how to turn around under performing sales people

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Page 1: How to Turn Around Under Performing Sales People

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Page 2: How to Turn Around Under Performing Sales People

Meet JackMeet New Sales Hire Jack: Annual Territory Quota: $2MM Base Comp: $120k

• Lost Sales While Position Open - 90 Days: -$500k• Placement Cost 20% of Comp: -$24k• Twelve Month Ramp-up Salary & Benefits: -$138k• Training Material Cost: -$2k• Lost Sales While Ramping Up: -$2MM• Actual Sales Produced: +$250k

Jack’s Total Ramp-up Cost: -$2,414,000

Jack was let go in month 13 when management became impatient with his lack of productivity.

Page 3: How to Turn Around Under Performing Sales People

Before You Fire a Sales Rep . . .

Take a Good Look In The Mirror

You’ve invested blood, sweat, and tears in your salesperson. Nothing seems to be

working. Your rep continues to underperform.

Page 4: How to Turn Around Under Performing Sales People

Jack’s Post MortemWrong Fit: Jack came from a big company and was brought into a small company with limited resources.

Wrong Skills: Jack was not comfortable with the level of prospecting and cold calling required.

Poor Sales Onboarding: Jack received almost no new hire training. Management assumed since he had sales experience he knew how to sell their product.

Non-existent Sales Coaching: Jack received little hands on coaching from his sales manager. In fact, his sales manager did not go out with him once during his employment.