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ICQI-Lahore, 2-3 May 2011 4/27/2011 1 MUHAMAMD JAWAD BHATTI B.Pharm, MS-TQM [email protected] Quality Costs are a measure of costs specifically associated with the achievement or non achievement of product or service quality. Quality Costs represent the difference between the actual cost of a product or a service and what the reduced cost would be if there were no possibility of substandard service, failure of product, or defects in the manufacturing. What is Cost of Quality? What is Cost of Quality? Quality Costs are real and estimated at; - 25% of costs in manufacturing organizations - 35% of costs in service organizations

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ICQI-Lahore, 2-3 May 2011 4/27/2011

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MUHAMAMD JAWAD BHATTIB.Pharm, MS-TQM

[email protected]

Quality Costs are a measure of costs specifically associated with the achievement or nonachievement of product or service quality.

Quality Costs represent the difference between the actual cost of a product or a service and whatthe reduced cost would be if there were no possibility of substandard service, failure of product,or defects in the manufacturing.

What is Cost of Quality?What is Cost of Quality?

Quality Costs are real and estimated at;

- 25% of costs in manufacturing organizations

- 35% of costs in service organizations

ICQI-Lahore, 2-3 May 2011 4/27/2011

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Quality costs are the total of cost incurred by;

- investing in the prevention of nonconformance

- appraising a product for conformance to requirements

- failing to meet requirements

What is Cost of Quality?What is Cost of Quality?

COST OF QUALITYCOST OF QUALITY

COST OF GOOD QUALITYCOST OF GOOD QUALITY COST OF POOR QUALITYCOST OF POOR QUALITY

PREVENTIONCOST

PREVENTIONCOST

APPRAISALCOST

APPRAISALCOST

INTERNALFAILURE COST

INTERNALFAILURE COST

EXTERNALFAILURE COST

EXTERNALFAILURE COST

What is Cost of Quality?What is Cost of Quality?

COST OF GOOD QUALITYCOST OF GOOD QUALITY

Costs of Good Quality includes Prevention & Appraisal Costs

PREVENTION COSTSPREVENTION COSTS

Cost of all activities specifically designed to prevent poor quality in products or services. Theseinclude cost incurred due to;

- Quality planning

- Supplier evaluation

- Product review

- Error proofing

- Capability evaluations

- Training

- Quality improvement projects

ICQI-Lahore, 2-3 May 2011 4/27/2011

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What is Cost of Quality?What is Cost of Quality?

COST OF GOOD QUALITYCOST OF GOOD QUALITY

Costs of Good Quality includes Prevention & Appraisal Costs

APPRAISAL COSTSAPPRAISAL COSTS

Costs associated with measuring, evaluating or auditing products or services to assureconformance to quality standards and performance requirements. These include costs of;

- Incoming inspection

- In-process inspections

- Product, process, service audits

- Calibration of measuring equipment

- Final product testing

- Process control measurements

What is Cost of Quality?What is Cost of Quality?

COST OF POOR QUALITYCOST OF POOR QUALITY

Costs of Poor Quality includes Internal Failure & External Failure Costs

INTERNAL FAILURE COSTSINTERNAL FAILURE COSTS

Failure costs occur prior to delivery or shipment of the product or the furnishing of a service tothe customers. These include costs due to;

- Rework

- Delays

- Shortages

- Scrap

- Failure analysis

ICQI-Lahore, 2-3 May 2011 4/27/2011

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What is Cost of Quality?What is Cost of Quality?

COST OF POOR QUALITYCOST OF POOR QUALITY

Costs of Poor Quality includes Internal Failure & External Failure Costs

EXTERNAL FAILURE COSTSEXTERNAL FAILURE COSTS

Failure costs occurring after delivery or shipment of the product or during or after furnishing of aservice to the customers. These include costs due to;

- Complaint handling

- Recall Costs

- Warranty claims

- Penalties

- Lost sales

Many of the costs of quality are hidden and difficult to identify by formal measurement systems.The iceberg model is very often used to illustrate this matter: Only a minority of the costs of poorand good quality are obvious - appear above the surface of the water. But there is a hugepotential for reducing costs under the water. Identifying and improving these costs willsignificantly reduce the costs of doing business

ICEBERG MODEL OF COST OF QUALITYICEBERG MODEL OF COST OF QUALITY

TrueFailureCosts

Commonlymeasured failure

costs

Hidden failure costs

ScrapReworkWarranty

Excessive overtimeUnused capacityExcess inventoryPlanning delaysComplaint handlingLost ordersDelivery problems

ICQI-Lahore, 2-3 May 2011 4/27/2011

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Why do we need to measure COQ?Why do we need to measure COQ?

Cost of Quality measurement is required in following situations;

- High operating costs

- Slow rate of improvement

- Low or no profitability

- business processes continue to get worse

- quality problems

- Management is running out of ideas on where to cut costs any further

Cost of Quality measurement has following benefits;

- COQ is an element of productivity improvement

- COQ identifies quality problems

- COQ is critical in profitability assessment

- COQ increase quality without increasing cost

- COQ facilitates quality improvement efforts

- COQ reduces operating costs

Benefits of COQ MeasurementBenefits of COQ Measurement

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Cost of Quality ProgramCost of Quality Program

The Cost of Quality Program is a companywide program with an objective to;

- quantify the size of quality problem

- Identify major opportunities for reduction in cost of poor quality

- Identify opportunities for reducing customer dissatisfaction

- Align quality goals with organizational goals

Prevention Costs

Appraisal Costs

Failure Costs- Internal- External

Prevention Costs

Appraisal Costs

Failure Costs- Internal- External

Benefit

The central theme of COQ Program is that investments in prevention activities drive even largersavings in quality related failures and appraisal efforts

Before COQ Program After COQ Program

Cost of Quality ProgramCost of Quality Program

ICQI-Lahore, 2-3 May 2011 4/27/2011

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Introduction of ProjectIntroduction of Project

Identification, collection and measurement of Cost of Poor Quality to reduce failure cost and

increase profitability

Project objectivesProject objectives

Introduction of ProjectIntroduction of Project

| 1-MEHRAN BLOCK ALLAMA IQBAL TOWN LAHOREContact: 03224610067, Email: [email protected]

- Pharmaceutical manufacturing company based at Pakistan

- Team of technical staff supervises production

- Investment in Quality Assurance activities

- Annual sales of about 40 million PKR

- Tablet production facility

- Regular company GMP audits

- Wants to increase profit

Company backgroundCompany background

ICQI-Lahore, 2-3 May 2011 4/27/2011

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Introduction of ProjectIntroduction of Project

Research methodologyResearch methodology

PROCESS IDENTIFICATIONPROCESS IDENTIFICATION

DATA COLLECTIONDATA COLLECTION

DATA ANALYSISDATA ANALYSIS

COST OF POOR QUALITYCOST OF POOR QUALITY

Identification of Failure events

Identification of time & resources required toresolve the Failure events

Identification of RPN for eachFailure event

Determination of cost incurreddue to failure events

An action based methodology was

adopted on the basis of Process Cost

Approach

COPQ Analysis ProjectCOPQ Analysis Project

| 1-MEHRAN BLOCK ALLAMA IQBAL TOWN LAHOREContact: 03224610067, Email: [email protected]

Raw Material HandlingRaw Material Handling

Tablet ProductionTablet Production

Finished Goods HandlingFinished Goods Handling

Process IdentificationProcess Identification

ProcessesProcesses

ICQI-Lahore, 2-3 May 2011 4/27/2011

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COPQ Analysis ProjectCOPQ Analysis Project

Raw Material Handling ProcessRaw Material Handling Process

PurchaserequisitionPurchase

requisition

Purchaseorder

Purchaseorder

DeliveryDelivery

Receivingmaterial

Receivingmaterial QuarantineQuarantine

Intimation toQC

Intimation toQC

SamplingSampling

AnalysisAnalysis GRN No.GRN No.

Store inwarehouse

Store inwarehouse

COPQ Analysis ProjectCOPQ Analysis Project

| 1-MEHRAN BLOCK ALLAMA IQBAL TOWN LAHOREContact: 03224610067, Email: [email protected]

Raw Material Handling ProcessRaw Material Handling Process

PurchaserequisitionPurchase

requisition

Purchaseorder

Purchaseorder

DeliveryDelivery

Receivingmaterial

Receivingmaterial QuarantineQuarantine

Intimation toQC

Intimation toQC

SamplingSampling

AnalysisAnalysis GRN No.GRN No.

Store inwarehouse

Store inwarehouse

Delay in shipmentDelay in shipment

Weighing equipment not readyDelay due to Insurance officerWeighing equipment not readyDelay due to Insurance officer

Delay in samplingDelay in sampling

Damaged foilThickness of foil not per specsWrong stickersDamaged materialLess quantityGrade differencesDelay in release reportMaterial not per specs

Damaged foilThickness of foil not per specsWrong stickersDamaged materialLess quantityGrade differencesDelay in release reportMaterial not per specs

ICQI-Lahore, 2-3 May 2011 4/27/2011

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COPQ Analysis ProjectCOPQ Analysis Project

Tablet Manufacturing ProcessTablet Manufacturing Process

Materialrequisition

Materialrequisition

DispensingDispensing

Dry mixingDry mixing

WettingWetting DryingDrying

AnalysisAnalysis

CompressionCompression

AnalysisAnalysis CoatingCoating

Store in FGstore

Store in FGstore

BlisteringBlistering

PackagingPackaging

COPQ Analysis ProjectCOPQ Analysis Project

| 1-MEHRAN BLOCK ALLAMA IQBAL TOWN LAHOREContact: 03224610067, Email: [email protected]

Tablet Manufacturing ProcessTablet Manufacturing Process

Materialrequisition

Materialrequisition

DispensingDispensing

Dry mixingDry mixing

WettingWetting DryingDrying

AnalysisAnalysis

CompressionCompression

AnalysisAnalysis CoatingCoating

Store in FGstore

Store in FGstore

BlisteringBlistering

PackagingPackagingMachine out of orderMachine out of order

Delay in requisitionDelay in line clearanceDelay in requisitionDelay in line clearance

QC late responseQC late response

Wrong material receivedWeighing balance not calibratedDelay from material store

Wrong material receivedWeighing balance not calibratedDelay from material store

Machine out of orderMachine out of order

QC late responseQC late response

Machine out of orderPVC color changeBlurred printing on foil

Machine out of orderPVC color changeBlurred printing on foil

Wrong material receivedMachine out of orderPacking errorsDamaged materialMisprinting on cartonWrong labeling

Wrong material receivedMachine out of orderPacking errorsDamaged materialMisprinting on cartonWrong labeling

ICQI-Lahore, 2-3 May 2011 4/27/2011

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COPQ Analysis ProjectCOPQ Analysis Project

Finished Goods Handling ProcessFinished Goods Handling Process

MaterialtransferMaterialtransfer

Materialdispatching

Materialdispatching

MarketreturnsMarketreturns

COPQ Analysis ProjectCOPQ Analysis Project

| 1-MEHRAN BLOCK ALLAMA IQBAL TOWN LAHOREContact: 03224610067, Email: [email protected]

Finished Goods Handling ProcessFinished Goods Handling Process

MaterialtransferMaterialtransfer

Materialdispatching

Materialdispatching

MarketreturnsMarketreturns

Delay in availability of productsfrom production departmentDelay in availability of productsfrom production department

Material damageMaterial damage

ICQI-Lahore, 2-3 May 2011 4/27/2011

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COPQ Analysis ProjectCOPQ Analysis Project

Data analysisData analysis

Process Description Potential Failure Modes Potential Failures Occurrence Detection RPN

Delay in availability from production Downtime

Material damageRework

Wastage

Market returns WastageRework

Failure Mode and Effect AnalysisFailure Mode and Effect Analysis

Material transfer

Material dispatching

Material dispatching

| 1-MEHRAN BLOCK ALLAMA IQBAL TOWN LAHOREContact: 03224610067, Email: [email protected]

COPQ Analysis ProjectCOPQ Analysis Project

Data analysisData analysis

0

500000

1000000

1500000

2000000

2500000

Raw material handlingprocess

Tablet productionprocess

Finished goods handlingprocess

FAILURE COSTS OF PROCESSES

ICQI-Lahore, 2-3 May 2011 4/27/2011

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COPQ Analysis ProjectCOPQ Analysis Project

Data analysisData analysis

| 1-MEHRAN BLOCK ALLAMA IQBAL TOWN LAHOREContact: 03224610067, Email: [email protected]

COPQ Analysis ProjectCOPQ Analysis Project

ResultResult

The organization was operating with an annual Cost of Poor Quality of 4.2 million PKR. In thiscase the COPQ is 10.5 % of annual sales. Finished goods handling process is the major contributorto failure cost. It was learnt from further analysis that the failure cost incurred due to MarketReturns is far bigger than other failures and requires immediate action.

ICQI-Lahore, 2-3 May 2011 4/27/2011

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MUHAMAMD JAWAD BHATTIB.Pharm, MS-TQM

[email protected]