ibm global technology services © 2006 ibm corporation 1 digital london conference 4 may 2007 output...

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1 IBM Global Technology Services © 2006 IBM Corporation Digital London conference 4 May 2007 output from workshops 1. Business Cases for IDTV 2. Sustainable Models 3. Essential Next Steps for Landlords [email protected]

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Page 1: IBM Global Technology Services © 2006 IBM Corporation 1 Digital London conference 4 May 2007 output from workshops 1.Business Cases for IDTV 2.Sustainable

1

IBM Global Technology Services

© 2006 IBM Corporation

Digital London conference 4 May 2007 output from workshops

1. Business Cases for IDTV

2. Sustainable Models

3. Essential Next Steps for Landlords

[email protected]

Page 2: IBM Global Technology Services © 2006 IBM Corporation 1 Digital London conference 4 May 2007 output from workshops 1.Business Cases for IDTV 2.Sustainable

2

IBM Global Technology Services

© 2006 IBM Corporation

1. Business Cases for IDTV

Broad support for a co-ordinated approach in London Benefits of aggregate buying power Benefits of London wide services worth considering Consider London wide approach to all types of DTV services Challenge – RSLs not represented well today, need to be engaged,

informed London wide Reducing costs of call centre may be used for sustainability Challenge – engagement of Councillors Business case – potential to engage private sector including utilities,

eg M&S and Sheffield CC buses

Page 3: IBM Global Technology Services © 2006 IBM Corporation 1 Digital London conference 4 May 2007 output from workshops 1.Business Cases for IDTV 2.Sustainable

3

IBM Global Technology Services

© 2006 IBM Corporation

2. Sustainable Models

Maintain interest in the service through providing services local people want in stages; focus on different sectors of society one at a time

Funding areas– Infrastructure – should be mutual and open (eg Yorkshire)

– Content and applications, reduce cost by using community energy andsharing content

There is the need for someone with clout to drive things forward. It would be good to have someone at a member level and someone at an officer level to work together on this

To get engagement a simple model is needed to provide an outline, but robust business case.

There is a lot of funding pots around of relevance – the need is to identify it and put together an overall set of proposals

Page 4: IBM Global Technology Services © 2006 IBM Corporation 1 Digital London conference 4 May 2007 output from workshops 1.Business Cases for IDTV 2.Sustainable

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IBM Global Technology Services

© 2006 IBM Corporation

3. Essential Next Steps for Landlords

Collaboration – recognised that borough requirements differ, level of thinking in boroughs

3 levels1. Infrastructure – operated on a neutral basis, not one major supplier, a prinicipal

aims is a consistent back channel

2. Platform

3. Content, shared for common exploitation with NHS and Police partnerships, implies a set of requirements for the platform which allow standard content delivery from multiple agencies

Governance of a forum should encourage exchange of ideas Hillingdon DigiTV, Digital Bridge and RegenTV should continue

collaboration Business cases difficult and best done in collaboration www.ITVlocal.com/london current collection of media