how to promote your forefront...

How to promote your ForeFront Certification.

An Investment In Excellence

[email protected] Doc FF68 Version 2 │ January 2018

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ForeFront Assurance Mark

Ways to Promote your success and demonstrate your investment in excellence.

The ForeFront Assurance Mark will clearly demonstrate to your clients and potential tenders about your commitment to quality, safety,

reliability which is a significant part of the supply chain.

Marketing Activity How to promote your investment:

Marketing Literature • Be innovative and consider direct mail campaigns for clients or potential leads to announce your

Advertising • Use on Brochures, advertisements, presentations

Stationary • Make use of certification on promotional material, this could also include mouse mats, mugs, pens ,

Social Media • Announce the Certification using your social media platforms

• Use hashtags on twitter and reach more people to be part of the conversations

Your office • Display your certificate in a prominent location

Vehicles • Permitted only with the ForeFront certification only

Internal communication • Introduce the assurance mark in corporate email signatures to increase exposure. Encourage

Press releases • Prepare and distribute a press release to key media, industry sector publications, trade organisations,

Annual Reports • Achievement and performance

Case Studies with ForeFront • Promote your organisation , it is a great platform for getting your business noticed and another route

Website • Create a page on your company’s website dedicated to your management systems standard and its

Networking • Host networking meetings, where employees can contribute and share knowledge about the certification.

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Can I use the ForeFront

Assurance Mark on ?...

Promote the standard your certified for with the


FF XX ISO 9001:2015 Quality Management System

FF XX ISO 14001:2015 Environmental Management System

Promote ForeFront’s additional certification with UKAS Ac-

creditation Mark

Marketing Material

Advertisements, PowerPoint presentations,

case studies, etc.

The Internet

On your website , social media, email signa-

tures etc.

Corporate Stationary

Business cards, invoices, presentation fold-

ers etc.

Vehicles, promotional items, exhibitions ,

external buildings

Products or certificates

Physical products, packaging

Minimum size (height)

10mm 20mm

How to promote your logo

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FF XX

FF XX

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ForeFront Assurance Mark Guidelines

These guidelines are established to make sure that the ForeFront Assurance Mark is

displayed correctly.

The ForeFront Assurance mark is for organisations whose management systems have met

the requirements of the specific standard. The ForeFront Assurance Mark is a marketing

tool that communicates to your customers that you are certified by ForeFront and what

standards you have been certified to. It is a way of signalling to your interested parties

that you have implemented the management system standard properly offering a

blueprint for internal efficiency, putting your organisation ahead of your competitors.

The ForeFront Assurance Mark includes the Standard and number. It is important that the

standard is recognisable but allows for differentiation if you have been certified to

multiple standards.

ForeFront Certification Mark with number

Certificate number (shown above as FF XX)

Calibri, minimum size 5pt

Minimum Size 10mm

(50 pixels for online)

100%

10% clear space

If there is not enough space for your certificate

number underneath the ForeFront Assurance Mark,

make sure the legal disclaimer is displayed on any

marketing material

(Company Name) has been Certified by ForeFront

Certification to (ISO 9001 and ISO 14001) under the

certificate number(s) FF XX FFXX

Black

RGB 000

CMYK 0.00

HEX #000000

Please: Please don’t :

• use the ForeFront Assurance Mark with your certificate number written underneath it using Calibri font.

• You should only use the ForeFront Assurance in XXXX

• Only permitted to use the Assurance Mark to which you are certified.

• Include the company logo or Trademark on corporate communications including the Fore-Front Assurance Mark

• Ensure that the ForeFront Assurance Mark is legible and the copy is legible.

• Reduce the Fore Forefront Assurance Mark any smaller than 10mm in height

• Do not make any alterations to the ForeFront Assurance Mark.

• Do Not Display the ForeFront Assurance mark on a product or packaging.

• Do not use in the ForeFront Assurance Mark in association with service or activity outside the scope of your Certification.

Referencing your certification in text

If it is inappropriate to use the ForeFront Assurance Mark then you may use the ap-

proved text to promote your certification.

<Standard number> <standard name> (optional) Certified by ForeFront Certification

under the Certificate number <certificate Number>

Example:

‘ISO 9001 Certified by ForeFront Certification number FF XX

‘ISO 9001 and ISO 14001 Certified by ForeFront Certification under certificate num-

bers FFXXFFXX’ alternatively in full ‘ISO 9001 Quality Management Certified by Fore-

Front under Certificate number FF XX


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FF XX ISO 9001:2015 Quality Management System

FF XX ISO 14001:2015 Environmental Management System

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ForeFront Assurance Mark Guidelines with UKAS Accreditation Mark

If your Certificate shows the UKAS Accreditation Mark or you wish to

illustrate you have been assessed by an Accredited Certification Body,

you may wish to use the following logo .

Minimum Size

20mm

Black

RGB 000

CMYK 0.00

HEX #000000

FF XX

Certificate number (shown above as XXX)

Calibri, minimum size 5pt

1. Certificate number e.g. FF XX

2. Standard or name (optional) e.g. ISO 9001 or Quality Management

Please: Please don’t :

• Use the Accreditation Mark in Black

• Use the Accreditation Mark with the Certificate number written underneath it as illustrated using Calibri Font. It is optional to add the standard or number underneath your certifi-cate number.

• Only use the Accreditation Mark to which you are Certified.

• Only use the organisation the Accreditation Mark relates to.

• Ensure the Accreditation mark is legible and follow the minimum sizes as recommended in this guideline.

• You may only use the Accreditation Mark smaller than recommended for business cards.

• If you have multiple UKAS accreditations then list the certificate numbers underneath one

• Do not add or make any alterations with-in the Accreditation Mark.

• Do not use the Accreditation Mark on products or packaging.

• Do not use the Accreditation Mark in association with any other service or activity outside the scope of the Certification.

• Do not use the UKAS Accreditation Logo on promotional items, vehicles or on external buildings.

• Do not display the Accreditation Mark independently of the ForeFront Assurance Mark

* as specified within the UKAS guidelines.

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FF XX

FF XX

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Contact Information: ForeFront Certification Limited

Marston House,

5 Elmdon Lane, Marston Green,

Birmingham,.B37 7DL

+44 (0)121 726 2999

Images and measurements contained within this document are not necessary to scale.

For all queries, assets or Templates, please contact the Team at [email protected]

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