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PHARMACEUTICAL MEETING PROFESSIONALS ENGAGE, COLLABORATE AND INNOVATE TO OPTIMIZE MEETING MANAGEMENT AND KEEP PACE WITH INDUSTRY CHANGE 12TH ANNUAL SUMMIT November 2-3, 2016 | Hyatt at the Bellevue | Philadelphia, PA Gavin Houston, CEO Americas, ASHFIELD MEETINGS & EVENTS Evaluating the Evolving Expectations of Healthcare Professionals (HCPs) for Attending Medical Meetings Pam Wynne, CMP, CMM, Industry Expert and Immediate Past President, MPI NEW JERSEY Examining the Results of a Benchmarking Study on the Industry’s Range of F&B Spend Caps and Discussing What Amount Is Reasonable Joseph Ashland, Strategy Consultant, Oncology Business Unit, ELI LILLY Executing Outstanding Events Through Effective Internal and External Collaboration HCP RESEARCH SURVEY DATA ON MEDICAL MEETING ATTENDANCE LILLY CASE STUDY: RELATIONSHIP OPTIMIZATION FOOD FOR THOUGHT: F&B SPEND CAPS BIOGEN CASE STUDY: GLOBAL SMM IMPLEMENTATION Jane Wolfe, Director, Corporate Meetings and Congresses, BIOGEN CONFERENCE CHAIR Alice Woychik, Head, Region US Customer Services, NOVARTIS BUSINESS SERVICES OPENING KEYNOTE WAITING TO EXHALE Decreasing Stress, Increasing Productivity and Communicating Effectively in the “Connected” Workplace Dr. Mary Donohue, Ed.D., CEO, DONOHUE LEARNING Implementing a Strategic Meetings Management (SMM) Platform on a Global Level to Streamline Operations and Reduce Costs James Vachon, CMM, Associate Director, Events, Meetings and Conventions, TAKEDA PHARMACEUTICALS INTERNATIONAL Kappi Bowen, Manager, Marketing Programs, ABBOTT DIABETES CARE Cheryl Hammerschlag, Director, North America, BANKS SADLER Jeannine Strampel, CMM, CMP-HC, Associate Director, Congress Management, Worldwide Customer Solutions, BRISTOL-MYERS SQUIBB Jane Wolfe, Director, Corporate Meetings and Congresses, BIOGEN Bonnie Weiss, Director, Global Pharmaceutical Sales, HYATT HOTELS MODERATOR Enhanced Pricing Options! PANELISTS EXPERT PANEL: DOING MORE WITH LESS Industry Leaders Share Best Practices for Maximizing Meeting Effectiveness While Minimizing Costs Sponsors and Exhibitors: Association Partners: Contact: Marcie Cruz | 917-258-5143 | [email protected] Meeting and Event Planning in Life Sciences #ExLmeetingpros

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PHARMACEUTICAL MEETING PROFESSIONALS

ENGAGE, COLLABORATE AND INNOVATE TO OPTIMIZE MEETING MANAGEMENT

AND KEEP PACE WITH INDUSTRY CHANGE

12TH ANNUAL

SUMMIT

November 2-3, 2016 | Hyatt at the Bellevue | Philadelphia, PA

Gavin Houston, CEO Americas, ASHFIELD MEETINGS & EVENTS

Evaluating the Evolving Expectations of Healthcare Professionals (HCPs) for Attending Medical Meetings

Pam Wynne, CMP, CMM, Industry Expert and Immediate Past President, MPI NEW JERSEY

Examining the Results of a Benchmarking Study on the Industry’s Range of F&B Spend Caps and Discussing What Amount Is Reasonable

Joseph Ashland, Strategy Consultant, Oncology Business Unit, ELI LILLY

Executing Outstanding Events Through Effective Internal and External Collaboration

HCP RESEARCH SURVEY DATA ON MEDICAL MEETING ATTENDANCE

LILLY CASE STUDY: RELATIONSHIP OPTIMIZATION

FOOD FOR THOUGHT: F&B SPEND CAPS

BIOGEN CASE STUDY: GLOBAL SMM IMPLEMENTATION

Jane Wolfe, Director, Corporate Meetings and Congresses, BIOGEN

CONFERENCE CHAIRAlice Woychik, Head, Region US Customer Services, NOVARTIS BUSINESS SERVICES

OPENING KEYNOTEWAITING TO EXHALE

Decreasing Stress, Increasing Productivity and Communicating Effectively in the

“Connected” Workplace Dr. Mary Donohue, Ed.D., CEO, DONOHUE LEARNING

Implementing a Strategic Meetings Management (SMM) Platform on a Global Level to Streamline Operations and Reduce Costs

James Vachon, CMM, Associate Director, Events, Meetings and Conventions, TAKEDA PHARMACEUTICALS INTERNATIONAL

Kappi Bowen, Manager, Marketing Programs, ABBOTT DIABETES CARE

Cheryl Hammerschlag, Director, North America, BANKS SADLER

Jeannine Strampel, CMM, CMP-HC, Associate Director, Congress Management, Worldwide Customer Solutions, BRISTOL-MYERS SQUIBB

Jane Wolfe, Director, Corporate Meetings and Congresses, BIOGEN

Bonnie Weiss, Director, Global Pharmaceutical Sales, HYATT HOTELS

MODERATOR

Enhanced Pricing

Options!

PANELISTS

EXPERT PANEL: DOING MORE WITH LESS Industry Leaders Share Best Practices for Maximizing Meeting Effectiveness While Minimizing Costs

Sponsors and Exhibitors:

Association Partners:

Contact: Marcie Cruz | 917-258-5143 | [email protected] and Event Planning in Life Sciences #ExLmeetingpros

2 Contact: Marcie Cruz | 917-258-5143 | [email protected]

Who Should AttendThe conference is designed for professionals from pharmaceutical, biotechnology, medical device, specialty pharma, generics companies and other healthcare colleagues who have responsibilities in the following areas:

• Meeting and Event Planning/Production/Management/Solutions/Services

• Meeting Operations• Meeting Management and Event Services• Convention/Trade Show Planning • Corporate Events • Exhibits • Conference/Event Coordination• Travel Services• Speaker Training/Relations • Procurement and Strategic Sourcing,

Purchasing and Contracting • Special Events• Congresses

This conference is also of interest to:• Hotels/Resorts• Conventions Centers• Third-Party Meeting Planning Service

Providers • CROs • Convention and Visitors Bureaus • Travel and Event Management Companies • Travel Agencies • Training Companies • Medical Education/CME Providers • Hotel Procurement/Destination

Management Companies • Speaker Training and Management

Organizations

STATS FROM LAST YEAR 56% of the Audience Represented Planners

75% of the Planners in Attendance Represented Pharma, Biotech and Device Companies

53% of Attendees Were Return Participants

56% of Sponsors and Exhibitors Were Return Participants

94% Indicated the Event Met or Exceeded Their Expectations

95% Made Valuable Connections

93% Said They Wanted to Come Back Next Year

SPONSORSHIP AND EXHIBITION OPPORTUNITIES If this audience represents your potential clients, take advantage of the opportunity to exhibit, present an educational session, share your expertise on a panel discussion, moderate a roundtable, host a networking event and/or distribute promotional materials at this conference. ExL works closely with you to customize a package that suits all of your needs. To learn more about these opportunities, please contact Dave Borrok, Senior Business Development Manager, at 212-400-6234 or [email protected].

Company Type

Seniority Level

42% Representatives from

Pharmaceutical, Biotech and Device Companies

of the 2015 Audience Represented Planners

14%Representatives from Third-

Party Planning/Meeting Management Companies

23%5 - 9 Years

19%1 - 4 Years

5%Less than 1 Year

3% Others

11%Other Event Service Providers (Technology, A/V, etc.)

8%CVBs/DMCs

22%Hotels and Other Properties

56%

Who You Will Meet

MAXIMUM NETWORKING OPPORTUNITIES WITH THIS ELITE AUDIENCE

10+ Years of Experience in the Meetings Industry53%

3Contact: Marcie Cruz | 917-258-5143 | [email protected]

Dear Meeting Professionals, The pharmaceutical, biotechnology and medical device industry’s meeting and event executives gather each year at this summit to engage with their peers and learn the latest trends, innovations and strategies to achieve success in this constantly changing environment. This intimate forum offers a balanced audience of planners and suppliers, resulting in meaningful dialogue, a valuable exchange of ideas and productive strategies to advance.

New in 2016: More data on industry trends with survey results and benchmarking data

- HCP survey data on medical meeting attendance - A benchmarking study on industry’s food and beverage spending caps - Planner survey results on how to be a better partner, not supplier

A closed-door session where meeting professionals from pharma, biotech and device companies candidly compare experiences and share best practices

An opening keynote presentation on managing stress, navigating the conversation patterns of different generations and increasing productivity in today’s work environment

A post-conference interactive session on virtual and hybrid meetings

Hyatt at the Bellevue | 200 South Broad Street | Philadelphia, PA 19102

RESERVATIONSTo make reservations please call 1-888-421-1442 or 402-592-6464 and request the negotiated rate for ExL’s November Meeting. You may also make reservations online at http://bit.ly/28KbROH. The group rate is available until October 11, 2016. Please book your room early as rooms available at this rate are limited.

*ExL Events, Inc. is not affiliated with Exhibition Housing Management (EHM)/Exhibitors Housing Services (EHS) or any third-party booking agencies, housing bureaus, or travel and events companies. In the event that an outside party contacts you for any type of hotel or travel arrangements, please disregard these solicitations and kindly email us at [email protected]. ExL has not authorized these companies to contact you and we do not verify the legitimacy of the services or rates offered. Please book your guest rooms through ExL’s reserved guest room block using the details provided.

Maximum NetworkingWith exhibit booths housed around the

perimeter and sessions taking place in the middle, this event is contained, optimizing the

networking during the breaks and reception.

Valuable InteractionThis intimate event features mostly general sessions in the ballroom, keeping the audience together and engaged. The topics are all-encompassing and relevant for the different market segments, encouraging interactivity and resulting in meaningful dialogue from all stakeholders.

Room and Interior Renovations at The Hyatt at the Bellevue

Enjoy a refreshed design that celebrates arts and culture on Philadelphia’s iconic Avenue of the Arts.

“ We are very excited to debut the refreshed Hyatt at the Bellevue,” said general manager Pina Purpero. “The hotel and the area itself have a rich history and vibrant culture that are reflected in the new design and in all the Philadelphia-themed art decorating the walls. The new room design offers modern touches while still maintaining the hotel’s classic history and character. Our renovation was all about creating an identity and a distinct personality for this iconic hotel, said Purpero.

VENUE INFORMATION

Back by Popular Demand: Alice Woychik, Head of US Customer Services at Novartis, is returning for her sixth year

chairing the event Two sets of roundtable sessions during which you can choose your preferred topics to

discuss and compare experiences in an informal and intimate setting A lively networking reception after the sessions conclude on day one

Discover why so many meeting professionals have made this their annual conference to stay current on important and relevant issues, renew relationships with old colleagues, and make new connections. Leave with the education and connections necessary to achieve success in this industry.

I look forward to seeing you in November.

Sincerely, Kristen Hunter Kristen HunterEvent Director212-400-6241 [email protected]

UNIQUE LAYOUT PROMOTES INTERACTIVITY

4 Contact: Marcie Cruz | 917-258-5143 | [email protected]

DAY ONE / WEDNESDAY, NOVEMBER 2, 2016

7:45 Registration and Continental Breakfast for Conference Participants

8:45 CHAIRPERSON’S WELCOME AND OPENING REMARKSAlice Woychik, Head, Region US Customer Services, NOVARTIS BUSINESS SERVICES

9:15 OPENING KEYNOTE – WAITING TO EXHALE Decreasing Stress, Increasing Productivity and

Communicating Effectively in the “Connected” WorkplaceDr. Mary Donohue, Ed.D., CEO, DONOHUE LEARNING• Exploring the causes and effects of stress in today’s workplace

- Working in isolation despite being constantly “connected” • Outlining what’s gone wrong in today’s workplace and how to make it

better- Examining the lack of employee engagement, mentorship and

leadership • Navigating conversation patterns of different generations to better

communicate • Building a sense of value in your team through effective leadership • Increasing productivity to be more inclusive and achieve more

10:15 Networking and Refreshment Break

10:45 EXPERT PANEL: DOING MORE WITH LESS Industry Leaders Share Best Practices for Maximizing

Meeting Effectiveness While Minimizing Costs Moderator:James Vachon, CMM, Associate Director, Events, Meetings and Conventions, TAKEDA PHARMACEUTICALS INTERNATIONAL Panelists:Kappi Bowen, Manager, Marketing Programs, ABBOTT DIABETES CARECheryl Hammerschlag, Director, North America, BANKS SADLERJeannine Strampel, CMM, CMP-HC, Associate Director, Congress Management, Worldwide Customer Solutions, BRISTOL-MYERS SQUIBBBonnie Weiss, Director, Global Pharmaceutical Sales, HYATT HOTELS Jane A. Wolfe, Director, Corporate Meetings and Congresses, BIOGEN • FEELING THE PINCH: Recognizing pain points and challenges when

working within a tight budget • IDENTIFYING WHAT’S WORKING: Sharing best practices for managing

a tight budget to achieve meeting goals • LEVERAGING PARTNERSHIPS: Discussing strategic approaches to

working with your partners to make your dollars stretch - How would planners like to see their hotel/vendor partners help

them with their budget constraints?- What do hotels/vendors want planners to understand about their

position? • LEARNING HOW TO EXECUTE: Outlining takeaways and practical and

applicable approaches for reducing costs without sacrificing quality

11:45 TRANSFORMING THE LIVE MEETING Defining the Next Generation of Live Meetings and

Leveraging Technology to Optimize the Onsite ExperienceJoel R. Rollins, President and General Manager, EVERETT HALL ASSOCIATES • Evaluating the positive and negative impact of technology on live

meetings • Converging onsite technologies to capture attention and create

interaction• Utilizing available and inexpensive technologies to make more efficient

meetings and reduce travel costs • Personalizing and adapting your meetings to the needs of the audience • Determining which technologies will have the greatest impact five, 10

and 20 years from now and how meeting professionals can prepare

12:30 Lunch

1:30 HCP RESEARCH SURVEY DATA ON MEDICAL MEETING ATTENDANCE

Evaluating the Evolving Expectations of Healthcare Professionals (HCPs) for Attending Medical Meetings Gavin Houston, CEO Americas, ASHFIELD MEETINGS & EVENTS • Identifying what drives and deters HCPs to attend scientific meetings

- What makes a meeting attractive? - What are the barriers to attendance?

• Reviewing insights gained and exploring how this can be used to improve the format and experience of HCP meetings

• Assessing if HCPs feel their expectations are being met• Examining how meetings compete for HCPs’ attention in the evolving

digital and virtual landscape • Defining how HCPs envision the evolution of scientific meetings

2:00 PANEL DISCUSSION: EXPLORING INSIGHTS FROM THE HCP RESEARCH SURVEY

Translating the Survey Results into Strategy Changes and Discussing Solutions to Common Challenges for Medical Meetings Moderator:Gavin Houston, CEO Americas, ASHFIELD MEETINGS & EVENTS Panelists:Hara C. Hawthorne, HMCC, Senior Manager, Global Clinical Meeting Planning, Corporate Operations, EISAI INC. Sonal Humane, Director, Meeting Management, MERCKMartin Jensen, Head of Global Congress and Event Management, LUNDBECK and Co-President, IPCAA (INT. PHARMACEUTICAL CONGRESS ADVISORY ASSOCIATION)• Sharing and comparing recent experiences to the survey results• Evaluating how evolving HCP preferences and compliance challenges

are impacting medical meeting strategy and attendance• Discussing how meeting teams are changing to respond to evolving

physician attendance preferences • Assessing if the HCP vision for the future of scientific meetings aligns

with yours • Analyzing the top compliance challenges and obstacles when

developing scientific meetings

2:45 Networking and Refreshment Break

3:15 FOOD FOR THOUGHT: F&B SPEND CAPS Examining the Results of a Benchmarking Study on the

Industry’s Range of F&B Spend Caps and Discussing What Amount Is Reasonable Pam Wynne, CMP, CMM, Industry Expert and Immediate Past President,, MPI NEW JERSEY • Comparing F&B spend caps from a survey of industry planners • Determining what are reasonable food costs from the planner and

hotel perspectives • Identifying creative and innovative ways to present meals at low cost• Navigating best practices and strategic ways to stretch budgets and

make it work

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“I highly recommend this conference. It’s a very productive two-day immersion in all things ‘pharma meeting’ and an amazing forum for sharing. You are certain to bring back valuable best practices — including cost saving strategies — something we are all called upon for.”

- Stefanie Taylor, Manager, Internal Events, GLAXOSMITHKLINE

5Contact: Marcie Cruz | 917-258-5143 | [email protected]

DAY ONE / WEDNESDAY, NOVEMBER 2, 2016

DAY TWO / THURSDAY, NOVEMBER 3, 2016

4:00 ROUNDTABLES A Each participant selects one topic from the following list to discuss in an

intimate setting. 1. SOCIAL MEDIA AND MOBILE APPS: Leveraging Social Media and

Mobile Applications to Effectively Engage with Event Participants — What’s Worked? What Hasn’t?

2. CHANGING INTERNATIONAL REGULATIONS: Discussing the Changing Global Regulations for HCP Tracking and Reporting and What Changes Are on the Horizon

3. PERSONAL BRAND DEVELOPMENT: Mastering How to Develop a Personal Brand for Yourself and Your Meetings

4. SITE SELECTION: Assessing the Locational Needs of Your Meeting and Effectively Evaluating Site Options

5. CVBs AND DMCs: Leveraging Partnerships with Convention Visitors Bureaus and Destination Management Companies to Optimize Meeting Management

6. RFP PROCESS OPTIMIZATION: Discussing the Pain Points of the RFP Process and Strategies to Overcome Them

7. COMMUNICATION SKILLS: Developing Best Practices for Clearly and Effectively Articulating Your Message Through Verbal and Written Communication

8. MEDICAL DEVICE MEETINGS: Examining the Challenges Unique to Developing Meetings at Medical Device Companies

9. METHODS FOR SECURING PHARMA BUSINESS (FOR HOTELS AND VENUES): Sharing Best Practices for Making Your Location Known and Attractive for Medical Meetings and Conventions

10. WAYS TO LEVERAGE MEETING AND SPEND DATA: Capturing Metrics on Events and Leveraging that Data to Optimize Processes and Reduce Costs

11. NEGOTIATION TACTICS: Exploring Tips and Tricks to Optimize your Negotiation Strategy

12. CRISIS MANAGEMENT: Examining Critical Elements to an Effective Crisis Management Plan and Identifying Necessary Precautionary Measures

7:45 Registration and Continental Breakfast for Conference Participants

8:15 CHAIRPERSON’S OPEN TO DAY TWO Alice Woychik, Head, Region US Customer Services, NOVARTIS BUSINESS SERVICES

8:30 BIOGEN CASE STUDY: GLOBAL SMM IMPLEMENTATION Implementing a Strategic Meetings Management (SMM)

Platform on a Global Level to Streamline Operations and Reduce CostsJane Wolfe, Director, Corporate Meetings and Congresses, BIOGEN• Making the decision to implement a global SMM platform

- Defining the drivers and intended outcomes • Conducting a discovery and analysis to measure the benefits vs. the

expense of a global implementation• Developing an implementation strategy and gaining internal buy-in• Discussing the challenges and obstacles and how they were overcome• Evaluating the results and what lessons were learned

9:15 ROUNDTABLES B Each participant selects one topic from the following list to discuss in an

intimate setting. 1. ONSITE MANAGEMENT AT LARGE CONGRESSES: Optimizing

Productivity While Onsite at Large Tradeshows and Congresses 2. PROFESSIONAL LEADERSHIP: Defining Yourself as an Industry

Leader to Ensure Success in This Volatile Industry 3. SITE INSPECTIONS: Determining What to Expect During a Site

Inspection and Defining What Makes It Successful 4. THE IMPACT OF SPEND DISCLOSURE: Discussing How the Global

Disclosure of Physician Spend Will Impact Healthcare Meetings 5. STRATEGIC MEETINGS MANAGEMENT (SMM) IMPLEMENTATION:

Outlining the Starting Steps to Optimizing Your Business Model to Contain Costs While Maintaining Compliance

6. METHODS FOR SECURING PHARMA BUSINESS (FOR CVBs AND DMCs): Sharing Best Practices for Making Your Location Known and Attractive for Medical Meetings and Conventions

7. WAYS TO ACHIEVE CROSS-BORDER COMPLIANCE: Navigating International Healthcare Regulatory Codes and Strategies for Effectively Capturing and Tracking Necessary Data

8. SMALL MEETING STRATEGY: Defining Effective Approaches for Streamlining Arrangements and Optimizing Resources When Executing Advisory Board, KOL and Other Small Meetings

9. CONTRACT DEVELOPMENT: Discussing the Impact of Industry Trends on Contract Development

10. THE CHOICE TO OUTSOURCE: Evaluating Why and When Companies Choose to Outsource and the Impact on Hoteliers and Suppliers

11. TIPS FOR GETTING HIRED: Standing Out and Getting Noticed When Networking and Applying for New Positions

12. HYBRID MEETINGS: Exploring When and How to Execute a Hybrid Meeting

“The information is so valuable. The time of meeting and location work great for me and I love that the attendees are all my counterparts and I have an opportunity to pick their brains about pharma business.”

– Gia Staley, SMITH & NEPHEW BIOTHERAPEUTICS

“Great sessions — very informative, as always, and I really like the balanced mix of attendees from every area of our industry. You do a great job of creating an intimate and informal environment…”

— Siân Pedersen, Vice President, Operations, ASHFIELD MEETINGS & EVENTS

4:45 NETWORKING RECEPTION Put a drink in your hand, some food on your plate and engage with your colleagues during this lively networking reception. Discuss takeaways from the day’s sessions, learn about new locations, venues, products and services from the exhibit booths, and unwind after a productive day.

6 Contact: Marcie Cruz | 917-258-5143 | [email protected]

TRACK A TRACK B

11:30 PLANNER SURVEY RESULTS: RELATIONSHIP OPTIMIZATION CLOSED-DOOR SESSION: MEETING PROFESSIONALS FROM PHARMA, BIOTECH AND DEVICE COMPANIESEvaluating What Suppliers Do that Drive Planners Crazy and How

to Be Better Positioned as a Partner, Instead of as a Supplier Ciara Feely, Conference Converter • Outlining the details and results when planners were asked what suppliers

do that drives them mad • Determining the right questions to ask to better understand your client’s

needs • Building credibility with planners to become more of a partner, rather than

a supplier • Knowing who your best clients are so you can find the “perfect fit” planner

Candidly Comparing Experiences, Sharing Best Practices and Discussing Solutions with Your Counterparts at Similar Companies Facilitators:Hara C. Hawthorne, HMCC, Senior Manager, Global Clinical Meeting Planning, Corporate Operations, EISAI INC. Rick Rinderle, CME-H, CMP, HMCC, MSc, Associate Director, US Meeting Services, NOVARTIS BUSINESS SERVICES James Vachon, CMM, Associate Director, Events, Meetings and Conventions, TAKEDA PHARMACEUTICALS INTERNATIONAL • Evaluating industry trends that are impacting meeting management • Identifying and discussing the largest obstacles to productivity and

process optimization and brainstorming on solutions • Streamlining the selection and management of vendors • Examining effective and ineffective internal organization of meeting

planning functions

12:45 Lunch

1:45 LILLY CASE STUDY: RELATIONSHIP OPTIMIZATION Executing Outstanding Events Through Effective Internal

and External CollaborationJoseph Ashland, Strategy Consultant, Oncology Business Unit, ELI LILLY • Collaborating with internal sourcing, procurement and travel services

to manage external partners - Engaging with your internal colleagues who make sourcing and

procurement decisions- Assessing when to provide input and feedback

• Communicating and collaborating with external partners to create an effective partnership and produce outstanding events - Building an effective team and defining communication paths - Valuing the need to be flexible and nimble - Assuring quality

2:30 CONCLUDING PANEL: BUILDING SUSTAINABLE AND BENEFICIAL RELATIONSHIPS

Sharing Effective Strategies for Building Strategic Relationships to Optimize Meeting Management and Develop a Powerful Professional Network Moderator:Kappi Bowen, Manager, Marketing Programs, ABBOTT DIABETES CARE Panelists:Carrie Bamper, HMCC, Events Program Manager, LIFECELL, AN ACELITY COMPANY Jennifer Lada, Global Category Manager, Meetings Management and Hotels, GLAXOSMITHKLINE Susan Owens, Associate Director, Global Congress and Meeting Services, BOEHRINGER INGELHEIM PHARMACEUTICALS Kelly Sophy, CMP, CMM, HMCC, Aesculap Academy Senior Program Manager, AESCULAP, INC. • THE PROFESSIONAL NETWORK: Defining a “professional network”

and recognizing its value • COMMUNICATION STRATEGY: Navigating different modes of

communication and networking to meet potential partners and engage with current contacts to develop relationships

• THE ART OF STAYING IN TOUCH: Building and maintaining a wide network and effective strategies for staying in touch

• WAYS TO LEVERAGE RELATIONSHIPS: Leveraging your network to find partners that advance your meetings and career

3:15 Main Conference Concludes

DAY TWO / THURSDAY, NOVEMBER 3, 2016

10:00 Networking and Refreshment Break

10:30 PANEL: REAL-WORLD TECHNOLOGY APPLICATION Understanding How Technology Is Used to Enhance the Attendee Experience, Optimize Processes and Reduce Costs

Moderator:Debi Scholar, SMM Expert and Coach Panelists:Rebecca Byrne, CMP, HMCC, Senior Manager, Tradeshows and Events, ZELTIQ AESTHETICS Rishav Gupta, Chief Executive Officer, TALENTFIRST Albert Schaufler, Director, US MultiMedia Services, NOVARTIS BUSINESS SERVICESAndrew Taffin, CEO, TALLEN TECHNOLOGY RENTALS• ENHANCING ATTENDEE EXPERIENCE: Assessing which technologies have been successful for engaging with and enhancing the experience of the

attendee before and during the event• MAXIMIZING MEETING IMPACT: Utilizing technology to maximize the meeting impact during and after an event• OPTIMIZING PROCESSES: Leveraging technology to streamline event development and management operations• REDUCING COSTS: Discussing examples of technologies that have reduced costs and optimized resources without sacrificing quality

7Contact: Marcie Cruz | 917-258-5143 | [email protected]

DAY TWO / THURSDAY, NOVEMBER 3, 2016

3:15 POST-CONFERENCE WORKSHOP: VIRTUAL AND HYBRID MEETINGS Executing Virtual and Hybrid Meetings to Stay Current, Competitive and Innovative

Debi Scholar, SMM Expert and Coach • Examining the different types of virtual and hybrid meetings • Evaluating when it makes sense to execute a virtual or hybrid meeting

- Outlining the pros and cons of the different virtual and hybrid meeting options and aligning them with the objectives of your meeting

- Navigating what types of meetings should go virtual and identifying the triggers for making the transition

• Assessing different types of available technology and deciding what best fits your company’s needs and budgets - Full service versus self service - Collaborative technology versus webcasts - Strategies for pricing out varying options

• Defining what type of virtual or hybrid meeting you want to create and executing your plan effectively - Learning the desired goals, objectives and experience to

determine what will make the meeting a success - Designing an effective online virtual meeting - Estimating the timelines for development

• Exploring compliance concerns when utilizing virtual and hybrid options for HCP meetings - Identifying critical engagement and participation reporting

capabilities • Recognizing the benefits of meeting planners as well as suppliers/

hotels • Discussing the future of virtual and hybrid meetings and whether

they replace or complement live meetings

5:30 Workshop Concludes

Pat Schaumann, CMP, CSEP, DMCP, HMCC, Senior Director, Healthcare Compliance, MARITZ TRAVEL

Every healthcare professional must balance unprecedented changes and demands when understanding the global impact of healthcare compliance. The four-hour Healthcare Meeting Compliance Certificate (HMCC) program provides healthcare meeting compliance stakeholders with the knowledge and experience they need to successfully navigate the increasingly complex pharmaceutical, biotech and medical device regulatory environment.

Upon completion of the program, participants will be able to:

• Enhance healthcare compliance management skills

• Recognize unique terminologies

• Process reporting management with samples

• Understand Transfers of Value

• Learn the who, what, where and how of the Physician Payment Sunshine Act - National Physician Payment Transparency Program: Open Payments

• Better comprehend the “crossing the borders” compliance regulations

Special Offer: The HMCC program is being held in conjunction with the 12th Annual Pharmaceutical Meeting Professionals Summit and offers the program for Summit registrants for $499. Separate registration is required.

Register today at https://www.regonline.com/HMCC_ExLEvents16 **Note, HMCC course registration does not include the cost of class reference material. Registrants are encouraged to purchase the book “Breaking the

Code to Healthcare Compliance” for $89.95 each. Order online at: www.meetingcompliance.com

Requires

Separate

Registration

HEALTHCARE MEETING COMPLIANCE CERTIFICATE PROGRAM

3:15 PM - 7:15 PM

POST-CONFERENCE HMCC PROGRAM / THURSDAY, NOVEMBER 3, 2016

8 Contact: Marcie Cruz | 917-258-5143 | [email protected]

TERMS AND CONDITIONS: By registering for an ExL Events, Inc. (“ExL”) event, you agree to the following set of terms and conditions listed below:

REGISTRATION FEE: The fee includes the conference‚ all program materials‚ and designated continental breakfasts‚ lunches and refreshments.

PAYMENT: Make checks payable to ExL Events, Inc. and write C789 on your check. You may also use Visa, MasterCard, Discover or American Express. Payments must be received in full by the conference date. Any discount applied cannot be combined with any other offer and must be paid in full at the time of order. Parties must be employed by the same organization and register simultaneously to realize group discount pricing options.

**Please Note: There will be an administrative charge of $300 to substitute, exchange and/or replace attendance badges with a colleague within five business days of any ExL conference.**

CANCELLATION AND REFUND POLICY: If you cancel your registration for an upcoming ExL event, the following policies apply, derived from the Start Date of the event:

• Four weeks or more: A full refund (minus a $295 processing fee) or a voucher to another ExL event valid for 12 months from the voucher issue date.

• Less than four weeks: A voucher to another ExL event valid for 12 months from the voucher issue date.

• Five days or less: A voucher (minus a $395 processing and documentation fee) to another ExL event valid for 12 months from the voucher issue date.

To receive a refund or voucher, please email [email protected] or fax your request to 888-221-6750.

CREDIT VOUCHERS: Credit vouchers are valid for 12 months from date of issue. Credit vouchers are valid toward one (1) ExL event of equal or lesser value. If the full amount of said voucher is not used at time of registration, any remaining balance is not applicable now or in the future. Once a credit voucher has been applied toward a future event, changes cannot be made. In the event of cancellation on the attendees’ behalf, the credit voucher will no longer be valid.

ExL Events, Inc. does not and is not obligated to provide a credit voucher to registered attendee(s) who do not attend the event they registered for unless written notice of intent to cancel is received and confirmed prior to the commencement of the event.

SUBSTITUTION CHARGES: There will be an administrative charge of $300 to substitute, exchange and/or replace attendee badges with a colleague occurring within five business days of the conference.

ExL Events reserves the right to cancel any conference it deems necessary and will not be responsible for airfare‚ hotel or any other expenses incurred by registrants.

ExL Events’ liability is limited to the conference registration fee in the event of a cancellation and does not include changes in program date‚ content‚ speakers and/or venue.

*The opinions of ExL’s conference speakers do not necessarily reflect those of the companies they represent, nor ExL Events, Inc.

Please Note: Speakers and agenda are subject to change without notice. In the event of a speaker cancellation, significant effort to find a suitable replacement will be made. The content in ExL slide presentations, including news, data, advertisements and other information, is provided by ExL’s designated speakers and is designed for informational purposes for its attendees. It is NOT INTENDED for purposes of copywriting or redistribution to other outlets without the express written permission of ExL’s designated speaking parties. Neither ExL nor its content providers and/or speakers and attendees shall be liable for any errors, inaccuracies or delays in content, or for any actions taken in reliance thereon. EXL EVENTS, INC. EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESSED OR IMPLIED, AS TO THE ACCURACY OF ANY CONTENT PROVIDED, OR AS TO THE FITNESS OF THE INFORMATION FOR ANY PURPOSE. Although ExL makes reasonable efforts to obtain reliable content from third parties, ExL does not guarantee the accuracy of, or endorse the views or opinions given by any third-party content provider. ExL presentations may point to other websites that may be of interest to you, however ExL does not endorse or take responsibility for the content on such other sites.

GROUP DISCOUNT PROGRAMDiscount offers may not be combined. Early bird rates do not apply. To find out more about how you can take advantage of these group discounts, please call 866-207-6528.

per person when registering four

For every three simultaneous registrations from your company, you will receive a fourth complimentary registration to the program (must register four at one time). This is a savings of 25% per person.

per person when registering three

Can only send three? You can still save 15% off of every registration.

SAVE 15%

SAVE 25%

Media Partners: Associations Partners:

EARLY BIRD PRICING STANDARD PRICING ONSITE PRICING

Register By Friday, September 16, 2016 Register After September 16, 2016

Conference Only Conference and Workshop Conference Only Conference and Workshop Conference Only Conference and Workshop

Employees of Pharmaceutical, Biotechnology and Device Companies and Associations $495 $595 $595 $695 $695 $795

Third-Party Meeting Planners/Managers and CROs $695 $795 $795 $895 $895 $995

CVBs/DMCs $1,295 $1,445 $1,495 $1,645 $1,645 $1,845

Suppliers, Vendors, Hoteliers and Consultants $2,595 $2,795 $2,795 $2,995 $2,995 $3,195

Registration Fees for Attending ExL’s 12th Pharmaceutical Meeting Professionals Summit:

* To qualify for a specific rate you must be employed full-time by the designated company type. For eligibility questions please contact Kristen Hunter at [email protected].

REGISTRATION INFORMATION

QUESTIONS? COMMENTS?• Do you have questions or comments on the agenda? • Is there a specific topic missing that you would like to see addressed? • Would you like to get involved as a speaker, panelist or roundtable moderator? Please contact Event Director Kristen Hunter at 212-400-6241 or [email protected]. She’d be happy to discuss any of the above with you, or any other questions that you have about this program.

Note: This program is not endorsed, accredited or affiliated with the Convention Industry Council or the CMP Program. Applicants may receive CE credit for attending any program that meets eligibility requirements of the CMP Program. There are no specific individual courses required as part of the applications — selection of eligible education is up to the applicant based on his/her needs.

Phone: 917-258-5143

Fax: 888-221-6750

Email: [email protected]

Contact:Marcie Cruz

PHARMACEUTICAL MEETING PROFESSIONALSENGAGE, COLLABORATE AND INNOVATE TO OPTIMIZE MEETING

MANAGEMENT AND KEEP PACE WITH INDUSTRY CHANGE

12TH ANNUAL

SUMMIT

q YES! Register me for this conference!

q YES! Register me for the conference and workshop!

Name: ___________________________ Title: ______________________

Company: ___________________________________________________

Dept.: _______________________________________________________

Address: _____________________________________________________

City: ____________________________ State: ______Zip: ____________

Email: _______________________________________________________

Phone: ________________________ Fax: _________________________

Method of Payment: q Check q Credit Card

Make checks payable to: ExL Events, Inc.

Card Type: q MasterCard q Visa q Discover q AMEX

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Exp. Date: ________________________________________ CVV:______________

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Please contact me:

q I’m interested in marketing opportunities at this event.

q I wish to receive email updates on ExL Pharma’s upcoming events.

CONFERENCE CODE: C789

CONFERENCE CHAIRAlice Woychik, Head, Region US Customer Services, NOVARTIS BUSINESS SERVICES

WAITING TO EXHALE Decreasing Stress, Increasing Productivity and Communicating

Effectively in the “Connected” Workplace Dr. Mary Donohue, Ed.D., CEO, DONOHUE LEARNING

EXPERT PANEL: DOING MORE WITH LESS Industry Leaders Share Best Practices for Maximizing Meeting Effectiveness While Minimizing Costs

James Vachon, CMM,TAKEDA PHARMACEUTICALS INTERNATIONAL

Kappi BowenABBOTT DIABETES CARE

Cheryl HammerschlagBANKS SADLER

Jeannine Strampel, CMM, CMP-HC,BRISTOL-MYERS SQUIBB

Jane WolfeBIOGEN

Bonnie Weiss HYATT HOTELS

MODERATOR PANELISTS

OPENING KEYNOTE

Enhanced Pricing

Options!

November 2-3, 2016 | Hyatt at the Bellevue | Philadelphia, PA

Association Partners:

Sponsors and Exhibitors:

Contact: Marcie Cruz | 917-258-5143 | [email protected] and Event Planning in Life Sciences #ExLmeetingpros

Phone: 917-258-5143

Fax: 888-221-6750

Email: [email protected]

Contact: Marcie Cruz