Preliminary Media Kit

Content Channels• Top Story• Weekly Special Report• Mortgage News and Rates• Buying Your Home• Selling Your Home• Personal Finance• Home Improvement• Investing in Real Estate• Home and Garden• About Your Mortgage• Glossary• Credit Center• Calculators• Discussion Forums• Special Offers!

Content Channels Overview

Interactive Channels• Express Yourself polls• Discussion Groups

Top Story• Delivering timely information and accompanying media clips to homesecrets.com members. Weekly Special Report• Feature spot available for homesecrets.com editors, or clients as advertising space.Mortgage News and Rates• Real-time mortgage news and rate feed.Buying Your Home• In-depth articles about buying your home. (Content feed.) Selling Your Home• In-depth articles about selling your home. (Content feed.)Personal Finance• Articles covering personal finance, mostly related to home loans. (Credit has its own channel below.) Home Improvement• Tips, information and resources for basic home improvements. Investing in Real Estate• Links to information and affiliate programs to do with real estate investments. (Coming soon.) Home and Garden• Information on home and garden care and makeovers. (Content feed.) About Your Mortgage• A collection of helpful and informative articles regarding mortgages. Glossary• Glossary of mortgage terms.Credit Center• Credit-related information and advice. (Content feed.) Calculators• Financial calculators for making decisions such as whether to rent or buy, what type of mortgage to get, and more.Discussion Forums• Discussion groups available for homesecrets.com members. Special Offers!• List of sponsors and special offers related to homeownership.

Content Channel

Descriptions

Preliminary Related Keyword Search Statistics

Count Term Searched for

175440 Major headlines (Jennifer Aniston

current example)

1422533  real estate

98035  new home

494689  home improvement

204121 home selling

328876  home for sale

1422533  real estate

Count Term Searched for

104634 credit repair

996770 credit

239436 real estate investment

 397879  personal finance

193559 gardening

494689  home improvement

Below are some of the keywords we researched before firming up on the content channels. We will provide you with a complete list after finalizing the search engine optimization that we’ll build into the site code and design.

Advertising Specs

Banner Size

468 x 60

180 x 150

120 x 60

Note: These are just for the inside pages. Once email delivery methods aredetermined, we will add those specs as well.