i bidgames deck 2015
TRANSCRIPT
iBidGames is “one-of-a-kind”
The World’s 1st Honest Social Auction App
An exciting, new interactive honest penny auction where you can socialize with friends--not bots--as you place bids to win the hottest tech fashion and travel & brand name consumer products at 97% off the retail price
Primary Patent Protection
Our US and International patent application protects the intellectual property regarding the following key features:
Individual Chat function per auction:This is a key element in our game, as it provides transparency and user confidence.
Pre-Cap (aka "Reserve"):This key function allows us to lock in our costs and profit margins before the auction begins. Minimizing any risk of inventory loss.
market problem● Penny auctions lack transparency and honesty● Limited retention & loss of players over time● Unsustainable business model, limited scalability ● Class action lawsuits filed against them
● iBidGames is transparent, honest & social● Facebook login authenticates users, retaining players over time● Sustainable business model, excellent scalability● FB alliance ensures more reliability● iBidGames cross-branded with integrity of the world’s largest social
network in website and mobile platforms
our SOLUTION
How It Works - Step 1
Meeting the “Reserve" for an ipad mini $300 retail priceWe will privately set the Reserve at 3-times the item's retail value (1/3 to cover the cost of the item, 1/3 to Facebook or iOS, and 1/3 iBidGames’ Gross Profit). In this example, let’s say the Reserve has been set to $900. The auction only begins when the cumulative
sum of all of the players’ committed bids meet the $900 reserve.
Reserve: $900 Bids
Player 1:
15 Bids
Player 2:
15 Bids
Player 3:
25 Bids
Player 4:
5 Bids
Players7-100:
800 bids
Player 5:
20 Bids
Player 6:
20 Bids
How It Works - Step 2
The Auction BeginsOnce the $900 “Reserve” has been met, the auction will begin. Please note, once the auction begins, the “bids” equal 1 penny.
Each player has only the maximum number of committed bids to play i.e. Player 2 only has 15 bids/chances. Last person to bid when the countdown reaches zero...wins!
POT:
$900 Player 1:
15 dollars
Player 2:
15 dollars
Player 3:
25 dollars
Player 4:
5 dollars
Players7-100:
800 dollars
Player 5:
20 dollars
Player 6:
20 dollars
How It Works - Step 3 winner
In this example, Player 2 is the winner.He/She would only pay $9 for the item. Their payment consists of the $15 paid for the committed bids PLUS
the total amount of $.01 bids in the “auction pot” which equals $9 for a total of $24.
Item win Price:
$9 Player 1:
15 dollars
Player 2:
15 dollars
Player 3:
25 dollars
Player 4:
5 dollars
Players7-100:
800 dollars
Player 5:
20 dollars
Player 6:
20 dollars
Casual gaming companies Capital raise for Marketing
Company Seed Capital A Series Round Year IPO
IPO Valuation
Market Cap
Gross Revenue
AcquiredExit
Price
$20 M $30 M 2013 $500M $7 Billion $1.88 B _____
$20 M $68 M 2012 $873M $7 Billion $1 B _____
$10 M Acquired by large gaming company, IGT 2011 ___ $3Billion ______ $500 Million
$5 M Acquired byInteractive Caesar’s Casino 2010 ___ $1Billion _______ $100 Million
Source: Advertising Mobile Case studie top ios http://compete.com Dec 2014
Competitive Landscape (Auctions)
iOS Platform ✓ ✓ ✗ ✗ ✗
Android Platform ✓ ✓ ✗ ✗ ✗
Facebook login ✓ ✗ ✗ ✗ ✗
Real UserInteraction / Live chat ✓ ✗ ✗ ✗ ✗
Reserve / no inventory ✓ x ✗ ✗ ✗
Users per month 2013 beta 30k 76M 7.7M 622K 466K
Gross Profit 14B 80M 6M 5M
Source: Advertising penny auctioni internet traffic http://compete.com Dec 2014
Top US Mobile Apps & Casual Games = 6.5 b
Data source: http://thinkgaming.com/app-sales-data/
Game Top Grossing Price Install Approx $ Year Revenue Daily $ Revenue Daily Users
(approx)
11 Clash of Clans Free 354M $984,646 40,061
2 Candy Crush Saga (king) Free 284M $778,834 28,374
3 Game of War - Fire Age Free 182M $504,005 15,885
4 Hay Day (Zynga) Free 87M $238,911 15,944
5 Pet Rescue Saga Free 57M $158,171 14,626
6 Slotomania - FREE Slots Free 68M $188,543 7,019
7 The Simpsons™: Free 48M $132,607 15,142
8 Farm Heroes Saga Free 40M $111,852 33,386
9 myVEGAS Slots - Free Las Vegas Casino Rooms Free 23M $63,316 21,696
10 Zynga Poker - Texas Holdem Free 21M $60,052 11,364
11 Big Fish Casino - Free Slots, Free 20M $56,931 11,937
marketing Strategy
● Capitalizing on the Facebook Effect● Facebook News Feed as Featured Suggested App● Market Ads in Facebook Mobile● 20% conversion rate of installed app users● Pandora mobile app Marketing● Future Super Bowl & Fox TV ads like (quibids.com)
facebook Beta Test result
Source: Advertising Facebook Developers 2013
Context:
-Top Facebook games make profit
only after 100K users join the game
-Large Scale Marketing offers best results
2 Week Campaign Highlights ($10K Budget):
-Gained 20,000 users in total
-20,000 users play for free tokens
-Users spent $5,000 on iBid credits
-Gained 5,060 Paid App Installs
-Those users invited 10,000 more friends
-Gained 5,000 organic installs
FB login authenticates real profiles
Now in the mobile Apple iOS and Android
Celebrity Twitter Case Study
Vs.
Celebrity Sponsor Justin Bieber (Manager, Scooter Braun) Kim Kardashian
Celebrity Twitter Followers 57 M 26 M
Users Reach(1st Quarter) $50 M $ 20 M
Revenue $630 M $200 M
Celebrity Revenue $63 M $20 M
Source: Advertising Mobile Case studie top ios http://compete.com Dec 2014
marketing projections viA FACEBOOK Mobile news feed
Marketing Budget Est. Projected Profit Cost Per InstallFriends Inviting Friends
$1 M $10 M $1.50 30%
$5 M $200 M $1.50 40%
$20 M $600 M $1.50 50%
Source: Advertising Mobile Case studie top ios http://compete.com Dec 2014
The Team
MARTINO VINCENTFounder / Chairman
Chief Technical officerIGNACIO GOMEZ
Game Producer
advisory Board
MARCUS YODERVP of Business Development Currently at gamblitgaming.com
Formerly at IGT
DIEGO VECANetwork Engineer
ERAN LOBL Apple.developers.com
ibidgames & MARTINO’S SILICON VALLEY mentors
Source: iBidgames corporate meetings and emails Dec 2014
“Martin, I like iBidGames. Since we are going for the same traffic, come back to me after you get critical mass and I will give you an offer for the second round.” -Mark Pincus
“Martin, I sold too early. iBidGames is cool, but I just sold Double Down and signed a non-compete with IGT.”
-Glen Walcott
With Glen Walcott, Founder of Double Down at Facebook Developers Conference
With close friend Brian Rosenthal, Software Engineer @Facebook Silicon Valley HQ and @Facebook London U.K.
With Founder of Zynga, Mark Pincus at Zynga HQ after corporate meeting
I've been consistently impressed by his broad knowledge of the web / high-tech space. -Brian Rosenthal -
Projections sales revenue
PROJECTIONS ( Millions of US dollars)Total Gross +$630,000,000
Develop Operating Expenses: -$20,000,000
3% percent to Paypal -$18,900,000
Advertising expenses in Facebookand Pandora Pay per install -$20,000,000
COGS/Merchandise: -$210,000,000
Software Insurance -$100,000
Year 2 Net Profit $360,000,000
YEAR 2 GROSS
Investment Opportunity
● We are seeking a $2,000,000 USD equity investment to purchase 10% of the Company.
● The Company intends to distribute 50% of Free Cash Flow, and expects the Investor to completely recoup more than $2M equity investment by the end of year.
● We estimate a $20M profit per year based on
the financial projections of website.
Direct Marketing Costs in Facebook & Pandora (Pay Per Install)
$1,600,000
Operations $ 300,000
Mobile App Development ios & android $ 100,000
Total: $2,000,000
Estimate Return on investment 2 year timeline $36.000,000
USE OF FUNDS
THANK YOU
ANY QUESTIONS?Please email or call :
Martin Vincent CTO/Founder
ibidgames.com