how to foster innovation in a traditional media business, sanoma director of innovation &...
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Full video here: http://www.catchtalk.tv/events/digitalmediastrategies?video=how-to-foster-innovation-in-a-traditional-media-business-sanoma-director-of-innovation-development Lassi is responsible for innovation & development at Sanoma. In 2012 he created and now leads the company’s Accelerator programs where new internal start-ups are being created. A former media entrepreneur, Lassi has also been responsible for creating the tablet version of Helsingin Sanomat newspaper and leading Sanoma’s international mobile priority program. Previously, he has managed development teams and led task forces aimed at creating brilliant services. He has a deep understanding of the dynamics of online communities with professional and user-created content, and has strong experience in motivating teams to work towards a common goal.TRANSCRIPT
How We Will Survivethe Big Disruption
"There are risks and costs to a
program of action. But they are far
less than the long-range risks and
costs of comfortable inaction."
John F. Kennedy
Presentation name
Get the WorldWe help people to access, understand
and enjoy the world
Get the WorldHow to
Launching
Sanoma Digital
Automation
Test Panels
Internal Ventures
Sanoma Ventures
New Marketplaces
Marketing Partnerships
Risk Share Partnerships
Performance Partnerships
The Innovation Lab
with an International playground
Sanoma
Accelerators
Open
Innovation
Accelerators
Sanoma
Ventures
Internal
Ventures
External
Internal
Ideas Market
From Corporates to Intrapreneurs
An Experiment
Inspired by the Best
1. The Kickoff
3. The Bootcamp
# no cannibals
# no grand design thinking
(a.a.p.s. is not a kpi)
# other types of sleepless nights
# much more tech driven
# different resourcing
# learn & practice different skills
Fit for Sanoma?
Able to Execute?
Unfair Advantage?
Build or Buy?
The (wo)man and
The Plan
The Fab Five
Trained Talent
Employer Brand
@lassi