icca price comparison survey 2005. history first survey late 90’s and decided to be handled every...
TRANSCRIPT
ICCA PRICE COMPARISON
SURVEY
2005
HISTORY
• First survey late 90’s and decided to be handled every 2 Years
• Last one was made in 2003• Proposed in Cape Town ICCA GA 2004 to be
handled for 2005• Cost was ranging on an average of 60€ per
Centre, and decided to be free of charge in 2005
SOME COMMENTS
The Working Committee :
The committee consisted of:
Anton Vliegenthart, De Doelen, Rotterdam Francois d’Heilly CNIT, Paris Expo, Paris Yanice Yee, Singex Venues Pte Ltd, Singapore James Rees, ExCel, London Karen Smith, Dubai International Convention Centre, Dubai Elisabeth Bugge, ICCA Head Office, Amsterdam
We thank them very warmly
The « reason why » of such a survey
• Necessity in a not yet very structured market to have some ideas of benchmarking
• Be secured by confidentiality as only participating ICCA Cat G members receive the results,
• Each centre can make it’s own comparison with their supposed competitors, in their country or within their continent or worldwide
The general participation
• 180 Centres were approached,• 76 did participate representing about 46% of
the population,• Somehow disappointing, however not much
lower than the other years,• Despite a more « userfriendly » programme
run by Elisabeth
Which centers took part
• EUROPE 54• MIDDLE EAST 2• ASIA 8• OCEANY 2• AFRICA 2• AMERICAS 8
METHODOLOGY
• Previously One or two case studies referring to congresses of 600 and/or
1500 with a complete profile, plus questions on specific items. Due to many cases of misinterpretations and complecities this
method has been cancelled
• Presently More detailed questions on specific items in order to avoid
misunderstandments and on commercial policy.
Do you charge the exhibitors for building up and dismantling
dismantling?
85%
15%
Yes
No
64%
33%
3%
Less
Same rate
More
Are you charging less,more or the same % as the regular rate
What percentage of the regular rate do you charge ?
13%
62%
25%
<50 %
50%
<85 %
84%
16%
YesNo
Is your centre coordinating exhibition service orders?
22%
78%
No
Yes
Is your centre also invoicing directly to the exhibitors ?
Are the clients allowed to bring their own audiovisual equipment ?
87%
13%
YesNo
87%
13%
YesNo
Are the clients allowed to bring their own audiovisual equipment ?
13
4
11
1514
8
0
2
4
6
8
10
12
14
16
nothing ischarged
< 0.5 0.5 -1.0 1.0 -1.5 2.0-2.5 > 3.0
Number of centres
How much do you charge per car per hour ?
How much do you charge per car per hour ?
10
6 7 6
14
9 8 9
02468
10121416
noth
ing
is ch
arge
d<3.
0
3.5-
5.0
5.5-
7.0
7.5-
10.0
10.5
-12.
0
12.5
-15.
0
15.0
0>
Num
ber
of
centr
es
How much do you charge
per car per day ?
58%31%
11%
No, no support
Yes, financial support
Yes, other support
Does your centre get government support ?
Do you have your own cleaning services or is it contracted out ?
65%
35%
Contracted out
Own cleaning service
8%
92%
No
Yes
Are the cleaning costs included in the room rental price ?
Do you offer a daily conference package ?
52%
48%No
Yes
4
17
8
2
0
2
4
6
8
10
12
14
16
18
< 25 Euros < 50 Euros < 75 Euros < 100 Euros
Number of centres
What is the price of a daily conference package ?
Do you operate with seasonal rates ?
29%
71%
Yes
No
Are 1/2 day occupancy rates used ?
31%
69%
No
Yes
21%
79%
Yes
No
Do you have an in-house Professional Congress Organiser
service ?
Do you have an in-house caterer ?
81%
19%
Yes
No
11%
50%
39%We have our ownhotel facilities
We have connectedhotel facilities
None of the above
What kind of hotel facilities do you have ?
25%
43%
32%Yes
No, we recommend anagency
None of the above
Are you providing the hotel booking service as an in-house service ?
36%
64%
Yes
No
Are you paying commission to a venue finder ?
31%
69%
Yes
No
Are you paying commission to a Destination Management Company providing business ?
How much do you charge per car per hour ?
4
26
46
16
1 02
8
03
6
0
5
10
15
20
25
30
< 5
%
6% -
10 %
11 %
- 15
%
16%
- 20
%
21%
- 25
%
26%
- 30
%
31%
- 35
%
36%
- 40
%
41%
- 55
%
56%
- 65
%
> 6
6%
not a
pplic
able
Nu
mber
of
cen
tres
How much in percentage of the total quotation is paid when signing the contract for the room rent ?
5 61 2
52
55
0
10
20
30
40
50
60
other 50 % 60 % 70 % 80 % 90 % 100 %
Number of centres
How much in percentage of the total quotation is paid before the event takes place (of the room rental) ?
7%
27%
4%62%
Yes, on our hotelfacilities
Yes, on ourconference facilities
Yes, on both
No
Do you have attrition clauses as part of your contract ?
SHOULD WE CONTINUE ?
SHOULD WE CONTINUE ?
Cat G in IMEX mentioned
YES !
Some tracks for Improvement
• Developing a strategy to involve non European Centers
• Use a mystery shopper,• Ask one or several clients to be part of the working
group,• Introduce the cost per Sqm,• Improve the questions about catering,• Try to taking into account the Centre environment
(City)• Clarify the question of Government support (State,
Region, City etc…)
Let’s build a working committee
Let’s build a working committee
Which would meet in EIBTM ?