Stoke Film Theatre vs. Stoke Film Theatre vs. multiplex cinemas multiplex cinemas

Est.1974 Est.1974

Ensures a wider variety of film is available in terms of Ensures a wider variety of film is available in terms of independent, mainstream which didn’t have a long release independent, mainstream which didn’t have a long release date in multiplex cinemas and foreign films are available.date in multiplex cinemas and foreign films are available.

Multiplex cinemas main aims are:-Multiplex cinemas main aims are:-

To make a profitTo make a profit To appeal to as wider audience as possible to increase viewing and To appeal to as wider audience as possible to increase viewing and

therefore profit.therefore profit. To accommodated all different walks of society e.g.. Pensioner To accommodated all different walks of society e.g.. Pensioner

screenings ,over 8 screening.screenings ,over 8 screening. To increase how often people go to the cinema e.g.. Orange To increase how often people go to the cinema e.g.. Orange

Wednesday offers/ discounts.Wednesday offers/ discounts. Mainly specialises in main stream films because they are the ones Mainly specialises in main stream films because they are the ones

society is most aware of due to the media and is were the general society is most aware of due to the media and is were the general source of money is this is why they mainly specialise in general source of money is this is why they mainly specialise in general genres such as comedy , romance , family , action and adventure genres such as comedy , romance , family , action and adventure and steer clear of controversial films to prevent offence and secure and steer clear of controversial films to prevent offence and secure viewing.viewing.

Not always to make a profitNot always to make a profit but also due to contracts have to but also due to contracts have to show films for a certain amount of time due to the demands of show films for a certain amount of time due to the demands of distributors and film companies e.g.. Warner brothers.distributors and film companies e.g.. Warner brothers.

Comparing Multiplex cinema with Comparing Multiplex cinema with an independent cinema.an independent cinema.

From the stoke film theatre listing you can see that there is a wide From the stoke film theatre listing you can see that there is a wide variety of films which are foreign films such as the good, the bad variety of films which are foreign films such as the good, the bad and the weird (15), independent films and main stream films which and the weird (15), independent films and main stream films which had short viewing times such as revolutionary road (15).However had short viewing times such as revolutionary road (15).However when I looked at the Odeon listings and the Vue listings there was a when I looked at the Odeon listings and the Vue listings there was a lot more choice however not genre wise such as comedy ( I love lot more choice however not genre wise such as comedy ( I love you man (15)), action adventure, romance and family (monster you man (15)), action adventure, romance and family (monster versus aliens PG) as multiplex cinemas intend to make a profit so versus aliens PG) as multiplex cinemas intend to make a profit so appeal to a wide target audience in enhancing profit. However Vue appeal to a wide target audience in enhancing profit. However Vue a multiplex cinema had a larger variety in film and genres, however a multiplex cinema had a larger variety in film and genres, however still featuring in majority main stream films as this is the source of still featuring in majority main stream films as this is the source of profit in general society e.g.. Pensioner screening and student profit in general society e.g.. Pensioner screening and student screening.screening.

Stoke film theatre listing Stoke film theatre listing http://www.stokefilmtheatre.org.uk/ Vue Film listings Vue Film listings

http://www.myvue.com/cinemas/index.asp?SessionID=9AC1E5CCB04147CF93E4C513E3E56078&cn=1&ci=52&ln=1&WT.ac=MyVue%20icon

Odeon film listings Odeon film listings http://www.odeon.co.uk/

The amount of mainstream films The amount of mainstream films and independent films shown at and independent films shown at

different establishments. different establishments. At stoke film theatre there is 9 independent films and 3 At stoke film theatre there is 9 independent films and 3

main stream films however the mainstream films deal main stream films however the mainstream films deal with important issues in society and aren't the with important issues in society and aren't the conventional kind of film main stream wise this is why conventional kind of film main stream wise this is why generally they had a short viewing time. generally they had a short viewing time.

However at the Odeon there is 10 main stream films and However at the Odeon there is 10 main stream films and 1 slight independent film being the boat that rocked as it 1 slight independent film being the boat that rocked as it isn't the typical main stream film and deals with a isn't the typical main stream film and deals with a different subjects in which are rarely conveyed and this different subjects in which are rarely conveyed and this shows the variety of British film and the diversity it has shows the variety of British film and the diversity it has and some mainstream success. Also the Vue 12 to one and some mainstream success. Also the Vue 12 to one This shows a typical multiplex cinema and generally This shows a typical multiplex cinema and generally multiplex cinemas have contracts with main stream films multiplex cinemas have contracts with main stream films to show films and generally this will bring profit.to show films and generally this will bring profit.

Why is it important to have Why is it important to have independent exhibitors?independent exhibitors?

Provides diversity in film by showing Provides diversity in film by showing different cultures and ideas which other different cultures and ideas which other wise wouldn’t be seen in film.wise wouldn’t be seen in film.

They increase the variety of choice to a They increase the variety of choice to a wider audience to appreciate film of wider audience to appreciate film of different countries etc.different countries etc.

Longer viewing times and cheaper.Longer viewing times and cheaper.