how to find distributors
TRANSCRIPT
How to Find
Distributors By: Robert Proctor | Multisoft President
What you'll be learning
1) Realize that It's a numbers game.
2) Who am I looking for?
3) Nail the elevator pitch.
4) If you don't believe it, they won't either.
5) The worst they can say is, "No."
6) It's your job to know two industries to succeed.
7) Don't leave them hanging; they might forget.
8) Continually build your network.
1) Realize that it's a numbers game.
If you think that reaching out to everyone you
currently know with your company's message
is going to make you successful, you are not
thinking big enough. You may give thousands
of presentations, but the people who are going
to make you the most money will only be a
matter of working with two to three people,
tops. The more you present your information,
the greater likelihood that you will find these
essential people.
2) Who am I looking for?If you do not have a specific image in
your mind about who it is you are
targeting to become a distributor, then
you are missing out on possibly finding
them.
Make sure to create a target market for
each type of distributor you may want to
reach, and taylor your messages to
intrigue them.
3) Nail the elevator pitch.
If you cannot share the fundamentals of how
your product and/or service meets a
customer's needs in a share time frame, you
won't be able to gain the longer amount of
time you want with potential distributors,
because they will think there is no value in the
company in the first place.
4) If you don't believe it, they won't either.Did I mention confidence is key? This can
immediately make someone feel self-
conscious and anxious, but let it instead
inform you. If a potential distributor
thinks you are putting up a front and
exaggerating about the quality of your
product or service, they won't give you
the time of day. They'll see right through
your lie and keep moving forward. So,
don't try to be more confident, simply
study your product and/or service and
show yourself just how much people
need it. Confidence will naturally follow.
5) The worst they can say is no.This point is simple. The worst a potential distributor
can say is, "No" to your question of if they want to get
involved in your company or not.
If you do not ask, however, then the answer is
definitely, "No."
You have nothing to lose by strategically formulating
and implementing good marketing tactics to get
these people's attentions.
6) It's your job to know two industries to succeed.
You need to know two industries to be
successful:
(1) Marketing and
(2) Your niche industry.
That is it! Make sure to study them both
thoroughly. If you sound like you don't know
what you are talking about, this screams,
"Scam!" to potential distributors.
7) Don't leave them hanging; they might forget.Get good at keeping track of complex
tasks, because you need to not only track
when you talk to each person you
interact with, but you also need to track
what you spoke about during each
interaction, what date those interactions
occurred, when you are going to reach
out to them next, and what you are going
to speak with them about at that time.
If you lose track, you will potentially lose
money, period.
8) Continually build your network.
Learning how to conduct network marketing will be a
vital means of marketing your products and/or services.
Keeping your conversations raw and authentic will truly
draw people in. Make sure you are putting yourself
around new people on a weekly or biweekly basis at
least.
Without doing so, you will fail at Step 1, which is to play
the numbers game until you find the right people.
Thank you.By: Robert Proctor | Multisoft President
For more great tips, visit: AboutRobertProctorMultisoft.com