost up the event globally.

Time slot will be provided against payment.

Franchisee Partners:

We’ll make franchisee partners to down link IFFTV in all countries as a profit sharing model.

Advertising

Advertising and sponsorship will be another revenue model.

Rajan P ThodiyoorFounder & CEO Qualification: Post Graduation in Journalism and Mass CommunicationExperience: 30 years of experience in various disciplines, which includes Media, ,Information Technology, Publishing,, Public Relations, Film Festival management.Award winning film maker and TV channel consultant in India, UAE, UK. Director, first infomercial TV in UAE, Convener IFFK, IFFI, Consultant DIFF etc.

Samuel Sudhakar COO

Qualification: BE, PGDMExperience: Around 24 years of experience in setting up & managing new businesses across Internet Services ,Telecom ,IT, Software & Technology solutions for highly competitive regional, national and international markets.Currently spearheading the IFFTV Project and the end to end technical aspects of IFFTV implementation.

Rithu P Rajan Director

Qualification: Graduation, PGDMExperience: More than 7 years of experience in film making, editing, Internet Services,IT, Software & Technology solutions for highly competitive regional, national and international markets.Experienced in Indian and Middle Eastern market.

Rishi PurushothamanBDM Qualification: Post GraduateExperience: 6 years of experience in IT and Media business. Founder Movie Paradiso.in A versatile person with Indian and overseas media experience.Currently heading operations in Dubai, UAE of IFFTV

Rajesh Madhavan BDM

Qualification: B Tech, MG UniversityExperience : 8 Years with Hewlett Packard, L& D Team.Currently Managing the end to end technical and business operations of IFFTV implementation.

Raj PallapothuDirector, Global business DevelopmentQualification: Masters, Information Technology,Experience: 20+ years of 'Business, Operations, Product Strategist, Supply Chain' Global expertise in: Digital Service, Mobile Wireless & Electronics, Internet of Things [IoT], Virtual Reality, Mobile Wallets, Specialties: Management Consulting - New Corporate Business Divisions . Bus Development. Markets acquaintance: US, Canada, Brazil, Columbia etc. Currently heading the entire operations in USA

Management Team

Financials / IFFTV PROJECT COST – US $ 30 MILLION

• Production & post production facility. • Buying media content, conducting events• Advertising, Marketing and other promotional activities • Buying content • Developing Distribution network• Manpower recruitment

• Revenue Generation• Global Franchisee @ $ 1 million in 100 countries.

• Sale of Ads • Sponsorship of Programs of Film Festivals and Film promotion.

• Co- branding for Film Festivals • Sponsorship of Programs

• . Day Branding, Scrolling of Commercials, SMS

E-com

Global Market UK USA Middle East Singapore France South Africa etc etc

Feedback Very interesting project. - Elias Mouawad IFFTV idea is especially attractive because it promotes film

festivals in a way I have not yet seen - Kim Guarnacccia This is an excellent channel for global distribution, esp. for

films -John Scheifele What a bold vision ! This is a major undertaking but you

already know that. All worthwhile pursuits face the greatest obstacles.-William Doll

annuallySize of the Market : Is the opportunity big ? YES

The e-commerce market is booming in India at a fast pace. Currently it is around $ 21.3 Billion. www.ifftv.com will support film and broadcast industry as an e-com platform to buy and sell cinema and products and services related to film and broadcast industry.

Concept paper and logo release by veteran film

maker Adoor Gopalakrishnan. Pandalam Sudhakaran

(lyricist) Rajan P Thodiyoor ( CEO, IFFTV)

Perumpuzha Gopalakrishnan ( Poet)

Dr. M R Thampan ( Director, Kerala State Language Institute ) on

the dias.

PublishersFilm makers

IT & TV channelconsultants since

1983

IFFTV Organization

Career CommunicationsWintech IT ParkKollam Kerala 690518Indiawww.ifftv.com

FeedbackCongratulations on your new initiative, Rajan!

IFFTV sounds like something completely new on the already saturated satellite TV landscape. Kudos for creating something different and welcomed. Film is one medium that really lends itself to interactivity (in that people are always finding ways to discuss their opinion of films and movies). Also, so many fantastic films are not given wide release, so only festival goers get enjoy them...with IFFTV, the average independent film audience might possibly be expanded to include who might miss such festivals...

I look forward to learning more!

I hope that you will not forget to cover some of the many annual film festivals here on the African continent :-)

Cheers!Gregory BranchCNN International …………..and more

“My films are about human beings, human relationships, and social problems”.

-Satyajit Ray

CONTACT Rajan P Thodiyoor,Founder & CEO

IFFTVCareer Communications

Wintech IT Park,Kollam Kerala 690518

INDIA

www.ifftv.com

E mail: rajan@careermag.inMob.094055 20361