how to leverage the productivity of facebook ads with power editor

HOW TO LEVERAGE THE PRODUCTIVITY OF

FACEBOOK ADS WITH

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Do you want to optimize the goals

© Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

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of your marketing campaign such as


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Awareness and Consideration?Do you want to


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increase conversionson your website by


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getting people to purchaseyour valuable products?


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Take advantage of Facebook Power

Editor now!NOW!


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What is?


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Face Power Editor is a bulk ads creation and


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management tool, tailored specifically


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for large advertisers.


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It is the best tool for advertisers


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who work at scale and need


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precise control of their campaigns.


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5 Reasons Why You

Should Use © Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

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to Create Facebook Ads


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Custom Audiences


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Lookalike Audiences


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Saved Audiences


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Partner Categories


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Conversion Tracking


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Conversion Specs


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Domain Sponsored Stories


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Sponsored Search Results


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You should split test your ads to


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determine which placements are


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most efficient, leading to the lowest cost


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per desired action across:


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Desktop


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News Feed (Desktop and

Mobile)© Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

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News Feed (Desktop only)


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Mobile only


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Automatically Optimize for

Actions© Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

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Manually Configure Objectives and

Bids© Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

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Automatically Optimize for

Actions© Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

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Overwrite Default Conversion Specs


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4. TARGETING© Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

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Create a Custom Audience (you can

select © Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

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one, but it must be created within Power Editor).


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Create a Lookalike Audiences


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Target by Partner Categories


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Take little time in duplicating ads


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Easily segment targeting


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Let’s BEGIN!


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First, open a browser by clicking it.


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For this tutorial, let's choose Google

Chrome


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Double-clickthis icon


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A new window will pop-up


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Click the URL


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Type https://www.facebook.com/ads/manage/powereditor

then hit Enter on your keyboard


https://www.facebook.com/ads/manage/powereditor

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Type your Email address or phone number


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Type your Password


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Click Log In


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Click Download to Power Editor


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Click your account


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then click Download


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Create a campaign by clicking +


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A Create Ad window will appear


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To create a campaign, click Create New


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Type your campaign name here


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To create ad set, click Create New


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Type your ad set name here


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Type the name of your ad


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then click Create


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Click Campaigns


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You can edit your campaign here


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You can choose your buying type


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either at auction or fixed price


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then select your campaign objectives


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Click Ad Sets to edit ad sets


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Type your Budget for the day/year


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Select your Schedule Date/Time to start the ad


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select an end date (optional)


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Click Edit Audience


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Type the Location of the


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aaudience you want to reach


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Select the age-range you want reach


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Select the Gender you want to reach


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Type the Language you want to reach


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Preferably, type “English”


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Type the possible Interests of your target


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or click Browse then select from choices


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Type the possible Behaviors of your target


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or click Browse then select from choices


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then click Save


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Select the placements for your ads


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you can then select the most


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website clicks at the best price


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or set the amount a click


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to your website is worth to you


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then edit ads by clicking Ads


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Select your Facebook page


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Type your Website URL


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Type the text/caption that tells


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people what you're promoting


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Describe your link in a way on


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why people should click on it


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Enter a brief but catchy headline


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describing where people will visit


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Enter the link as you want


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people to see it in your ad


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To upload photos, click Select Image


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Drag and drop multiple images or


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click to Upload Images


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Click the images/s you want to post


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Click Open


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then click Select


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Select your Call To Action


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To use a conversion - tracking pixel,


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click Create Pixel.


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Click Choose a category you want to measure


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then select from the choices below.


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Type your tracking pixel name


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Check this box here


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then click Create Pixel


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Check weather you can add the pixel


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to your website or some else’s.


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Copy and paste the


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provided code to your website


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then click OK.


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You can preview ads here


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then Click Upload Changes.


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Click Manage Ads


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Click Billing


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Click Payment Methods


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then click Add Payment Method


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Select your payment method


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then click Continue.


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Congratulations! Wait for your ad

to get approved by


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There you have it


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Thank you for investing on yourself



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how to leverage the productivity of facebook ads with power editor

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