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Cultural Features

LATIN AMERICA

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South America

Area

17,840,000 km2

Population385,742,554 (2008)

Countries 12

Languages 5

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Countries (part1):

Official Name Capital Officiallanguage

flag

Argentine Republic Buenos Aires Spanish

Plurinational State of

Bolivia

Paz & Sucre Spanish,

Quechua,Aymara

Federative Republic of

Brazil

Braslia Portuguese

Republic of Chile Santiago Spanish

Republic of Colombia

Bogot Spanish

Republic of Ecuador

Quito Spanish

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Countries (part2):Official name Capital

Official language Flag

Co-operativeRepublic of Guyana

Georgetown English

Republic of

Paraguay

Asuncin Spanish, Guaran

Republic of Peru Lima Spanish, Quechua

Oriental Republic of

Uruguay

Montevideo Spanish

Bolivarian Republic

of Venezuela

Caracas Spanish

Republic of

Suriname

Paramaribo Dutch

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BRAZIL

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Who are you, Brazilians?

The population of Brazil is approximately 190

million with a ratio of men to women of 0.95:1

Race %

White 48.43%

Brown

(multiracial)

43.80%

Black 6.84%

Amerindian 0.28%

Asian 0.58%

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Brazilians are almost as Russians

only different

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Main features of Brazilians

chattiness

emotionality

hospitality

lack of punctuality

love to music, dancing and partying

optimism

focusing on the future

compassion, empathy patience

luxuriant imagination

Cross-cultural model of Richard Lewis

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Feature Similarity (+)

alterity (-)

Comment

chattiness - Definitely Russians can`t be treated as a wordless

nation, but chattiness is not their feature

emotionality + Brazilians are characterised by external manifestation

of emotions, Russians by internal

hospitality + Both nations are hospitable and generous to their

guests

lack of

punctuality

+ Brazilians and Russians make free with their time, in

Russia we consider this feature as something

negative, in Brazil lack of punctuality is not

considered as bad manner

love to music,

dancing and

partying

+ Brazilian carnivals are known in the whole world, but

the Russian air open parties are on a noble scale as

well

optimism - Russians consider that a glass is always empty,

Braziliansa glass is always full

focusing on

the future

- Russians rake over the dust and ashes of the past,

Brazilians prefer to look into the optimistic future

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Feature Similarity (+)

alterity (-)

Comment

compassion, empathy + Both nations are always ready to come to

help

patience + Although Brazilians are emotional, but it

not an easy task to put them out of

temper. In spite of touchiness of

Russians, they are known by their

deliberation and patience

luxuriant imagination + On the one hand, imagination leads topipe dreams, on the other - develop

creative thinking and creates

masterpieces of the world art

Cross-cultural model of Richard Lewis

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Model of Richard Lewis

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How to Win Brazilian`s favor:

Show the interest and respect to their country. They are very proudof their motherland

Be sincere.

Do not fear to offer help and give advice.

Be friendly and informal.

Talk about football.

Take invitations to informal events.

Ask about their old relatives and their health. So, family is veryimportant value in Brazil (like in other Latin American states)

Dont conceal your personal problems and take their advices withgratitude.

Be ready for long speeches at meetings.

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LIFE IS GOOD