PREPARED BY

GAINING PERSPECTIVE FROM DIFFERENT PERSPECTIVES

HxRefactored

Magga Dora Ragnarsdottir, Experience Design Director April 02, 2015

Mt. Esja

Magga Dora Photographer Hiker Farmer Pilot Geographer Sheep

Hypothetical website for a large hospital

WHY DON’T WE?

•Because we are trained to work individually

• It’s called cheating

•Because it’s easier

• If nobody challenges your assumptions, it’s a lot quicker. Until it’s not.

•Because the larger the organization, the more silo-ed it becomes

• We are encouraged and rewarded to look only at our own domain, not overstep our boundaries

•Because we want to keeps our cards close

WHY SHOULD WE?

•A better understanding of the problem

•A better understanding of the environment it lives in and there for how to approach it

•Solutions you didn’t think of

•Obstacles you didn’t think of

•Backup where you need it

Hypothetical website for a large hospital

And then we’re

DONE!

HealthcareConsumer

ClinicianMarketing Hospital IT

HealthITVendor

Hospital Admin

??LegalDesigner

Then the only thing

you have to do is…

HealthcareConsumer

ClinicianMarketing Hospital IT

HealthITVendor

Hospital Admin

??LegalDesigner

NO ONE VIEWPOINT PAINTS THE WHOLE PICTURE

• Get them in early and whenever you need their expertise

• You’re not looking for permission from everybody.

• Just that they know what is coming and they know that you have taken their viewpoint into consideration

• Think about your solution from their point of view

• Validate assumptions

THE BEST SOLUTION FOR THIS PROBLEM

•More likelihood of creating a solution that

• Solves a relevant problem

• Fits the organization

• Delivers better care

Better Patient Care

PREPARED BY

GAINING PERSPECTIVE FROM DIFFERENT PERSPECTIVES

HxRefactored

Magga Dora Ragnarsdottir, Experience Design Director April 02, 2015