how to game a search engine

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How to Game a Search Engine

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Post on 26-May-2015

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Got a project? Want to win at Internet research? Change the game! Learn the ins and outs of existing search engines, which ones are actually useful, and how to take advantage.

TRANSCRIPT

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How to Game a Search Engine

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The Problem:

Search engines don’t give you what you want - they just give you what’s popular!

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Example: tigers

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Google

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GoogleMost POPULAR result on top

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Google

Not useful for a student

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Google

This easy information is ALSO from Wikipedia!

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Google You are encouraged to spend time goofing off on

social media.

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Bing

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BingNothing about actual tigers!

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Bing Again with the social media.

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Yahoo

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YahooNo tigers.

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YahooDistracting stuff.

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YahooDuplicated for extra distraction!

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YahooSocial media. (Sort of.)

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Conclusion:

None of these search engines are geared toward students. They’re made to be fun and popular.

So how can students find REAL information??

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Google

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GoogleHey, what’s this?

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GoogleA nondescript menu?

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GoogleNew search options??

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Google’s Advanced Search

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Google’s Advanced SearchGoogle will look for all of the words you type in this box…

…And eliminate the words you type in this one!

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NEW Google Results

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NEW Google Results

Better results (these are organizations, so you can cite them as sources!)

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NEW Google Results

No distracting stuff on the side

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NEW Google Results

Social media is less invasive

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Bing

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Bing Hey, here’s that symbol again!

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BingWait, this isn’t the advanced search!

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Bing After some digging, you find this.There’s no direct link from Bing’s main page.

In case you want to reference this page, the shortened link is bit.ly/Jpxy2a .

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Bing Looks like we can exclude search terms manually…

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Bing

But in fact…

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Bing

…It doesn’t work at all.

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YahooAdvanced search is right where it should be!

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YahooHooray!

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YahooWhat a neat idea! Let’s try it.

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YahooWell, it’s not 100% there. The second result isn’t a .edu. But at least there’s nothing about Detroit!

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Well, that’s OK.But what else is there?

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Google ScholarScholar.google.com

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Google Scholar

Research tools

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Google Scholar

Advanced search is NOT here!

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Google ScholarIt’s HERE!

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Google Scholar

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Google Scholar

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Google ScholarMaybe we’ll need to be a little more specific…

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Google Scholar…But we do have more options here.

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Google ScholarThese links let you download the paper. (If you don’t see one, ask your librarian about databases!)

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Google Scholar

Citations are in black. They aren’t actually available online, but they are mentioned in other works – so you can get their information and look them up at the library later!

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Google ScholarNow that we’re informed, let’s adjust the search…

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Google ScholarVoila! A real source from real researchers – and you can download it, too!

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Google Superpowers Now Available

Google Guide: www.googleguide.com• Search within titles• Search by authors• Search for pdfs specifically• Much much more!

*Most of the tricks you’ll learn in the Google Guide also work in Scholar!

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Scirushttp://www.scirus.com

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ScirusAdvanced search is right there

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Scirus

Multiple options for keeping your results

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Scirus

Lots of fun filters

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Scirus

Actual, useful, real-live results!

Lots of these articles will be free, but just like with Google Scholar, you’ll run into some that aren’t. Don’t panic! Just bring the title and author to a librarian.

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UCR Infomineinfomine.ucr.edu/

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UCR InfomineThey offer help!

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UCR InfomineAll kinds of modifiers. It is seriously nuts how much control you have over your search.

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UCR InfomineWhile the results can be a little all-over-the-place, they’ll always be handpicked for their scholarly quality by actual librarians.

In other words, no matter what you’re doing, it’s worth it to take a quick look.

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Intutewww.intute.ac.uk/

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Intute Despite this, Intute remains a great resource.

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Intute

Advanced search!

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Intute

Options continue for something like two pages

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Intute

The results are usually mid-level academic, making them perfect for kids!

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Questions?