ic market-tracking underfloor heating in europe 2017 · ic market-tracking® underfloor heating in...

www.interconnectionconsulting.com

IC Market-Tracking® Underfloor Heating in

Europe 2017

Your Benefits at a Glance

Your Benefits

Overview of the development of the total market and the individual Segments.

Market Forecasts for all product segments and regions for the upcoming three years, based on our econometric models.

Awareness of Market Position and development during the last two years, in comparison with major competitors and with respect to:

• Total Market

• Regional Markets

• Product Groups Applications

Information about the most important Factors of Influence

Graphic Presentation of the results facilitates the development of your own strategies.

© Interconnection Consulting 2017

IC Market Tracking® Floor Heating in Residential Building in Europe 2017

Market by


Structure

Germany France UK Spain Poland Italy

The study includes total market and development from 2016 -2020f for each segment and market shares of Top 40 Players for 2016 and 2017e

Heating System Application

Hydronic Electro

Dry System

Wet System

New Construction

Application

Residential Non Residential

MGWB

EZH

Business Segment

Definition

Definition


Heating System

Hydronic heating

Electric heating

Hydronic heating with hot water in tubes

Installation

Wet Installation

Dry installation

Application

Neubau

Renovierung

Electric heating with flexible heating elements including cables, pre-formed cable mats, bronze mesh, carbon films, etc.

Systems are installed in the screed

Systems are installed under the floor cover, but not in the screed

Application in new buildings

Application in existing building

Heating System

Hydronic heating

Electric heating

Hydronic heating with hot water in tubes

Installation

Wet Installation

Dry installation

Application

New Construction

Renovation

Electric heating with flexible heating elements including cables, pre-formed cable mats, bronze mesh, carbon films, etc.

Systems are installed in the screed

Systems are installed under the floor cover, but not in the screed

Application in new buildings

Application in existing building

What Do We Measure in Our Reports?

Methodology

Interviews with distributors and specialised dealers act as a cross-check of the data. In addition, investigations of listings and average prices are carried out.

The basis for the analysis were interviews conducted with the most important manufacturers of the branches, who donated information through written questionnaires or telephone interviews. In return, cooperating companies receive parts for free, which guarantees a high rate of return.

Interconnection measures the total sales at street prices without VAT per branch to the first buyer (without OEM)

Dir

ect

Sa

les

Manufacturer

End User

Sales are segmented by the first distribution partner.

OEM

Distributor

Dealer


How Do We Conduct Our Research?

Methodology Description Structure of Survey Methodology

Qualitative Research

Manufacturer

Expert Interviews

Trader

Trader

•Company Databases •Balance Sheets, Banks •etc.

Sell-In Data

Experts

Delphi-Method

Market Influencing Indicators

Market Development

Forecast Model

Database

Total Market Forecast Market Share

Cross-Check of Data


Data of Manufacturers Aligned with Market Calculation

Methodology Description Structure of Survey Methodology

Approach Sell-In Approach Sell-Out

TOP D

OW

N

Hersteller

TOP 10

All Others

∑ Total Market

Market Shares

Experts

Cross-Check

Buyer

Dealer

Manufacturer

∑ Total Market

Manufacturer

Distributor Customer


Content of the Report

Content The IC Market Tracking® is modularly built and consists of the following sections:

The Competition Analysis shows in detail the development of the top companies in the market by finding out about the market shares in different categories, changes in market position, benchmarks, average prices, etc.

Finally, all data are documented in the table section, also called Facts & Figures. Here you will find all absolute and relative sales figures of the top companies in order to check our results. Company profiles provide you with further practical information on the main companies in the market.

The Introduction shows the definition and demarcation of product groups, regions, and methodology as well as the objectives of the study.

The Executive Summary gives a short overview of the results of the study and analyses key facts.

As an introduction key factors influencing the market are analysed in the Economic Environment: You will find the most important data on main economic indicators, etc.

The Total Market Analysis shows the development of the market surveyed by value and quantity in different dimensions, such as regions, product groups, and ways of distribution. A forecast for the next years is an essential part of this analysis.


What about the Total Market Development?


Overview of total market until the current year and forecast for the upcoming three years

Sample Charts

Which Product Group is Developing Better?

S.10

Overview on market shares of single product groups and forecast for the next three years


Sample Charts

Detailed analysis of market shares of market leaders in anaysed regions

Competition Analysis


Sample Charts

IC Dynamic Portfolio

Sample Charts

Detailed analysis of main market segments in analysed regions with market shares and development


Market Environment Data

The data for the market environment consists of main factors such as general economy data, demography,

income statistics, industry environment and regional trends

Sample Charts



Die IC Cockpit-Lösung Interaktive Aufbereitung der Daten als Online-Tool

IC Cockpit

• Komplexe Zusammenhänge werden aussagekräftig in Form von Geo-, Baumkarten, gestapelten Balken etc. visualisiert

Ein Bild macht mehr als 1000 Wörter

• Nutzen Sie Interaktive Dashboards für die rasche Umsetzung der Daten, für Potentialschätzungen, zur Vertriebssteuerung, zur Erfolgsmessung und Zielvereinbarung für Ihren Außendienst, usw.

Interaktive Dashboards

• Marktdaten sind überall verfügbar, wo Sie Internetzugang haben

• Außerdem können Sie die Daten als Bilder, CSV- oder PDF Datei exportieren

Einfache Online Zugänglichkeit

Kosten der Software-Lizenz beim Kauf eines Länderberichtes EUR 600,-; ab dem Bezug von zwei oder mehr Länderberichten sind die Lizenzkosten inkludiert.

Total

IC Subscription*

€ 9.999,-

€ 2.950,- Single Region

Scale of Discounts

€ 5.000,- 10%

€ 10.000,- 25%

€ 15.000,- 30%

€ 20.000,- 35%

Single Issue

*IC Subscription: 25% price advantage compared to single issue: Total - € 9,936. The subscription can be cancelled after two purchases of the study, but not later than 31st December in the year in which the last study has been received. If the subscription is not cancelled, it is extended by one more year. The price is the individual price for at least two orders of the study (order year and the following year). Price changes must be announced by Interconnection at least six weeks before 31st December. Price taking into account the scale of discount. Price includes an interactive PDF Document. All prices shown exclude sales tax.

Prices and Conditions

Investment Plan for Your Market Research

IC Market Tracking® Floor Heating in Residential Building Europe 2017

Germany France UK Spain Poland Italy


References

References

„IC is a constant tutor in the evaluation of markets and offers a helpful decision basis.“

Mr. Bernd Blümmers

Directeur General, Saint-Gobain Solar Systems, Central Europe, Aachen


Interconnection Provides Data for Corporate Decisions

About Interconnection

© Interconnection 17

Interconnection

Expand Your Horizon

International Focus

Industry Competence

Methodology Know-How

Consulting – Strategy-Workshops

Problem Solving Competence

We know the efficient tools to solve your problems/questions

Offices in Vienna, Bratislava, Lviv and Buenos Aires

Industry competence due to longtime experience and regularly conducted studies

Variety of tools for different questions and market characteristics

We support you deriving strategies and actions from the research results

Market Intelligence

Our Market-Intelligence Tools

© Interconnection 18

Market Analysis

Market Volume and Trends Competition Analysis

Customer Insights

Focus Groups Buying Motives

Customer Benefits

Management Information System

Business Intelligence Tools Dashboards

Distribution Analysis

Channel Maps Distribution-Matrix Margins

Brand Insight

Brand Awareness Brand Scorecards Brand Affinity

Mystery Shopping Price Tracking

Price Databases Sales Evaluation

Market-Intelligence

Tools

Price Simulation

Price Sales Function Pricing Simulation Tool

Optimum Pricing

Price Types

Customer Segmentation Price Awareness Buying Behavior

Market Entry

New Markets/Segments Scoring-Model

Customer Experience

Relevance / Satisfaction Customer Loyalty Net Promoter Score

Interconnection Consulting I Vienna • Oberstdorf • Lviv • Bratislava

www.interconnectionconsulting.com

If there are any qustions please do not

hesitate to contact us!

Interconnection Consulting

Getreidemarkt 1, A-1060 Wien

Mag. Ernst Rumpeltes – Market Analyst

Tel: +43 1 5854623 - 38

Fax: +43 1 5854623 - 30

[email protected]

Dr. Frederik Lehner – Managing Director

Tel: +43 1 5854623 -11

Fax: +43 1 5854623 -30 [email protected]

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ic market-tracking underfloor heating in europe 2017 · ic market-tracking® underfloor heating in...

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