hp and microsoft solutions 2 for private...
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2 HP and Microsoft solutions for private cloud Grow your business and expand your cloud foothold with this portfolio of private cloud solutions for SMBs to large enterprises
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HP and Microsoft solutions for private cloud
Outline
» Solution descriptions and opportunity snapshot
» What’s in it for me?
» What do I sell?
» Who are my ideal customers?
» How do I make money?
» How do I prepare?
Your opportunity to capitalize on virtualization and cloud in accounts of any size
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Solution description and opportunity snapshot
Portfolio of solutions leverages HP and Microsoft best practices for cloud deployment » Based on best-in-class HP Converged Infrastructure and Microsoft® Windows® Server 2012 with Hyper-V
and System Center 2012 » Draws on the HP Converged Cloud portfolio to deliver optimized solutions – ranging from proven reference
architectures (RAs) to turnkey pre-integrated cloud environments complemented by services expertise » Brings together everything customers need for low-risk, high-value cloud deployments » Includes solutions for small, mid-size, and enterprise customers Enables target customers to accelerate their journey to the cloud » Compelling customer benefit that will drive product sales and services and grow your cloud-based revenue Based on four pillars of excellence » Optimized converged infrastructure » Deeply integrated management » Agile solutions for private cloud » Comprehensive cloud services
1 AMI-Partners: Transformation of the Worldwide SMB Landscape, 2013
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What’s in it for you?
Help your customers accelerate their journey to the cloud » Refresh aging Windows Server environments » Refresh aging infrastructure – servers, storage, networking » Convert dedicated servers to more flexible and available virtual machines » Leverage your knowledge of HP Converged Infrastructure, HP Converged Cloud, Microsoft Windows Server 2012
with Hyper-V and System Center 2012 » Get the support you need from HP and Microsoft to deploy, support, and enhance the solution Speed the sales cycle » All HP and Microsoft solutions for private cloud are pre-tested and proven – many are pre-integrated – which
removes the burden of sizing each solution » A complete set of instructions to deploy RAs means fewer resources to close the deal and higher margins Upsell opportunities » The complete range of HP, Microsoft, and partner-led services » Microsoft applications designed for Microsoft Windows Server 2012, including Microsoft Exchange, SharePoint,
and SQL Server » HP StoreOnce storage for backups, archives, and de-duplication
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What do I sell?
Everything customers need to get started with virtualization
» Microsoft virtualization software
» HP ProLiant Gen8 servers
» Management software
» HP storage solution
» HP networking
Three configurations available
» Essential tower
» Essential rack high availability
» Scalable rack high availability
Enabling customers to:
» Easily deploy an all-in-one solution
» Seamlessly scale as their needs grow and change
» Receive service and support from a single vendor
» Move to the cloud when the time is right
HP Virtualization Smart Bundles with Microsoft Windows Server Hyper-V for SMBs
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Customer profile
Customer concerns and requirements » Need an all-in-one solution that is easy to deploy » Need a solution they can deploy today and seamlessly scale as needs grow and change » Need service and support from a single vendor What to say and why we win » Decrease cost, complexity, and implementation time with pre-sized configurations » Reduce power consumption by 70 percent using HP ProLiant servers with Microsoft Windows Server
2012 advanced power management » Improve availability with HP StoreVirtual VSA » Deliver application high availability without requiring external shared storage with HP StoreVirtual
VSA » Trust HP ProLiant solutions certified with Microsoft Windows Server 2012 and Hyper-V to include the
live migration capabilities you need to support virtual machines
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Customer profile
Enhance worker productivity
Contain costs
Streamline desktop support
Mitigate risk
Boost business agility
Customer concerns and requirements
» Provides leading performance – HP CV Small and Mid-sized (SMB) RA for Microsoft Windows Server 2012 can support up to 175 virtual desktops per host server with excellent response time
» Makes deployment easy – Customizable reference architecture outlining all the components you need and how to deploy them
» Includes everything you need – Servers, databases, SANs, virtualization software, and management software
What to say and why we win
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What do I sell?
Simple, complete, cost-effective, and fully tested reference architectures » HP ProLiant Gen8 servers » HP thin clients » HP services » Microsoft virtualization software
Enabling customers to: » Enhance worker productivity » Contain costs » Streamline desktop support » Mitigate deployment risk » Boost business agility
HP Client Virtualization Solutions for Microsoft for SMBs
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Back
Front
What do I sell?
Two-node private cloud optimized for Microsoft Windows Server 2012 for under $50 k USD » 2 x DL360 Gen8 Servers, 2 x HP 2910-24G
al Switches, and P2000 G3 SAS Storage » Built-in high availability and manageability » Complete best practices installation and
configuration guidelines » Deploy as a simple virtualization platform
or transform into a private cloud with addition of Microsoft System Center
HP Departmental Private Cloud Reference Architecture for mid-size and multi-site businesses
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Customer profile
SMBs » Standalone environments » 15 or more existing dedicated servers » 50–500 users Multi-site businesses with less than 2,500 employees » Less than 500 users per site » Looking to improve performance and management
of Windows Server applications across distributed sites
Ideal prospects » Running older versions of Windows Server (2003
goes end-of-life April 2015) » Running one workload per server » Running any combination of SQL Server, Exchange,
SharePoint, or Lync » Will support deploying 15–40 virtual machines
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What do I sell?
Establishing a foundation for private cloud » Integrated, pre-tested, cloud-ready solution for
large enterprises » Advanced design
» Reduces complexity » Increases IT automation » Boosts efficiency
Enabling customers to » Modernize their server and storage environment » Build on existing Microsoft Windows infrastructure
and applications » Successfully implement a cloud strategy » Burst to public cloud resources
HP ConvergedSystem 700x Engineered for Microsoft for enterprises
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Customer profile
Customer concerns and requirements » Primarily Microsoft Windows infrastructure and
applications » Has affinity to iSCSI storage » Desires hybrid cloud bursting to Windows Azure » Expressed strong desire to work with Microsoft
Private Cloud » Implemented Microsoft System Center already » IT needs to demonstrate cloud traction to the
business » Internal IT groups focused on cloud with no leader » Has/will adopt blades » No cloud implementation strategy » Has aging storage that can’t support cloud
What to say and why we win
Optimized converged infrastructure
» Delivering increased performance, reliability, and capacity where customers need it
Deeply integrated management
» Integrate management of both physical and virtual resources using HP Insight Control with Microsoft System Center
Comprehensive cloud services
» Gain peace of mind by working with two industry leaders
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What do I sell?
Helping customers regain control of their database environments » Simplifies and integrates the entire IT stack » Creates a single, unified database platform » Boosts cost-efficiency » Streamlines management » Creates a flexible IT services-based environment Enabling customers to » Address database sprawl » Lower operational costs and capital expenditures » Increase responsiveness to end users » Shorten development-to-deployment lifecycle » Customize the environment to meet your unique needs
HP Database Consolidation RA for SQL Server for large enterprises
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Customer profile
Customer concerns and requirements » Need to address database sprawl to lower
operational costs and capital expenditures » Increase responsiveness to line of business
end-users to be more competitive, with automated, repeatable processes that comply with internal and external policies for my business
» Need better control over and flexibility of compute resources to respond to a rapidly changing business environment
» Shorter development-to-deployment lifecycle, but with flexibility to customize solutions for unique needs of the business
What to say and why we win
» Unmatched consolidation system for SQL Server
» Easier planning for consolidation
» Real-time provisioning
» Chargeback to end-user departments
» Simplified management
» End-to-end solution
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What do I sell? HP CloudSystem optimized for Microsoft for large enterprises
Portfolio of integrated, open solutions for building and managing clouds
Self-service infrastructure Infrastructure provisioning in minutes
On-ramp for private and hybrid cloud –
dev/test and production
Self-service applications App-to-infra lifecycle management
Advanced private and hybrid cloud –
dev/test, production, DevOps
Deliver services externally Optimized for multi-tenancy
Offer XaaS for public and hosted private cloud service providers
Integrated and optimized2
Cloud Maps
Integrated implementation and support services
2 Pre-integrated for virtual, or for virtual and physical with auto-flex integration
and more…
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Customer profile
Customer concerns and requirements
» Increase business agility
» Contain costs
» Better utilize all IT resources/assets
» Begin/continue journey to the cloud
» Lower deployment risk
What to say and why we win » Turnkey ease of use – The solution is ready to run
on day one. » Rapid application deployment – Hundreds of HP
Cloud Maps remove the complexity of application deployment, provisioning, and management.
» Additional control – Simplify management of heterogeneous cloud environments.
» Server auto-flexing – Easy activation and deactivation of the logical server from a physical blade server using HP CloudSystem Matrix for physical service deployment.
» Extended value – Through complete integration with HP Converged Infrastructure and Converged Cloud.
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Value proposition
By offering private cloud solutions from HP and Microsoft, you can help customers: » Realize the benefits of cloud sooner
» Improved business agility » More closely aligned IT with the business » Better economics » Ability to move to the cloud on their terms and timelines
» Deploy proven solutions delivered by global technology leaders » Receive a single point of service and support » Lay the foundation for a converged/hybrid cloud environment
Accelerate your customers’ journey to the cloud
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Poor fit customers
The following characteristics suggest a prospect is not a good candidate:
» Customer has recently completed a refresh of their IT environment
» Customer is predominantly a Linux shop
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How do I make money?
Consulting services » Private Cloud Assessment Service, pre-deployment
planning, deployment assistance, and installation and startup services, etc.
RA-related product sales » HP ProLiant Gen8 servers, BladeSystem, P2000 Storage,
3PAR StoreServ storage, HP networking, HP thin clients, HP zero clients, HP Insight Control for System Center
» Microsoft Windows Server with Hyper-V Pre-integrated solutions » HP ConvergedSystem 700x Engineered for Microsoft,
CloudSystem optimized for Microsoft Upsell opportunity with HP StoreOnce and Microsoft applications » For customers needing fast backup and recovery » For customers looking to deliver apps faster, keep them
up and running more reliably
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Services opportunities
Services Pre-deployment planning
Deployment assistance Ongoing operations automation
Infrastructure refresh/expansion
Business-architecture • Business case and return on investment
• Sizing and configuration assessment
Application-level • Private cloud assessment • Migration and upgrade planning • Workload characterization • SQL Server database consolidation • System Center 2012 planning
• SQL Server or other database • Exchange • Application servers • Infrastructure services: Active
Directory • IIS and SharePoint • Test and development • File/print
• Tuning and sizing, optimization • Building foundation toward
Microsoft System Center management
• Software and firmware upgrades
Infrastructure • Start Services on Hyper-V • P2V migration • Security • HA/DR deployment consulting • Backup
• Start Services on Hyper-V • System Center 2012 modules
configuration (eight modules currently)
• HP Insight Control
• Deploy full System Center Suite • Multi-data center integration
Support services • Field augmentation • HA/DR deployment services • Consulting services for solution
configuration/integration into customers environment
• HP Insight Control • HP Proactive Care support services • HP lifecycle event services
• Additional partner, HP or Microsoft services
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How do I prepare?
Use your expertise in HP Converged Infrastructure, Converged Cloud, Windows Server 2012, and Microsoft System Center 2012 » HP and Microsoft provide you with defined best practices
and implementation instructions Leverage all the tools in the Partner Sales Acceleration Kit » Interactive playbook, FAQ, solution brief, sales battlecard,
customer presentation, marketing program implementation guide, data sheet, white papers, installation video, and podcast
Check out these important links » HP and Microsoft Private Cloud » Microsoft Private Cloud » HP ProLiant servers and Microsoft Windows Server 2012 » HP and Microsoft Partner Portal
As a Microsoft and HP partner, you have the fundamentals to succeed
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Thank you
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Strength of HP-Microsoft partnership Market leadership » HP is the number one
vendor in worldwide server revenue3
» HP is number one in Windows revenue and units worldwide4
» There are more Hyper-V deployments on HP than any other server platform5
» HP servers are benchmark platforms for Microsoft technologies
Expertise » Microsoft and HP have
deep data center expertise, resources, and capabilities having worked in this area for decades supporting thousands of large, global customers
» Microsoft Consulting Services and HP Technology Services have thousands of highly qualified consultants and architects to support partners in proofs-of-concept and solutions delivery
Experience » For 30 years, we have
worked together to design and deliver complete, integrated technology solutions to increase the speed and effectiveness of business
» The HP and Microsoft global strategic alliance is one of the longest standing business relationships of its kind in the industry
3, 4 IDC Worldwide Quarterly Server Tracker for Q3 FY13, August 2013 5 IDC Worldwide Virtualization Tracker
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