How to Create Meaningful Reports

Download How to Create Meaningful Reports

Post on 22-Apr-2015

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Business

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DESCRIPTION

A presentation I gave on the last Toronto Search Engine Strategies on how to create meaningful dashboards.

TRANSCRIPT

  • 1. HowtoCreate Meaningful reports
  • 2. JulienRaby Director Search Marketing
  • 3. Useless data
  • 4. Actionable reporting
  • 5. Easy tounderstand
  • 6. Take educated decisions
  • 7. Support your recommendations
  • 8. Useful
  • 9. How?
  • 10. Contextualize data
  • 11. DataVisualization
  • 12. Binary language good notgood
  • 13. BulletGraphs Microcharts Outcomes