Contact JC at 305-345-0011 or visit us at www.icecreamcompanyofflorida.com

Mission StatementWith an established provider and dedicateddistribution company we are ready to exceed ourcustomers expectations. Our professionalcustomer service team is ready to provide youworld class service as part are commitment to you,our valued customer. We are committed in

making sure that when you experience Bassetts -

World Famous Ice Cream, that you will realizewhy it stands in a league of its own.

About UsIce Cream Company of South Florida, Inc. is a family owneddistribution company, with a full line-service of specialtyfrozen desserts, exclusively offering Bassetts Ice Cream withoutstanding products and superior service. We distributeour products through out the state of Florida and theCaribbean. Our major focus is making sure that everyone isable to enjoy the worlds best ice cream, Bassetts Ice Cream.

We, at Ice Cream Company of South Florida, take great prideknowing that our customers are served nothing less than

what we think is perfection of ice cream, Bassetts IceCream.

Our Pride to Yours

Bassetts History•Since 1861, the Bassett family has made one of the world's finestsuper premium ice creams. Starting in the backyard of hisSalem, New Jersey farm with a mule-turned ice cream churn,Lewis Dubois Bassett, began a tradition with his ice cream.

•In 1893, Lewis Dubois Bassett moved production of his ice cream tothe newly built Reading Terminal Market, located in Philadelphia, PA.

• At the same time he also opened a retail store. The store that heopened is still in the same location in the Reading Terminal with theoriginal marble counters and is still owned and operated by LewisDubois’ great-great grandsons Michael Strange and Roger Bassett.

•The Reading Terminal is where recently President Obama visited for acheesesteak and tried one of Bassetts popular flavor, Chocolate MintIce Cream.

Why Bassetts Ice Cream?• Bassetts, since 1861, has been specializing in making the finestice cream using only the best ingredients.• Bassetts Ice Cream, is made with sixteen and a half percentbutterfat, that makes it rich and creamy with a luxuriousmouth-feel.• In over 150 years, they have created hundreds of flavors anddelighted over five generations of ice cream lovers.•All of Bassetts Ice Cream is Kosher Certified.•They also carry a wide selection of gluten-free flavors.

That is why Bassetts is expanding its market, so that millionsmore can enjoy what has been called by the New York Times,“the world’s finest ice cream.”

What The Critics Say…"Bassetts Ice Cream is, quite simply, the best ice cream in the country" Inquirer Magazine

"Bassetts Ice Cream...makes premium brands taste like diet tofu"The New York Times

"Bassetts makes the only commercial French vanilla ice cream in America worth eating"GQ magazine

Top restaurants swear by Bassetts quality. In an interview with Danny Meyer in Setting the Table, Pat Cetta of Nyc’s Sparks Steak House, “swore he would never use any ice cream other than Bassetts.” Setting the Table

“...most esteemed is Bassetts...incredibly creamy...delightful flavors...”Gourmet Magazine

“There is Bassetts and then there is everything else...”

The FlavorsGadzooks - Bassetts decadent chocolate ice creamwith pieces of Brownie Points peanut butterbrownies, chocolate chunks and a rich caramel swirl.

Bassetts classic vanilla ice cream with pieces ofBrownie Points peanut butter brownies,chocolate chunks and a rich caramel swirl. It's aclassic twist on the original Gadzooks!

Raspberry Truffle - Just the words of raspberries and truffles together will awaken your tastes buds. Rich vanilla ice cream is swirled with raspberry sauce and mixed with raspberry filled chocolate truffles.

The FlavorsRum Raisin — Our most adult flavor. Plumpjuicy raisins are soaked in rum and then added toour world famous vanilla ice cream for a seductivetaste.

Cherry Vanilla - This popular ice cream is madewith natural cherry juice and plumpNorthwestern black cherries for a marvelouslyrich and delicious treat.

Mint Chocolate Chip - Semi-sweetchocolate chips are added to thiswonderfully rich mint ice cream.

Ice Cream Flavors

•Cinnamon

•Coffee

•Cookies & Cream

•Egg Nog*

•French Vanilla

•Heath Bar® Crunch

•Irish Coffee

•Matcha (Green Tea)

•Mocha Chip

•Moose Tracks

•Peach

•Peanut Butter Swirl

•Pistachio

•Pralines & Cream

•Pumpkin*

•Strawberry

Vanilla

Vanilla Fudge

The WHYY Experience

*Seasonal

Ice Cream Flavors

Sorbet and Yogurt Flavors

•Champagne Sorbet• Lemon Sorbet •Mango/Apricot Sorbet •Orange Sorbet •Raspberry Sorbet

Yogurt•Cherry Vanilla Yogurt

•Chocolate Yogurt•Fudge Brownie Yogurt

•Peach Yogurt •Vanilla Yogurt

SorbetSorbets—cold, refreshing and delicious—arecurrently enjoying a surge in popularity. Thisfrozen treat not only tastes great, it is also fatand cholesterol free. And unlike sherbets,which they are often confused with, sorbetscontain no dairy products, so they are goodfor those who are lactose intolerant. Sorbetscontain approximately 110 calories per four-ounce serving.

Bassetts Yogurts are made with only thefinest ingredients and are low in fat andcholesterol. The total calories per four-ounce serving range from 90 to 120.

New Flavors Introduced

And then there is The WHYY Experience…what is The WHYY??

• New ice cream flavors continue being added through out theyear. Like the Mango Ice Cream, Peanut Butter Cup IceCream, Macademia Nut Ice cream and the Matcha GreenTea Ice Cream.

• Bassetts will also bring to life your ice cream dreams. Hereare just two examples:

Guatemalan Ripple - Developed by WMMR's Preston &Steve, is a Guatemalan-sourced coffee base with mocha fudgeripple blended with mini coffee-filled chocolates.

The WHYY ExperienceFirst, it starts with Bassetts rich and creamy vanilla ice cream.

Then its loaded with chocolate covered pretzels.

And finally, its swirled with a smooth ribbon of butterscotch!

Advantages• We are always there to assist and respond immediately to your needs, from the day to days to expediting last minute orders..

•We promise to provide you with the utmost professional and accurate service you deserve.

• We include at no charge to you, periodic in-store demos as requested

• With Bassetts Ice Cream, you can not go wrong. Being that Bassetts has over 150 years in the ice cream making business, you know that you will receive high-quality ice cream at a price that can not be compared with what the market has to offer today.

The critics agree “There is Bassetts and then there is everything else... Bassetts Ice Cream is, quite simply, the best ice cream in the country.”

This presentation has been provided by Ice Cream Company of South Florida Inc. The material used withinthis presentation is for marketing purposes only. No reproducing or distributing of any material orinformation provided without prior consent of Ice Cream Company of South Florida Inc. All Bassetts logoand clipart belong to Bassetts Ice Cream. 2010 All Rights Reserved.

Slide 6 ice cream picture by Elaness at deviantart.com. Slide 10 ice cream picture by Tazzmaniac at deviantart.com. Slide 14 chocolate pretzel by WinterRose31at deviantart.com.

This Slide Presentation is Provided By:

Ice Cream Company of South Florida Inc.P.O. Box 347961Coral Gables, FL 33234

(305) 345-0011www.icecreamcompanyofflorida.cominfo@icecreamcompanyofflorida.com