how to launch mobile app and don't loose money?

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MOBILE APPS DEVELOPMENT 01 How to launch an own app, don’t lose mind and money?

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Page 1: How to launch mobile app and don't loose money?

MOBILE APPS DEVELOPMENT 01 How to launch an own app, don’t lose mind and money?

Page 2: How to launch mobile app and don't loose money?

MOBILE APPS DEVELOPMENT01

over 4M apps are available on the AppStore and Google Play*

60**60% of businesses invested in mobile app development over the past 12-18 months**

8*** Americans check their devices 8 billion times a day***

4*

* The Statistics Portal** Business Insider Report, 2016

*** Deloitte report, 2016

Page 3: How to launch mobile app and don't loose money?

01

The first step is to create simple product / service definition while keeping in your mind your customer real needs. Depending on your business, sector, app purpose imagine whether you want to share news and build relationship with B2B clients or maybe with Millennials?

Remember about:

the purpose is one of the main factors which will take a great

impact on how your app should look like

there is large variety of apps on the market and limited memory

in your clients smartphones

your solution must be truly valuable to download, yet profitable

for your business

MOBILE APPS DEVELOPMENT

Page 4: How to launch mobile app and don't loose money?

01

Next step ahead is finding your technology partner who is perfectly fitted to your expectations. How to do it?

in more complicated projects it is better to choose recommended

software house with a design, development, QA, UX teams

you will need devoted Project Manager – they surely help not to

lose your mind

get focus on: company’s experience, cooperation transparency

with agile project management, used tools and does company

offer repeatable production process to ensure cost efficiency

MOBILE APPS DEVELOPMENT

Page 5: How to launch mobile app and don't loose money?

01

Companies find challenging and costly to develop mobile apps. They try to reduce costs by using platforms which help to create universal apps both for iOS and Android. Commonly used:

SenchaAppceleratorPhonegap

But years of experience showed us that building apps this way is even more expensive and there are definitely more problems, bugs and functional issues than in their built natively rivals. Creating an app it is not just development process before a release. You have to keep it smooth, easy to maintenance and first of all: keep your users satisfied!

MOBILE APPS DEVELOPMENT

Page 6: How to launch mobile app and don't loose money?

SPRINTS RELEASES TESTING02

Page 7: How to launch mobile app and don't loose money?

02

How to avoid big mistakes? Just start working with repeatable production process and MVP (Minimum Viable Product). Very helpful is setting up:

milestones, deadlines, most important features in your app

dates of releases and meetings with a development team

MOBILE APPS DEVELOPMENT

If you try it, you will save your time, reduce doubts. Communication problems will be solved quickly as well. Ask your technology partner about:

software development process based on SCRUM

tools like TeamCity or Applause

Page 8: How to launch mobile app and don't loose money?

02Last but, as we say, even first

important factor for successful

app is work transparency and

close cooperation. Take care of

relationship with your partner or

client, be honest, try to solve

problems together. And after

presenting an app on the market

just send feedback to your team

and say: „thank you, well done”.

They will appreciate it for sure!

MOBILE APPS DEVELOPMENT