i want musi c withou t restrictio ns tim e all the from everywhe re

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I want MUSI C WITHOUT RESTRICTIO NS TIM E ALL THE FROM EVERYWHERE

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  • Slide 1
  • Slide 2
  • I want MUSI C WITHOU T RESTRICTIO NS TIM E ALL THE FROM EVERYWHE RE
  • Slide 3
  • SH E NEED AL L IS ! JUK E
  • Slide 4
  • RAT E FLA T TH E 18 MILLION SON G
  • Slide 5
  • The single biggest problem in communication is the illusion that it has taken place
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  • WHAT WE CANDOFOR THEM WHAT WE CANDO FOR
  • Slide 8
  • WHY THEY SHOULDADOPT JUKE WHY THEY JUKE SHOULDADOPT
  • Slide 9
  • THE STEPS FOLLOW ACTION THEYNEEDTO TOTAKE THE STEPS FOLLOW ACTION THEY NEED TO TOTAKE
  • Slide 10
  • M ARKETING P AGES WITH SEO C ONTENT marketing & product management PLA N DEFIN E COMMUNICA TE to a KING, our clients
  • Slide 11
  • BLAH
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  • Lets write AWESOME conten t and put it Online!
  • Slide 13
  • Lets write AWESOME conten t and put it Online!
  • Slide 14
  • SEO THE UNPOSTPONABLE PART PROPOSAL REVIEW
  • Slide 15
  • SEO THE UNPOSTPONABLE PART MAIN DECISIONS OVERVIEW JUKE Portal versus Marketing (MKT) Pages Domains logic Language selections URL format To be done...
  • Slide 16
  • PORTAL vs. MKT PAGES How could it work?
  • Slide 17
  • SEO THE UNPOSTPONABLE PART PORTAL vs. MKT PAGES JUKE Portal
  • Slide 18
  • SEO THE UNPOSTPONABLE PART PORTAL vs. MKT PAGES JUKE PortalJUKE Marketing Pages ? hum...
  • Slide 19
  • SEO THE UNPOSTPONABLE PART PORTAL vs. MKT PAGES JUKE PortalJUKE Marketing Pages Has all MKT Content Has all editable content FAQs T&C Press Contact Juke information For new users Jumps between will occur in the active country-language Works in his own window (or Tab) Is the same as before Present linked content FAQs T&C Press Contact Juke information For active users Jumps between will occur in the active country-language Works in his own window (or Tab)
  • Slide 20
  • DOMAINS Domains and country domains
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  • SEO THE UNPOSTPONABLE PART DOMAINS - ccTLDs.de
  • Slide 22
  • SEO THE UNPOSTPONABLE PART DOMAINS - MARKETING POINT OF VIEW There can only be one (dot)COM
  • Slide 23
  • SEO THE UNPOSTPONABLE PART DOMAINS - MARKETING POINT OF VIEW They will act as an indirect COUNTRY-FILTER
  • Slide 24
  • SEO THE UNPOSTPONABLE PART DOMAINS SORTING JUKE Portal For active users JUKE Marketing Pages For new users First time visitor Not registered user No available JUKE Will be EVER available Registered user Not in trial phase Has COOKIE even INVALID or too OLD
  • Slide 25
  • SEO THE UNPOSTPONABLE PART DOMAINS FROM THE MARKETING POINT OF VIEW: Address used to marketing actions: (dot)COM Country domains will ONLY redirect users Specific countries can use for very specific stuff: .COM/{COUNTRY-default-LANGUAGE}
  • Slide 26
  • LANGUAGE SELECTIONS Free will and localization
  • Slide 27
  • SEO THE UNPOSTPONABLE PART LANGUAGE SELECTIONS - DEFAULTS GERMANY, AUSTRIA, SCHWITZERLAND: German HOLLAND, BELGIUM: Dutch ITALY: Italian ALL OTHERS:, also as Alternative to ALL COUNTRIES English
  • Slide 28
  • SEO THE UNPOSTPONABLE PART MULTIPLE LANGUAGES - SETTINGS BELGIUM : Dutch (default) French German +English SCHWITZERLAND : Italian French German (default) +English
  • Slide 29
  • SEO THE UNPOSTPONABLE PART MULTIPLE LANGUAGES - SETTINGS BELGIUM : Dutch (nl) French(fr) German (de) +English (en) SCHWITZERLAND : Italian (it) French(fr) German (de) +English (en) .COM/{COUNTRY-default-LANGUAGE} EX: myjuke.com/be-nl
  • Slide 30
  • SEO THE UNPOSTPONABLE PART MULTIPLE LANGUAGES - SETTINGS www.myjuke.com/be-nl www.myjuke.com/be-de www.myjuke.com/ch-de www.myjuke.com/it-it www.myjuke.com/de-de www.myjuke.com/nl-nl www.myjuke.com/en-us .COM/{COUNTRY-default-LANGUAGE} /it /de /nl /en *
  • Slide 31
  • SEO THE UNPOSTPONABLE PART MULTIPLE LANGUAGES - OVERVIEW INTERNATIONAL: English (en-US) en GERMANY: German (de-de) de AUSTRIA: German (at-de) SCHWITZERLAND: German (ch-de), Italian (ch-it), French(ch-fr) BELGIUM: Dutch (be-nl), French(be-fr), German (be-de) HOLLAND: Dutch (nl-nl) nl ITALY: Italian (it-it) it IF BROWSER Language is available, it will be set it as default
  • Slide 32
  • URL FORMAT The friendly way
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  • SEO THE UNPOSTPONABLE PART URL FORMAT - (dot)COM www.myjuke.co m /category/sub-category/theme/ /cl- CODE country-language
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  • SEO THE UNPOSTPONABLE PART URL FORMAT - (dot)COM www.myjuke.co m /category /cl- CODE /theme /
  • Slide 35
  • SEO THE UNPOSTPONABLE PART URL FORMAT - (dot)COM KEYWORD is the page NAME KEYWORDs groups must be UNIQUE DEEP follows the dependency STRUCTURE URL will always have use WWW
  • Slide 36
  • devices SEO THE UNPOSTPONABLE PART URL FORMAT - (dot)COM www.myjuke.co m /devices/ipad /en www.myjuke.comencompanyipadpackageseventsNexus Oneiphone... devices www.myjuke.comenipad...
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  • SEO THE UNPOSTPONABLE PART URL FORMAT - (dot)COM www.myjuke.co m /devices/android/ /en www.myjuke.comencompany devices packagesevents overview /device s 1. /device s /overvie w 2. /device s /androi d 3. /device s /overvie w /androi d 4. devices overview ipadandroidiphoneandroid...
  • Slide 38
  • SEO THE UNPOSTPONABLE PART URL FORMAT - (dot)COM / OVERVIEW The content quality depends also from: Information structure Keywords research and focus Design and templates proposition