Understanding The All-In-One-SEO Plugin

WordPress plugins are a very important part of getting ranked and getting traffic. However, there are a few inherent problems with these wonderful tools. People either don’t use the right ones…or they go overboard and use too many.

I am prepared to write a small post about all the plugins I am using, starting with All-In-One-SEO Pack. I think this is probably one of the most important plugins to get set up right before you turn your blog privacy setting back to “off”, and prior to publishing posts and pages. This then allows the search engines to see and spider your site with all of your content structured for proper indexing.

Since Alex Jeffreys discusses the importance of getting traffic as being so central to your online success, you will see why I think this plugin is so important.

First, you want to hop on over to the left of the dashboad, go to settings, and then to “permalinks”. You want to change your permalink settings before you make any posts, and before the search engines start indexing your site.

You want to use the “Custom” setting (at the bottom) and enter either:/%postname%.html, /%postname%.htm, or /%postname%.php. You can see that if you use the WordPress default, it will assign an arbitrary page number at the end with something like http://sitename.com/?p=123. I think you can see that this is pretty strange looking and bogus for SEO.

With the custom setting your permalinks will always be the title of your post. The permalink for this post is /understanding-all-in-one-seo.php, and that is pretty search engine friendly. Neat, huh?

Next go back to settings and find All In One SEO. The SEO Pack gives you lots of other custom settings that will help you with SEO. The main things are to have a keyword rich title, keywords in the home description, and then load your keyword list up in keywords.

Changing the title tags is the most important thing, and this section should look like what is illustrated below. Be careful when you do this, because if you make a mistake then your titles will be messed up, or they may even not get indexed in the search engines at all.

There are some other settings you can check by preference. I like to keep “noindex” checked for categories and archives, otherwise it will result in duplicate content being indexed over and over in the search engines.

You should take the time to do this properly. The answer is because this will help you get ranked in the search engines…and that means TRAFFIC. After all, that is what SEO is, Search Engine Optimization.

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