how to make mgt presentation
TRANSCRIPT
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concepts
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FOR GROUP PRESENTER- Using formal dress / university blazer
- Make presentation in power point format
- Maximum time for presentation = 90 minutes,
that consist of :* 60 minutes for presentation
* 30 minutes for Q & A
- Please give one copy (print copy)
to other groups + lecturer
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FOR GROUP AUDIENCE
- Every student sit together with their group
- Listen to the presentation carefully
- At the end of presentation, every group at
least make 1 written questions, and submitto Moderator
FOR MODERATOR
- Moderator ( 1 student ) taken from the next
group- Moderator lead the presentation, manage the
time, manage the class presentation doing
well
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GROUP
- Company history 5 %
- Human resources 5 %
- SWOT Analysis 5 %
- Marketing Mix 10 %- STP Analysis 10 %
- Product life cycle 10 %
- Triangle of brand 10 %
- The business level 10 %
- Moderator 5 %
INDIVIDUAL
- Presentation Skills 15 %
- Answering the question 15 %
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PRESENT TION POINTS YOUR CTION
I. THE COMPANY- Company history
- Group of companies
- Product History, etc.
The max. slides for company
history = 5 slides.
INT
(past & present)
Legend :
INT = Find data on the internet
FS = Field Survey
GA = Group Analysis
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PRESENT TION POINTS YOUR CTION
II. HUMAN RESOURCES
a) Find official structure
organization of the company
b) Explain the career
management in the company
INT, FS, GA
(Past & present)
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PRESENT TION POINTS YOUR CTION
III. GENERAL BUSINESS STRATEGY
Marketing Mix
SWOT Analysis
IV. MARKET SEGMENTATION STP Analysis
V. MARKET ANALYSIS
Triangle of brand
The business level
VI. PRODUCT LIFE CYCLE
VII.SUMMARY & RECOMMENDATION
INT, FS, GA
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1. The product STILL EXIST in Indonesian market
2. The supporting data can find easily on the net
3. Each group should analyze different industry
4. Choose one company, then choose specific
brand to analyze
5. Choose specific type of your brands
6. Analyze your specific product type for Indonesian
market only
7. The products not included in restricted list
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- Aqua
- Pepsi
- Mizone
- Coca Cola- Krating Daeng
- Extra Joss
- Pocari Sweat
- Hemaviton
- Teh botol Sosro
- Fresh tea
- Starbucks
- Wallss ice cream
- McDonalds
- Indomie
- Mie Sedap
- Selamat biscuit- Kentucky Fried Chicken
- Burger King
- Pizza Hut
- Oreo
- J Co
- Breadtalk
- Dunkin Donuts
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- B C A
- Mandiri
- OCBC NISP
- Ancol
- Dufan
- Timezone
- Grand Indonesia
- Taman Anggrek- Jababeka
- Lippo Cikarang
- Kelapa Gading Mall
- Sumarecon Serpong
- Celebrity Fitness
- Reebok
- Rockport
- Nike
- Adidas
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- Martha Tilaar
- Loreal
- Revlon
- Mustika Ratu
- Lux
- Clear
- Pantene
- Holcim
- Tiga roda
- Garuda
- Merpati
- Citilink
- Apple
- Blackberry
- Nokia
- Telkomsel- Indosat
- XL
- Samsung
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1. Each group should get APPROVAL from
the lecturer before start the analysis
2. If one industry choosen by two groups,
the priority will be given for EARLIER
GROUP
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Group 1 = 65
Group 2 = 60
Group 3 = 55
Group 4 = 50
Group 5 = 45
Group 6 = 40
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- Do your individual project withthe same format like group
presentation
- Please make sure that every
member of your group choose
different industryeach other
- Make your assignment on
paper (ms-word or PDF format),
min. 15 pages
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Submission date for Individual Assignment :
Session 13th
Send your individual paper to :
mailto:[email protected]:[email protected]