I Am Hope I Am Hope CampaignCampaign

I Am Hope TeamI Am Hope TeamIntroduce Yourself: Name, Year

and Course, Team

I AM HOPEI AM HOPEReminds us of our capability to

INSPIREHolding On to Positivity through

Encouragement: There’s a future, and that future is in our hands – It’s up to us to show them.

AND we should also open our eyes to the inspiration that would come from their courage to continue fighting this dreaded disease.

PURPOSEPURPOSEEXTERNAL and

INTERNAL ADVOCACY◦ Loyola Schools◦ Off Campus

Organizations◦ Cancer

Foundations◦ Corporate Entities◦ Families◦ Open Invitation

through various media

FUND RAISING◦ Donation Boxes◦ Art Materials

Drive◦ Be Brave Get

Shaved Donations◦ Corporate

Affiliates◦ Org Tie-Ups

WAIT… What advocacy?WAIT… What advocacy?

The CHILD LIFE PROGRAM.The Child Life Program provides psychosocial care for pediatric cancer patients by helping them cope with the stress and anxiety brought about in a hospital setting. At the same time, it assists in the child’s normal growth and development.

Details of the EventDetails of the EventWhere?

◦ Quezon City Circle’s Disco AreaWhen?

◦ November 14, 2009 : Saturday, 11am to 6pm. (For us, it’s 7AM Calltime)

Who?◦ YOU, the Ateneo Community, Celebrities,

Basketball Teams, Cancer Foundations, Child Foundations, Corporations

◦ Some organizations that will participate: DLSU Student Catholic Action, UP Ecosoc, UP Volunteers for Children, UP Engineering, UA&P Dulaang ROC, UA&P I-MIC, UST- Unicef, Helpers Anonymous, UFoundation, ViARE, Haranya, My Little Art Place, Ateneo Basketball Team… AND COUNTING

The Core TeamThe Core TeamLogistics: Mikee GarciaPromotions: Kat RodriguezMarketing: Iris TemploPrograms: Micaela MolaerLiaisons: Elwell MarianoDocumentations & Publications:

Aileen ChuaBe Brave Get Shaved: Emil Tabel

LogisticsLogistics Before Event: Contact Suppliers, Make Wishing

Wall, Order Paraphernalia, Children’s Transportation

During Event: Prepare all needed equipments, Deliver meals, Prepare Booths, Ushering System

Venue Decoration, Transportation, Wishing Wall, Food Booths, Equipments and Effects: Sound System, Registration Booth, Kythe Exhibit, Security and Ushering System, Paraphernalia: T-Shirt, Caps, Laminated ID tags, Stickers

IMMEDIATE:◦ Conceptualize the needs of the Wishing Wall◦ Find contacts for suppliers of the paraphernalia

Shirt and Bandana already have Stickers, Laminated ID

Promotions and DesignsPromotions and Designs Before Event: Prepare Designs,

Promo Materials, Promo Strategies

During Event: Help Design Booths Designers, Promotional Strategies Immediate:

Facebook Account, Event, Group of IAH Shirt Design, Bandana Design Promotional Strategy Coordinate with Marketing Team for Media

Coverage Go to other schools to find how to promote in

other schools Layout

MarketingMarketingBefore Event: Contact sponsors, media partners

During Event: Ensure company needs, Ensure Company Benefits are met

Immediate:◦Contact Sponsors: CASH and MEDIA Related

ProgramsProgramsBefore Event: Contact performers

During Event: Control of events/activities

Performers’ contactProgram flow regulatorImmediate:

◦Think of Parlor Games we will use◦GA of Participants!!! Make Theme and

Designs and Food

LiaisonsLiaisons Before Event: Contact

participants During Event: Help Logistics

with Booth Set-Up, People Traffic (Booths for the Organizations etc.)

Immediate: Outside organizations, kulitin niyo

foundations, Ateneo organizations Send out Detailed Description of Event Announce the PARTICIPANT’S GA

Documentations and Documentations and PublicationsPublicationsBefore Event: Write-UpsDuring Event: Photography, Documentations, Evaluation

Write-Ups, PhotographyImmediate:

◦Better brochure indicating what the organizations ought to do

◦Documenting Participants GA

Be Brave Get Shaved Be Brave Get Shaved TeamTeamFinds participants for the Be Brave

Get ShavedDesigns the boothEnsures the needs for the shavingImmediate:

◦Look for participants: High Schools, ROTC, CAT, Bald Societ or something!

◦Send out of Participation Letters

Operating ScheduleOperating Schedule 7:00AM Set Up 9:00AM Call Time for

other Participants 10:45AM Call Time for

Children 11:00AM Opening

Remarks 11:15AM Getting to Know 11:45AM Lunch 12:00PM Introduction of

BBGS 12:10PM Kythe Inc

Speaker 12:25PM Song

Performance 12:55PM Kythe Family

Speaker

1:05PM Child Speakers 1:15PM Song for Hope 1:40PM Wishing Speeches 1:50PM Children’s

Performance 2:05PM Wishing Speeches 2:15PM Children’s

Performance 2:30PM Wishing Speeches 2:40PM Parlor Games 3:30PM Dance Activity 3:40PM Booths Open 5:00PM Balloon Pictorial 5:30PM Closing

What to Expect Before the What to Expect Before the Event?Event?Group Consultations for August

Liaisons and Marketing and Be Brave Get Shaved

Logistics and Promotions Programs and DocPub

Preparations for Participant’s GAIAH Video in the CAF, and other

schools

SEPTEMBER 4 GASEPTEMBER 4 GAGA is for the different

organizations participating in the event◦Food◦Instructional Papers (Brochure)◦Booth Decisions◦Operating Schedule◦Instructions◦Memorandum of Agreements for

Signing c/o Project Heads

What to Expect During What to Expect During IAH?IAH?Performances from ArtistsPhoto BoothTalks and TestimonialsCelebritiesABS CBN/ GMALots of Free Food and DrinksLots of Free StuffA Spectacular Event

What to Expect After IAH?What to Expect After IAH?It’s a CAMPAIGN… So what’s the

best way to Campaign?Let’s USE THE MEDIAAnd maybe an IAH Part 2?

(Trinoma?)

Brainstorming Time!Brainstorming Time!We want something UNIQUE in the

event. Variety of Forms: Bubble Machine,

Yellow/Blue Ribbons all over the place, Giant Photos of Children, Writing I Am Hope on People’s Arms, Giving them an IAH Mark Somewhere

AND, What can we do to make it an EFFECTIVE CAMPAIGN?

RemindersRemindersCHECK YOUR MAIL at least twice a weekREPLY to our YG Emails, We WANT to

hear from YOUAdd our multiply site:

http://theiamhopecampaign.multiply.com and spread the message

Get at least TWO (2) PEOPLE to get their heads shaved

If you have COMPANY CONTACTS that you think would be willing to sponsor, tell us

WISH LIST: We’ll be asking your help to send out wish lists to your family members or company contacts if they are willing to donate to our event